Take your point..But that link is 13 years Old...Our Websites are being improved NOW! But they are only used for PPC...Tell me if i am wrong....But when someone is searching for eg An Emergency Plumber Or Electrician do they still read the website or are they just glad someone answers the phone at 11pm...Have they got time so study the site with water everywhere or do they just see 24 Hour Emergency 1 Hour response,fast,Now etc..Would like some feedback Please
Feedback:
Where you are in the organic listings for emergency electrician in birmingham is good, you cant ask for anymore...with local results you are there at the top too. So obviously you have no probs that side, but you need to put yourself into the consumers shoes who has the water leak or smoke bellowing out of the fuse box, Firstly Im running around like a blue arsed fly trying to find my mobile, then if I was to look on google for your said search term I see your site at the top and click into it.
The first thing I see is your header, 2 different phone numbers to go off, not too confusing for me but you have to think of a wider market and audience, especially older people.
If it was me and you are an Emergency electrician I would firstly make the header text more accessable to all
eg EMERGENCY CALL OUT 0800 234 234 thats it, no more is needed, like I say you are an emergency service in respect. so I would invest in an 0800 easily remembered number and have them divert to your landline then your mobile. or vice versa, remember that me as the consumer is running round with bucket/mops at present trying to stop the leak. And dont want to keep eyeing up and down to write the number in my phone.
Going back to your site and I think someone else has mentioned it small, white text on a black background...poor accessability, again very limited amount of sites get away with this colour combination ie gaming sites....they are going for the younger market, you are going for a wider range so keep the bgd white and a font of approx 12px, make it more accessable.
As for the backend of your site....Vista, spit, spit, spit sorry but hate these sites reason being, with no disrespect to yourself but they are very basic sites, and how they are made up is in my opinion very bad.
Firstly they dont use h tags correctly, with your site I would go with
<h1>My Company Name</h1>
<h2>Emergency Electrician in Birmingham</ br>
0800 234 234</h2>
etc etc in other words us your <h1,2,3,4,5,6> and <p>paragraph tags correctly.
Google does read from your h1 h2 tags
Table design.....get rid old hat and I am going to say it sorry, tables are for tabular data.
And I am guessing that it wont validate on w3
http://validator.w3.org/check?uri=h...(detect+automatically)&doctype=Inline&group=0
Yep I was right good old vista sites
50errors 3 warnings.
Not that this matters a massive amount their is some debate exactly how much the search engines go off this information. I believe has problems reading the page...I may be corrected.
I could be here all day with Vista and I am sure many other people could too, can I also add you have done very well to get it where it is when your search for Emergency Electrician..even if it is a time issue, if you create the site to web standards I am 100% positive you will be on top spot for time to come.
Oh I would also ring and ask the question to the competition I think he is in 3rd place on local listing about how his 0800 number fairs up.