I know one company was paying over £1000 per character per year.
Each license is different. As far as I recall, this company was going to use them on pens and pencils - the rubbery thing you stick on the end. The cost was related to number of items - I think the MOQ was 500K for each item which meant pennies for each pencil. This was a long time ago so my memory is a bit hazy.Ouch. I knew they were killers, but it nice to see an approximate figure on the amount they charge. Thanks for sharing.