I see tools like this http://www.keywordspy.com/ where you can check competitors keywords and see their ranking, are they any good? does anyone use anything similar or better?
Yes I understand, It has to be a combination of many things that work.
If the landing page was say the home page or any other, the said site could have the keyword you searched but it also may have good backlinks and good content.......
Hard to see the ranking and why its ranking really. backlink tools also never seem to show all the results as well.