Newely opened store completely failing

fisicx

Moderator
Sep 12, 2006
46,929
9
15,507
Aldershot
www.aerin.co.uk
The problem is all those titbits of information often build up to a comprehensive review.

In this case I doubt the OP is ever going to return so any advice given would be falling on deaf ears.
 
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fisicx

Moderator
Sep 12, 2006
46,929
9
15,507
Aldershot
www.aerin.co.uk
And the whole forum can give the advice - free and full members can review websites in the website review forum. But if you want a website review you need to be a full member. If you don't want to pay for full membership there are plenty of other fora, blogs and review sites where you can get advice for free.
 
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silien2001

Free Member
Feb 10, 2017
3
1
Ireland
Your website looks fine but to be honest you should be on shopify. For a start they have world class customer service, recognised worldwide and look after everything from site security to automated emails. With all that being said...the site isn't your problem...traffic is. If your website was optimised for conversions and If your conversion rate was 5%, which would be excellent...(google "ecommerce conversion rate") that means you need 100 legitimate visitors for every 5 sales. How much do you want your store to make every week? Lets say revenue at £1000. At a 5% conversion rate work out how much traffic you need to achieve this. My recommendation is to honestly assess the business...what skills are you bringing to an extremely crowded market...you are competing against other sellers who have teams of social media and PPC experts driving traffic, spending £00000s on advertising. You need either A. a unique product or B. have traffic driving skills (or a team with them). If you have neither...re-evaluate. On another note...look at selling on Amazon, Etsy, Ebay etc etc who solve the traffic problem for you :)
 
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theemailguy

Free Member
Feb 4, 2017
3
0
I have checked your site lyrasfashion.com. It is currently rendering 404 error. So, it is not possible to write anything specific about the site. But here are few thing that I would like to point out;

  • A Great web design & CMS (Wordpress, Majento, Shopify etc.)
  • Well optimized product pages (targeted keywords, Titles, description, Images etc.)
  • Easy to use payment gateway
  • And Last a Well-planned marketing strategy to promote your products.

Spending few bucks on Facebook, Google Adwords is not going to yield any result. You should diversify your strategy. Don’t put all your eggs in one basket. Try & test different marketing channels & measure which one is performing well. And don’t use those which cost you a lot.
 
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Certa-Hosting

Free Member
Mar 6, 2017
45
2
It takes constant work and advertising to get regular customers, and a part of this is
being ready to try new tactics, some that might be out of your comfort zone.

To promote your store successfully you will need easy and effective ways to drive traffic
and increase sales. This will be a trial and error process and just like a physical location,
customers won’t show up if they don’t know you’re there. Try:
  • Offer deals regularly
  • Email Marketing
  • Start a Blog
  • Product Visuals
  • Social Media
  • Optimise Your Product Names, Descriptions and Photos
  • Paid advertising online
  • Your URL should be everywhere
 
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