International SEO

[gauri kate]

Hi,
I want to rank my website globally. My website ranking for google.co.in is good but not in other versions of Google(Google uk, Google Canada, etc.) so can anyone help me?

 

[fisicx]

What do you offer to other countries that isn’t already well covered by local sites?

Why would anyone searching in the USA be interested in a site aimed at Indian resident?

If you want international ranking you need to build a site that works around the world.

 

[TheoNe]

If you want your website to rank strongly internationally then you need to optimize your website so that search engines can easily locate it. I would start with some of the following:

Country/Region - you first need to work out what specific countries or regions you wish to target and then implement an international-friendly URL structure.

Language - you mentioned Google UK, Google Canada etc so I presume your focus might be on English. You should therefore use language tags to enable search engines to find your website.

Your Content - you should finally create and actively maintain content in your target language. You should constantly be updating your content as this is the stuff that dictates your rank.

I hope this helps.

 

[StevePoster]

Add some site pages into your main site that correlate with different target-specific regions like .ca and .uk then those pages must be optimized according to the country's trend in business or service so that the specific citizens from your target locations will be benefited.

 

[Corina]

Totally agree withmsharro. You could use either subfolders for your current website or separate cctld domains as mentioned before. Both options can work if implemented right, however, if you're a small business and don't have time to build your DA again from 0 for each of the websites, it'd probably be better to use subfolders.

Also, if you're going to target different countries that speak the same language (UK, US, Canada, etc.) you might encounter some duplicate content issues. So, the ideal strategy here would be to slightly differentiate the content - while changing it, use the keyword tool to find the best terms to use, it can really help as some countries can use different keywords to search for your product.

 

[fisicx]

Look at the site their profile and you will realise it's just a pipedream.

 

[xoxoseo]

Semrush has a good course on International SEO by Grimm Bastian, that covers all things you need to know and consider if you want to go internationally : https://www.semrush.com/newacademy/courses/technical-seo-course-with-bastian-grimm

 

[Sam Khan]

You should buy domain according to the country or create some site pages with different target-specific regions like .au, .ca, .ae and .uk then those pages or domains must be optimized according to the region in the business.