flyer printing cheaply

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C

CaraL

  • #1
    Hi

    Does anyone know of a website that you would recomend where you can design and print flyers cheaply? I am planning a mail campaign and have spoken to couple of agencies about prices for design and print but its quite expensive and i dont think i am going to get the go ahead to use that (altho i know it would be better). also made complicated because there are several variations on the flyers that I would need to print to target seperate markets....

    thanks

    Ps im based in Bournemouth if anyone knows agood/cheap design agency
     
    C

    CaraL

  • #3
    are they standard designs I would choose from - or do you start from scratch with new designs? how much would it cost starting from scratch for an a5 double side (x500) designed and printed? maybe you could pm me a quote?
    thanks
     
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    S

    Simon-M

  • #4
    Hi,

    We can design your flyer professionally so that it is unique and not based on a template. We will provide you three different designs to choose from too. Our service will not break the bank either at just £120 plus VAT. If you are not happy with the work we will give you all your money back too. That's risk free to you.

    Here is a sample of some flyers we designed recently.

    montage-flyer.jpg


    With regards to printing we can offer you a pretty good deal there too.

    There is no need to accept second best which is using a template when there are professional designers here that will design something that is unique to you for a fair price.

    Simon
     
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    T

    Tim Clarke

  • #7
    I think its quite funny how somebody asks for help and they are bombarded with adverts and propositions....

    I come from a design & print background so i'll offer you some advice.

    Firstly, experiences I've had ordering on internet based sites is that some companies offer cheap printing but then will absolutely sting you on other things like postage. so before making an order I would make sure you are aware the exact price plus any VAT you will be paying and work out if it actually is realistically cheaper

    Also note that flyers are non-vatable, so be aware if anyone is charging you for it.

    The problem with designing flyers online is that it is limited and template based, this is because of how the scripting on the site works. So if you don't mind something quite standard, this is fine, but if you require something a little more bespoke I would suggest getting a human to design it to your specifications.

    Noted that you require variations on the flyers, there are a number of options to get round this. Have you looked into 'variable data printing', which is used on digital press, digital copiers ect, and maybe the way to go especialy if the variations break it down into smaller runs.

    Its also possible to 'reprint' data over the top, how they would with game cards ect....

    An experience with printers and working at printers is that most will offer you a quote based on what the maximum is they think they can get away with. So print work (non-internet based mainly) is usually negotiable, and a tactic is probably to sweeten them by mentioning all this print work you might be needing in the future. Printers will look after clients they believe are going to bring them big print runs in the future. ok, this sounds a little underhand, but its not, its playing people at their own game.

    Also note that if your going for cheap, cheapness can actually hinder your business in some cases from a marketing perspective and it may prove more benfitial to pay out that little bit more for quality, remember it is all about getting a response.

    (Think High end insurers posting a crumpled photocopied piece of paper through your door- you would'nt even contemplate it)

    I won't go into this too much here though

    as I have no idea on your specefications, needs and quantities its difficult for me to give you any exact answers, but i hope this has helped a little.
     
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    C

    CaraL

  • #8
    Hi Tim

    Thank you for your advice! i did feel a bit overwhelmed by all the variations that are around re websites that offer printing, but not really knowing what you will get....

    we have a design agency that we have used in another part of the group (i do marketing for 3 companies) I have asked them to quote and it seems pretty expensive so I was seeing if there was an alternative, but I think your right on getting what you pay for in terms of quality and then how that pays back in terms of what people think of the company.

    im also a bit wary of doing stuff over the net - i quite like being able to interact with our agency and get them to make alternations etc (altho i guess thats what your paying a bit extra for)
     
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    R

    RayB

  • #9
    Tim Clarke said:
    I think its quite funny how somebody asks for help and they are bombarded with adverts and propositions....
    Click to expand...

    That's a bit harsh considering the OP said:

    are they standard designs I would choose from - or do you start from scratch with new designs? how much would it cost starting from scratch for an a5 double side (x500) designed and printed? maybe you could pm me a quote?
    thanks
    Click to expand...

    :)

    That said, I do take the point about buying online and personal service. We charge a fixed £79 for double sided Flyer design. Neither the cheapest or most expensive. Even though the order is placed online the next stage is one of our designers rings the client to discuss the brief, which we think is a good value proposition for the price :)
     
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    T

    Tim Clarke

  • #10
    I lost the thread! ha ha

    Sorry, no offense was intended and of course I did not mean everyone

    I just can't help but notice that there are alot of people on this forum with the soul purpose of fishing for business. Where as I, and many others of course are using this forum as a source of community, in understanding how people do things and returning advice when you can..... a sort of communal forum I guess ha ha
     
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    R

    RayB

  • #12
    Tim Clarke said:
    I lost the thread! ha ha

    Sorry, no offense was intended and of course I did not mean everyone

    I just can't help but notice that there are alot of people on this forum with the soul purpose of fishing for business. Where as I, and many others of course are using this forum as a source of community, in understanding how people do things and returning advice when you can..... a sort of communal forum I guess ha ha
    Click to expand...

    You are spot on - great post :)
     
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    C

    CaraL

  • #19
    golly what have we started - lets not fight!

    it would be quite good if it could make its way back to marketing and advice/suggestions as Im finding the whole being in charge of a mail campaign a bit daunting (1st job out of uni so not got much experience:) )
     
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    P

    pvcprinting

  • #20
    Cara,

    Put faith and trust in the experience of established forum members on here and those who indeed talk sense and you will not go far wrong

    Neil @ Neildigital & RayB @ a local printer.com are very well respected members of this forum. Add to that the wise words from the likes of Tim Clarke and others will see you on the right path

    Regards

    Pete
     
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    T

    Tim Clarke

  • #22
    CaraL said:
    Hi Tim

    Thank you for your advice! i did feel a bit overwhelmed by all the variations that are around re websites that offer printing, but not really knowing what you will get....

    we have a design agency that we have used in another part of the group (i do marketing for 3 companies) I have asked them to quote and it seems pretty expensive so I was seeing if there was an alternative, but I think your right on getting what you pay for in terms of quality and then how that pays back in terms of what people think of the company.

    im also a bit wary of doing stuff over the net - i quite like being able to interact with our agency and get them to make alternations etc (altho i guess thats what your paying a bit extra for)
    Click to expand...

    Yes, I agree with being weary of doing things just over the internet. I prefer to be able to talk to people face to face. Secondly you can't burst into a website

    Unfortunately mail-shots are trial and error and the best way for them to be implemented depends upon a whole lot of deciding factors.

    One thing that springs to mind is using the variables in the mailshot to your advantage- have you thought about having just ONE of those variables printed and sent out to test the response rate before dispatching the whole mailshot.

    Then roughly around a 3-5% responce rate is good enough and will give you the green light to despatch the rest without worring your client to much about the cost as you can re-assure them the responce rate will outweigh the costs.

    Of course if your response rate is very low (under 1%) then you are probably doing somthing wrong and know to take a different approach without having had paying out for all that printing initially.

    Theres is a few basic tricks you can implement in order to attempt to maximise your responce rate, I will only touch on these briefly..

    Navagation- make sure its obviouse initially what people are suppose to do I.E - how to respond; what is expected of them

    Ease - make it easy for them to respond, remember most people are usually too busy or too lazy.

    Brief- try not too be too wordy, on avarage you probebly have about 3-7 seconds to communicate your message, so use it wisely

    Obviously I dont know what your mailshot is for so its a bit general, and obviously you cant post exact details on here either

    oh, sorry if you know this stuff already
    ;)
     
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    C

    CaraL

  • #24
    Tim Clarke said:
    One thing that springs to mind is using the variables in the mailshot to your advantage- have you thought about having just ONE of those variables printed and sent out to test the response rate before dispatching the whole mailshot.

    Then roughly around a 3-5% response rate is good enough and will give you the green light to despatch the rest without worring your client to much about the cost as you can re-assure them the responce rate will outweigh the costs.
    Click to expand...

    good thinking, I was going to do all the designs in one go, but it would be better to do one design to one target market then tweak it once we see what response is like for the other target markets offerings

    thanks
     
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    B

    blackpearl_int

  • #26
    We can do 10,000 A5 Leaflets for £250 - 150gsm gloss full colour both sides with designing, Free delivery, no VAT, delivery within a 5 days ,door step delievery easy to order online and upload artwork with a couple of mouse clicks mail us...
     
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