Only if your company name includes those keywords.helps for tough keywords in competitive markets
For the sites you have noticed, are the domains actually in the underlying HTML title tag, or is it just a case of there being no title tag at all, and web browsers like IE displaying the url in the window title bar instead?Why do people have their domain name in their page title?
Have noticed quite a lot of sites doing this and wondered why?
For the sites you have noticed, are the domains actually in the underlying HTML title tag, or is it just a case of there being no title tag at all, and web browsers like IE displaying the url in the window title bar instead?
Those companies that go out of their way to include their domain name in their title tags mainly do it for design/branding purposes, e.g. lastminute.com
No, the ones I have noticed are normal SME type businesses... variety of industry and they have the whole http://www.... in the actual title of the page, sometimes only noticeable by hovering over the page.
Just wondered what the benefit of that was![]()
Not much of a SEO benefit (it might even hurt you) so branding is the only reason.
Give an example of where it has harmed Toni as I have only ever seen seo benefit from this method not detraction?
Give an example of where it has harmed Toni as I have only ever seen seo benefit from this method not detraction?
Not quite. The value of the words reduce in value as the number increases but adding 50 words to your title doesn't make the first word and less valuable.More words you stick in to your title, each of them becomes less and less important in ranking.
fisicx,
I totally agree that first word of title is the most important one, but I do believe that adding more words to title tag will degrade the ranking factor of every word in title, including the first word.
How is that article related to Toni's claim? In any case there is no evidence of testing, it's just a nonsensical piece of puff.
How is that article related to Toni's claim? In any case there is no evidence of testing, it's just a nonsensical piece of puff.
In any case, if you believe that long page titles degrade the ranking factor why have you not adopted this on your own site:
<title>VW PARTS UK VW CAR PARTS GOLF PARTS 100% CHEAPER VOLKSWAGEN VAN SPARES BMW VW SPARES VOLKSWAGEN SPARE PARTS SALVAGE AUDI SKODA SEAT CHEAP PART DEALER POLO LUPO </title>
My guess is he knows he can't outrank competitors at this point so he's going for the long-tail.
How is that article related to Toni's claim? In any case there is no evidence of testing, it's just a nonsensical piece of puff.
In any case, if you believe that long page titles degrade the ranking factor why have you not adopted this policy on your own site:
<title>VW PARTS UK VW CAR PARTS GOLF PARTS 100% CHEAPER VOLKSWAGEN VAN SPARES BMW VW SPARES VOLKSWAGEN SPARE PARTS SALVAGE AUDI SKODA SEAT CHEAP PART DEALER POLO LUPO </title>
In theory if you agree with the article you link to, your page title should be: <title>VW PARTS UK</title>
Give an example of where it has harmed Toni as I have only ever seen seo benefit from this method not detraction?
Not quite. The value of the words reduce in value as the number increases but adding 50 words to your title doesn't make the first word and less valuable.
The first word is the most important and the 100th word is almost but not entirely irrelvant.
Yes, had a page that ranked #1 and added a load of words to the end of the title. Half of them wern't even on the page and some were made up. Ranking didn't change and the made up words were indexed and apperaed in the SERPs.Have you ever tested this? I asked a couple of people recently, and no one seemed able to definitively say that adding extra words to the end of the title had no effect on the ones at the front. Maybe I just asked the wrong people![]()
Yes, had a page that ranked #1 and added a load of words to the end of the title. Half of them wern't even on the page and some were made up. Ranking didn't change and the made up words were indexed and apperaed in the SERPs.
However it's not quite as simple as the length of the page title. It's the semanitcs, the relevance to the on page content, the use of synonyms, relvance to the search parpameters and so on.
I still perefer to keep to 66 characters (so you don't see and ellipsis in the snippet) and write proper english.