Repeat and refferal business?

[FreelanceSEO]

Hi Guys & Gals,

I have a customer that is trying to establish the costs of not keeping a hospitality venue clean and the potential affect this has on referrals, repeat business and spend of wallet.

I'd be really grateful if you'd spend 1 minute to answer these 5 multiple-choice questions for her:

https://www.surveymonkey.com/s/KZWN3DC

Many thanks

Trev

 

[mrsdoc]

done

 

[Nochexman]

I would be quite surprised if anyone thought it made good business sense not to keep a venue clean!

 

[FreelanceSEO]

Thanks for the replies so far folks

 

[ethical PR]

Why would your client want you to do this type of survey? no-one's going to say a grubby venue wouldn't effect their choice about whether to use/recommend it/spend money there. Of course it will. Why didn't you tell him the obvious....he doesn't need to do a survey to find this out...

 

[Solomon14]

It is obvious. It's common sense. The results of that survey will be near enough the same across the board.

The only reason I can see for it is if it regards an oldschool pub setting. I'm sure some of you remember whst they were like. I prefer clean places myself.

 

[webgeek]

Would expect the research to yield results similar to that from FMJ:
http://www.fmj.co.uk/hygiene-standards-drive-revenue-reputation-retail-hospitality-sectors/


They found that, "Global research finds hygiene is vital to customers’ return visit:

• Restaurants: 88% admit hygienic washroom facilities are an important factor in returning
• Cafés: 48% admit to not returning to a restaurant or café because of poor hygiene standards
• Hotels: 24% admit to not returning to a hotel for the same reason
• Retail stores: Over 18% admit to not returning because of poor levels of hygiene facilities"

 

[FreelanceSEO]

Would expect the research to yield results similar to that from FMJ:
http://www.fmj.co.uk/hygiene-standards-drive-revenue-reputation-retail-hospitality-sectors/


They found that, "Global research finds hygiene is vital to customers’ return visit:

• Restaurants: 88% admit hygienic washroom facilities are an important factor in returning
• Cafés: 48% admit to not returning to a restaurant or café because of poor hygiene standards
• Hotels: 24% admit to not returning to a hotel for the same reason
• Retail stores: Over 18% admit to not returning because of poor levels of hygiene facilities"

Brilliant - and that is exactly what it's for - statistical soundbites for an article based around the impact of cleanliness on profit in the hospitality sector.

The answers are obvious and the questions are loaded for a reason - some stats were needed to add to the piece.

Thanks for the input all.

 

[wearewattle]

done, question 5 was an odd one, I said no because I really cant think of a venue that was so dirty that I left! But had it of been I would of!