opinion about website name, please

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Deleted member 131338

Hi,

I would like to hear others opinion if possible, pls. I am about to open online shop with toys. Very cool toys with a twist, mind you. I mean, adults will love playing with them as well as gadget/technology lovers. But the main target market will be children (and their parents). The concept of the website is very simple, bold and clear. And so should be the name.

Could you tell me which one you like the most, if any.

Allaboutfun
Funtime
Playtime
Dreamtoys
Magictoys
Toysome (as for toy+awesome)

Was trying to use words like brain, mind, inspire but all my ideas were already taken or with time didn't seem that good.

Thanks a lot.
 
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fisicx

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I'd use a made up word. That way if you branch out into other directions the domain name won't be a hinderance.

If it works for amazon then it will work for you.
 
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robbydesigns

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directmarketingadvice

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Could you tell me which one you like the most, if any.

Allaboutfun
Funtime
Playtime
Dreamtoys
Magictoys
Toysome (as for toy+awesome)

Two of those are already taken. Magictoys makes it sound like a magic shop for kids, so that leaves you with

Allaboutfun
Funtime
Toysome

Of those, I'd say the last one is likely to work best.

Hope this helps,

Steve
 
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A

Andrew Baker

Yes Toysome works well & gets my vote.

.co.uk is available but .com & .net are taken. .com is nearly 7 years old & is an established US site.

I did a knowem search, Facebook & YouTube usernames are gone however Twitter, Flickr, Tumblr of the main sites are available... get them signed up.

Good luck
 
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Deleted member 131338

Lovely, thanks for all the help.
Toysome was my fav at this time but was unsure about it.
I know some of the names are taken but I would try to backorder them if it ever works... does it?
Indeed I wanted to use some made up word but that's even harder and not easy to please a crowd ;) btw, don't you think about Amazon jungle when using Amazon? Maybe they meant 'a shopping jungle'? I always think about 'amazing' as well lol
Thanks again! :)
 
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liongroup

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I'm not a huge fan of descriptive names, so naturally would not favour anything with "toy" in it. However, non-descriptive names obviously will require more though and potentially more marketing behind it.

Sedo is definetly the place to go for domain names now that the after-market has matured and it's almost impossible to hand register.
 
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SillyJokes

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IF you have to explain it, then it's not really good.

I didn't like Toysome for this reason, however it's grown on me.

The idea of selling cool toys on the internet is hardly original so it would be a good idea to make sure you can go in other directions in the future if necessary.

I started out thinking I'd be selling cutting edge practical jokes but in the end you give the people what they want, and there simply weren't enough killer new practical jokes.

An example of someone who started out in Cool toys but now sells loads of other toys is Otherland Toys. Sometimes you have to kill your darlings.
 
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Deleted member 131338

I really get the idea of a made up word and would love that but the more I think the more silly it gets. I'm waiting for a sudden genius idea ;)
That's right, plenty of toys shop out there. Hope my strategy will work :)
 
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fisicx

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Doesn't matter how silly it gets, as long as people remember it.

nilka seems like good idea and it's available.

buztop springs to mind as well, all sort of associations with technology, traveling, playing and so on.

In fact I like it so much I might go and buy it myself...
 
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Try to use a domain name that contains keyword(s) that best describe your business. For example I can't imagine people searching on say 'toysome' but lots could be searching on 'lowcosttoys' but no doubt all the best TLDs eg .co.uk, .com have been taken many years ago.
 
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fisicx

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Try to use a domain name that contains keyword(s) that best describe your business.
That's pretty old hat now.

Very few brands worry about keywords in their domain names and whilst there is a bit of benefit in using keywords they can severly hamper future expansion.

Imagine a company that owned an online store and had a targeted keyword rich domain name and wanted to expand into dropshipping. They would either have to set up a whole new website or live with an inappropriate domain name.
 
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JMRidley

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We decided to go for something completely different for a few reasons - we wanted a name that we could easily imagine a logo for, we thought a lot of wooden toy sites (which is what we started out selling) sounded the same and could be easily mixed up in customers minds, we wanted a name that was a bit unusual so people would remember it, we wanted it to be easy to spell and short and we didn't want to limit where we might expand to. As it happens, wooden toys have been an extremely difficult area to crack and so we fairly quickly expanded to bedding, wall stickers, mirrors, lunch boxes etc, all of which sell better for us - so very pleased we didn't include the word toys or wooden in our name!
 
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fisicx

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Read JMs post above yours.

I didn't say keyword rich domains are bad, I just suggested that a non-specific name might be better for long term business growth and diversity.

Now do a google search for 'car insurance' and see who's in the top 10.
 
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I didn't say keyword rich domains are bad
OK

Now do a google search for 'car insurance' and see who's in the top 10.

At the end of the day its site metrics which completely leapfrogs the best and most refined SEO efforts and the sites at google.co.uk/search?q=car+insurance are all companies spending huge amounts on TV & print advertising which in turn drives huge amounts of traffic to their respective websites.

For example the top result in Google SERPs moneysupermarket.com spent £20m+ on advertising in 2010 according to nielsen.com

Therefore its a natural result for Google to deliver the most visited sites first, over above of those of us and our clients who have well SEO'd sites but have no such TV and print advertising budgets.
 
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Deleted member 131338

We decided to go for something completely different for a few reasons - we wanted a name that we could easily imagine a logo for, we thought a lot of wooden toy sites (which is what we started out selling) sounded the same and could be easily mixed up in customers minds, we wanted a name that was a bit unusual so people would remember it, we wanted it to be easy to spell and short and we didn't want to limit where we might expand to. As it happens, wooden toys have been an extremely difficult area to crack and so we fairly quickly expanded to bedding, wall stickers, mirrors, lunch boxes etc, all of which sell better for us - so very pleased we didn't include the word toys or wooden in our name!

Thanks! btw, you have some really nice toys I haven't seen before :)
Is it fine to ask what was your biggest advertising 'campaing' and your everyday one?
 
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