Marketing lions wanted!

But as you guys have mentioned that for an online business it is essential to be ranked highly in the major search engines.
........... and i therefore feel that seo should always be a short to long term goal for any business online.

The interesting thing is most of the 7 and 8 figure income internet marketers disagree with you entirely.

The goal is :

(a) List building and direct marketing to it
(b) A store of articles - and branded information products which generate traffic
(c) JV in your niche to build list and sales.

GOOGLE OR ANY COMPETITOR CAN NEVER TAKE ANY OF THAT INFRASTRUCTURE AWAY FROM YOU!!!

They can kick you out of the rankings tomorrow.

Ask yourself 1 simple question:

If google kicked you out of the rankings tomorrow, what % of your sales would dry up? If the answer is more than 50-70% then you may have a money maker, you dont have a serious business asset

 

[Derick]

Sounds way too cheap. Are you sure they're not link-farming or involved in some other dodgy tactics?

I thought that at first, but i had them give me a complete breakdown of their link building process, and they do not perform any gray or black hat techniques. Their seo process(£30/month) in general matches any other top seo company that would normally charge £200/month.
They have branches in a few other countries including USA, UK, India and Germany. They are currently increasing their client base in UK and therefore they are offering such low prices for a limited period.
I have done all the necessary research and found all to be in order.
I do not want to post their web address here, but if you PM me i will be glad to provide their details. You can have a look to see for yourself...

 

[Babylon]

Could you please tell me where your supplier/developer ranks in terms of the phrase 'search engine optimisation' in Goog**? Is he/she on page 1?

I apply this simple test to all developers who claim to offer magnificient seo services.

Apologies to the OP for side-tracking the thread.

 

[Derick]

I haven't checked for a while but a few weeks ago they were ranked on page 1 for seo services.
i am not here to promote them, I was only advising of my experience with them and if the information helps anyone out there, than that is great. There are many companies in the uk that cannot afford to pay £200/month, but most companies out there will be able to spare £30/month for a service that will greatly benefit their company.

 

[Write My Site]

I do not want to post their web address here, but if you PM me i will be glad to provide their details. You can have a look to see for yourself...

Have sent you a PM cheers.

 

[Paula Barrett]

Hi everyone,

The user 'Derick' who has posted on this thread has now been banned.

This is because one of our mods investigated his posts and profile and suspected that he was masquerading as a satisfied customer in order to advertise his own business.

We would recommend that anyone who has received messages or advice from this member or the user BrandL33 (who we believe was linked to Derick and was also using spamming techniques) to proceed with caution.

Once again, I'd like to reiterate that anyone on this forum who is found to be using underhand tactics to spam users or to promote their business in an antisocial way will have their posts deleted and will ultimately be banned from using the forum.

If anyone has any concerns over this issue please contact me.

Thanks,
Paula
UKBF Community Officer.

 

The interesting thing is most of the 7 and 8 figure income internet marketers disagree with you entirely.

The goal is :

(a) List building and direct marketing to it
(b) A store of articles - and branded information products which generate traffic
(c) JV in your niche to build list and sales.

GOOGLE OR ANY COMPETITOR CAN NEVER TAKE ANY OF THAT INFRASTRUCTURE AWAY FROM YOU!!!

They can kick you out of the rankings tomorrow.

Ask yourself 1 simple question:

If google kicked you out of the rankings tomorrow, what % of your sales would dry up? If the answer is more than 50-70% then you may have a money maker, you dont have a serious business asset

Good points Kim.

In our case possibly as high as 80% of our sales are a direct result of google.

To wake up and find your listing not on page 1 ,is a heart stopper

most times its a temprorary clitch,but the finacial implications are not good.

How I wish google was not so dominant in the market.

Earl

 

[Venka]

Hello,

I can understand your situation, if you would like to send out some press releases let me know as I can give you some Baby magazine journalists email addresses.

Venka

 

Could you please tell me where your supplier/developer ranks in terms of the phrase 'search engine optimisation' in Goog**? Is he/she on page 1?

I apply this simple test to all developers who claim to offer magnificient seo services.

.

bad bad idea where a company ranks for seo HAS VERY LITTLE RELATIONSHIP WITH THERE ABILITY TO DO SEO ACROSS A WIDE VARIETY OF PRODUCTS AND INDUSTRIES.

Earl

 

[Baby's Best]

Hi everyone
I have not been looking at your replys for a while which I know is not right. HOwever, my excuse is that I got quite a lot of people contacting me to "sell" (even though they just offered percentage of sales or similar) to me. I was hoping to get some help and advice and instead I got dodgy offers.
Anyway, I'm pleased that the dodgy sellers seem to have died out now (for this thread) and you have been posting good points and offered your help!
Many thanks for this!!!

To keep you updated, my designers are doing as much as financially feasible and I'm now concentrating on the written aspect of marketing, namely articles (take a look at my website if you are interested), blogs (babysbest.blogspot.com), pr websites, ezines, parenting forums, etc. Jessalynn from www.thevoiceofcopy com has been extremely helpful! Slowly I can see improvement but as someone of you said, it takes time and perceverence.
Venka, yes, I have been planning to send some press releases and what a great offer to help me with that! I got The Writer's Handbook but the information is quite limited. I would be very grateful for your tips.
Thanks to you all.
Tina

 

[Baby's Best]

Hi Kim
your response is quite interesting and the concept is very good as well. The only issue I have with it is that it would cost me again thousands to change it. I have decided to stick to what I have at the moment as it is the perfect website for what I have in mind (long term plans!) and I will do my best to make it work. I'm sure you will be hearing from me...
But it sounds we all agree that posting content and content is always a good idea!

 

[bci]

Hi Tina,

Although I have said on many occasions that, with SEO, good links would mask a whole lot of on-site sins, I think on this occasion you should spend some time adding/correcting some basic on-page stuff.

For example I googled babysbest and got this:
-----------------------------
Baby's Best
navigation. » Your Basket; Items: 0; Value: £0.00; Checkout; 14 Day Money Back Guarantee. Home · About · Products · Organic Clothing · Toys · Sleep time ...
www.babysbest.co.uk/ - 11k - Cached - Similar pages
-----------------------------

I haven't spend any time looking at your site ... but the above tells me that:

1. even if someone managed to find your site at the top of Google via some obscure keyword they are unlikely to click on your link. It looks unfinished, spammy etc.

2. the above happens because you have a non-descriptive TITLE tag and you do not have a Description meta tag.

3. that the site has been designed by someone who did not pay the slightest attention to even basic SEO.

You could get ranked well with G if you get sufficient good anchor text links for your keywords - but if you don't sort out the listing copy that Google put up, you would
be wasting your time and money as very few people would bother to click through.

Hope it wasn't designed by anyone on this forum!

 

[Baby's Best]

Hi BCI

Thanks for pointing this out. I was always aware of how the website appears when you google it, however, I thought over time this would change. This obviously tells you one thing about me: I'm quite naive when it comes to SEO, frankly, I haven't got a clue and all I do rely on are the people who have sorted out my website. I have forwarded the point you made and I am going to find out what this is about.
Thanks ever so much again!
Tina

 

[Fuzzy]

Hi, not that I know much bout websites/SEO - leave it to the experts here , but, I know SEO is vital. A case in hand.......We had our first website designed and even months down the line we weren't featuring in any search engine at all. Then when we took on a new designer, completed re-designed the website, only thing we kept was the name!, within days we were featuring on page one of google and other engines for most of our products. I would say a good 75% of our customes come from search engines.............now theres a thought. Lots of Luck

 

[LiamVeimedia]

Coming from someone who has an e-commerce site aswell as a media planning site (chalk and cheese I know) I can see your issues.

From an SEO point of view here is a VERY brief appraisal:

1. You don't have a title. Your title will appear in the blue bar at the top of the screen, your main keywords should go here, this is the most important piece of on page optimisation to Mr Search Engine Crawler. <title>Insert Keywords here</title>
2. Your Page Rank is 2. This isnt too bad for your niche... search for "Baby Products" in Google, and the top result has only a PR (Importance) of 4 with 31 inbound links, you could easily surpass this, with a good link building campaign and a re-hash of your content.
3. You need more inbound relevant links
4. If you arent doing already get to work blogging in the areas you perceive your target market will be visiting online, not only is this good linkbaiting, its good practice for staying on top of the latest happenings in your industry, and good for overall online PR.
5. Your on-page keyword density (how many times your top keyword appears) can be improved. "Baby" has a density of 6.18%, I would say you could comforably double or triple that without it looking out of place, and that would help the engines see you.
6. You need more inbound relevant links
7. The site looks nice and inviting to human beings, which is half the battle, now you need to make it look good to a search engine bot!

I would really recommend getting to grips with SEO (don't neccessarily outsource it). I am just finishing a book on it actually, a site is being launched within the next 6 weeks and I carry out this work for my current clients daily.

Using the information above though you can start work yourself on it if you needed to.

GET THOSE LINKS IN - they are key

The baby market is a decent niche... get optimised right and you will increase your traffic no end, as your competitors are lacking on optimisation too!

 

[Grollsta]

I would suggest you look up Ed Dale's 30 Day Challenge in regards to Internet Marketing.

Its an incredibly intense workout and will unlearn and then teach you a whole bunch of methods that work!. Its the way to get ranked! Be prepared to put in some elbow grease it will be hard work but well worth the read and to top it off it will save you a fortune on SEO stuff.

 

[Stephen Berry]

What a fascinating series of postings - I've just spent 15 minutes going through them - it's not a title I'd normally browse.

I can do a little bit - I'll get some of your products on www.IdealPresent.co.uk It will only be a drop in the ocean - there are almost 15,000 others - but the ocean is made of many drops and anyone who gets your products on their results page will be searching for exectly that - so well targetted.

leave it to me - no cost - no action required

how did the Christmas trade go?

 

[Drew R]

Hi Tina,

I don't know if this has been said or tried already but there has been so many post I haven't read them all!! For me I would try and get your site featured in as many local and national papers as possible, either by sending some novel products for them to try out and review or write articles that may be of interest to the readers but will recommend visiting your website for more information. This would take time to do but would cost very little.

 

[Baby's Best]

Hi Drew
Yes, I have been writing lots of articles to attract people. I'm actually finding my new career as a writer so this is all good. It will just take time but that is something I do have.

Hi Stephen
I'm very surprised and immensely happy about your help. Thanks so much for that! Every little drop counts as we all know....

Hi Grollsta
I have been very naive and ducked into the Ed challenge. So see how things will work out. I will definitely keep you updated about that! Thanks a lot for the tip!

Hi Liam
A lot of useful tips and advice. Thank you as well. I had a thorough look through. Can I just ask you? With relevant links I found that most of my competitors who rank on the first three pages rarely have more than 20 links in any case, some even less than 10. I have basically copied their links (not literally obviously ) and asked for backlinks etc. Some succeeded, some not. As a result of this, I found that those links didn't seem that relevant to high rankings. What do you think?

Hi Fuzzydon
That sounds really good. If I had some money left I would ask a separate company to take care of that. Maybe in the future!

Just to keep you all updated:
I have revised my marketing strategy, thus built up a couple of blogs (babysbest.blogspot.com and babysbestadvice.blogspot.com), I have been very busy getting my name out through PR, I'm busy on relevant forums which attracts some more visitors, so, all in all a slow but promising start to this new year. I have just had another idea for another blog. By the way, I have also asked the designers to change the title of the website and the meta description. I hate that I have to ask them to do things like that but, as you have guessed it, I'm no expert on website technology. Anyway, I tend to have a few more hits daily and it is funny but google seems to pick up specific search terms and links them to me (very targeted though). I have quite a few coming from google. Well, I'm sure you are interested in seeing how things develop; in fact, I feel a bit like a marketing test bunny
By the way, what do think about the Wikipedia's move to publicize how their search engine works? Do you think that would help small business owners/website owners at all?

 

[LiamVeimedia]

Hi Liam
A lot of useful tips and advice. Thank you as well. I had a thorough look through. Can I just ask you? With relevant links I found that most of my competitors who rank on the first three pages rarely have more than 20 links in any case, some even less than 10. I have basically copied their links (not literally obviously ) and asked for backlinks etc. Some succeeded, some not. As a result of this, I found that those links didn't seem that relevant to high rankings. What do you think?

You have to remember that Google only only counts *some* links... the ones it deems important, so you could (for example) spend a lifetime obtaining 1000 inbound links, from other related sites -but if these sites arent "important" enough as Google sees it, they just wont count it, and therefore you will show up as 0 inbound links (on Google).

Heres a trick for you. If you want to "copy" a competitors link programme (thats what optimisers will do anyway) bash this into Google.... link:http: // www . yourcompetitorsdomain. co.uk (its not letting me put urls in I havent made enough posts - just delete the spaces.) that will show you a list of the sites linking to them that Google is recognising.

If you can get links from them you know Google classes them as important, so they will contribute to your link score.

You also need to learn about anchor texts in links aswell, Google it, get cramming...

Then, your on page optimisation is still an issue. Improve that, get the links and you will be up there - and saving thousands in optimisation.

 

[seoangel]

your heading of your site should be different the weight of your keywords is important in seo
there are 53,319 searches for baby product top keywords used are
baby product ,graco baby product,free baby product ,free baby product sample,wholesale baby produc,tjohnsons baby product,cosco baby product,new baby product,baby safety product,baby product review, etc there are 4,780 searches for baby organic clothing

i will analize your site if you wish pm me and il help you

your landing pages heading keywords and metta tags are important part of online business being a success

there was no searches for baby best .. there are 54,788 searches for baby clothing
im not a good comunicator as im from wales so hope you can understand what im trying to say here

 

[marketingprofessional]

can you send me the seo company pelase

 

[seoangel]

i have send you a pm