What's wrong with this trust pilot rating calculations?

Original Post:

sunaan242

New Member
Business Listing
Sep 11, 2024
4
1
sunaan.com
I recently registered in trustpilot to collect customer reviews for my new business. I recieved my first 2 ratings both 5 stars. But I am dumbfounded to see the total calculations is 3.8??
Can anyone tell what's happening? Thanks in advance.
 

sunaan242

New Member
Business Listing
Sep 11, 2024
4
1
sunaan.com
Yes, if you simply setup a trustpilot and gave everyone 5 star with just 1 or 2 reviews it wouldn't really represent correctly, you could go to the top of the list with 5 stars just by 1 review, so they average it out, you need to get more 5 star to get up to 5 star
Okay, thats a relief if that is the case.
 
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fisicx

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That being said, I’m not sure many people really trust review sites anymore. It’s far too easy to buy 5 star reviews.
 
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fisicx

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Okay, here is this interesting information I found on trust pilot site.
On every new business they add a hidden 7, 3.5 ratings.
Which again just shows how pointless using trust pilot is for many businesses.

You can buy 5 Star ratings. Trustpilot keeps shutting them down but you can still find providers. This morning I found one offering 25 5 star reviews for $99.
 
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14Steve14

Free Member
Business Listing
May 18, 2010
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www.railwayscenics.com
We started using Trustpilot believing that it would be good for the business. We asked for reviews via our weekly newsletter and got lots of good reviews, but many from the same customers who placed several orders. Only the first one from them counts.

We then started using a system through our website to get verified reviews where the review requests are sent via Trustpilot and things improved straight a way. The two vexatious 1 star reviews we have cause so many problems in keeping our average low. Apart from that its all 5 stars with an average of 4.7.

New customers do check us out there and some have commented that they saw our reviews and decided to buy from us, so in a way it sort of works.
 
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JEREMY HAWKE

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    Mar 4, 2008
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    EXETER DEVON
    www.jeremyhawkecourier.co.uk
    We have a low Trustpilot opportunity being mostly a business to business operation so we get very few reviews.
    Over the years we have got about 90 reviews but I think TP is worthwhile especially if you have a lot of sales each week and paying for them to help manage your reviews is also a good investment
     
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    We started using Trustpilot believing that it would be good for the business. We asked for reviews via our weekly newsletter and got lots of good reviews, but many from the same customers who placed several orders. Only the first one from them counts.

    We then started using a system through our website to get verified reviews where the review requests are sent via Trustpilot and things improved straight a way. The two vexatious 1 star reviews we have cause so many problems in keeping our average low. Apart from that its all 5 stars with an average of 4.7.

    New customers do check us out there and some have commented that they saw our reviews and decided to buy from us, so in a way it sort of works.
    How can using verified reviews through Trustpilot help improve the accuracy and trustworthiness of customer feedback for your business?
     
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    JEREMY HAWKE

    Business Member
  • Business Listing
    Mar 4, 2008
    8,570
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    4,027
    EXETER DEVON
    www.jeremyhawkecourier.co.uk
    How can using verified reviews through Trustpilot help improve the accuracy and trustworthiness of customer feedback for your business?
    To put it simply and honestly customers dont know what we know They dont have the inclination to invest time into the TP business model. They just see reviews and if your business is wise enough you have added replies and interacted with the reviews then your business will look top notch
     
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    fisicx

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    User behavior has changed a lot and in a similar way the feedback has suffered.
    Similar to ad-words Users don't trust Google any more. Even the 1st SERP does not fetch 60% of the user's attention any more.
    Maybe for you but I don’t have any problem with Google searches.
     
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    14Steve14

    Free Member
    Business Listing
    May 18, 2010
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    www.railwayscenics.com
    How can using verified reviews through Trustpilot help improve the accuracy and trustworthiness of customer feedback for your business?
    I have no idea. I do know that verified reviews are actually from real customers because of the way the system works, so maybe these carry more weight than a random review from anyone that writes a review.
     
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    fisicx

    Moderator
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    I did not write about Google Searches except that user's behavior has changed.
    Those changes in User behavior happen due to something.
    I’m now very confused. What user behavior has changed? Are you saying they don’t use Google anymore?
     
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