- Original Poster
- #1
Well, today is the day I finally feel like a fossil...
I had a 2 hour virtual meeting with a US company and I still don't actually know what the purpose of their software/technology is or the problem it's supposed to solve?
For 2 hours, the American was going on and on about Web 3.0, intelligent interactions through virtual portals and digital touch points for staff in customer facing positions. Basically, a wholly linked up and digital system, all bundled together and cloud based that blends internal and external systems and integrates with other platforms to bring down data from Shopify, Klaviyo etc.
All very nice but I am finding it difficult to understand the point of all of these new cloud based software things. They seem to be finding problems in a digital world that are instantly solved by....picking up the phone?
It started with Slack - I never understood it, I opened the app once, read some comments and then never bothered again. Seemed like a place for web developers to put memes on with their friends. This was back in 2017, I've not been near it since.
I also experimented with Trello but found it just as simple to use Notes on my phone or...a notepad...
So, as business owners, do you try and learn about the new techy world or do you pass this on to younger, more able types in your business? If so, how do you understand enough about what's going on, the costs, the reasoning behind the investment etc? If someone is telling you to invest in TikTok advertising...don't you find that difficult to get your head around? It's just people doing silly dances or cats falling over, what's the point?
I had a 2 hour virtual meeting with a US company and I still don't actually know what the purpose of their software/technology is or the problem it's supposed to solve?
For 2 hours, the American was going on and on about Web 3.0, intelligent interactions through virtual portals and digital touch points for staff in customer facing positions. Basically, a wholly linked up and digital system, all bundled together and cloud based that blends internal and external systems and integrates with other platforms to bring down data from Shopify, Klaviyo etc.
All very nice but I am finding it difficult to understand the point of all of these new cloud based software things. They seem to be finding problems in a digital world that are instantly solved by....picking up the phone?
It started with Slack - I never understood it, I opened the app once, read some comments and then never bothered again. Seemed like a place for web developers to put memes on with their friends. This was back in 2017, I've not been near it since.
I also experimented with Trello but found it just as simple to use Notes on my phone or...a notepad...
So, as business owners, do you try and learn about the new techy world or do you pass this on to younger, more able types in your business? If so, how do you understand enough about what's going on, the costs, the reasoning behind the investment etc? If someone is telling you to invest in TikTok advertising...don't you find that difficult to get your head around? It's just people doing silly dances or cats falling over, what's the point?
