PR for small businesses and start ups

[HK Communications]

Hi all,

I've mentioned this before, but I'm looking into how to support small businesses and start ups with PR, and wanted to better understand the experiences and views you have on the subject. I've done a focus group, and just wanted to gauge further opinion. The survey below will take just a minute to fill out, so would hugely appreciate your input.

https://www.surveymonkey.com/r/3WBS3K7

Thanks in advance

 

[Nord20]

Hi HK,

you might want to refine some of your questions a bit.

Questions 2 reads:

2. Would you / have you ever employed the services of a PR agency?

This is two very different questions in one and the answer is also followed through into the next question. Maybe I haven't employed a PR Agency in the past, but I might in the future. Of worse, maybe I have employed a PR Agency in the past and would not do so again. In either case, how do I answer this question?

 

[HK Communications]

Hi Nord20,

Thanks so much for your feedback. I take your point, I was thinking if you haven't employed a PR agency, but may do in the future, it would be a yes. If you have but you wouldn't again, then I would gauge this from the question 4, where you detail whether you experience was positive or negative. However I do understand that you may not do so again for another reason. Thanks for taking the time to look at this, it's appreciated.