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Natural Link building - Arrrrggggghhhhhhh

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ProductCreators

Hello All,

As part of a very small team, myself and the few around me have forever been concerned with natural SEO and thus, natural link building.

Our website ranks fairly well for our chosen keywords and we are very proud of where we've got so far, without ever using link building services or so called SEO gurus.

We regularly keep up-to-date with the goings on in the SEO world, doing our best to maximise both on and off page SEO.

Whilst I appreciate the importance of certain links like: dmoz, .gov, etc. Surely there is still a need for good quality links from relevant websites with good authority.

Which brings me to our problem:

For a small team that are busy 24/7 it's virtually impossible to get these links. We're completely honest and up-front when we approach other websites but rarely seem to get past the first hurdle.

I'd love to have more time to get to know others before chatting about link sharing but unfortunately there don't seem to be enough hours in the day.

Are we missing a trick here? Or is it really a case of slugging it out and hoping someone will reply to your emails?

Would love to hear anyones thoughts here - if anyone else has the same problems or maybe we're being extremely naive.

Thanks,

Rich
 
Totally agree - it is really time consuming and bloody hard work. I just keep pestering until I get some sort of response! I'd love to know if there is a better / quicker way.
 
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If you know what you want, and youve got enough knowledge to actually know whats required - outsource. It works just fine.
 
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Hello Rich,

Rather than outsourcing have you thought about reviewing your campaign with an online marketing specialist?

There are different ways of approaching SEO and they don't all require you to outsource everything for a significant monthly fee.

It does sound like you are "blocked" at the moment and a fresh perspective might help get you back on track.

Alison
 
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Don't go for an 'seo guru'. No SEO worth his salt would waste time on linkbuilding they would simply hire people by the hour to linkbuild on behalf of you.
 
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Well, for one, statements like this;

Whilst I appreciate the importance of certain links like: dmoz, .gov, etc. Surely there is still a need for good quality links from relevant websites with good authority.
Click to expand...

Are completely meaningless. It's just the same generic guff that is plastered all over forums and blogs without anyone really understanding what it means.

  • DMOZ = useful but overrated.
  • .GOV links = myth. Governement websites links are good because they sites have good backlink profiles and history - the TLD is irrelevant.
  • "Good quality links" = by who's definition? Yours? Some blog you read? Google's?
  • "Relevant websites" = myth pedalled by search engines and regurgitated by kiss ass SEOs who want to publicly appear to be however they define "white hat" or "ethical" (also ******** phrases).
  • "Good authority" = again, defined how? And also a myth. Low authority links work - just in different ways.

So there's the problem right there. You've set out to accomplish something without a real understanding of what it is your doing or why you're doing it.

Put it this way - what you are doing is the equivalent of spending all your marketing efforts looking for the perfect customer as vaguely defined by some rules you read online. The customer that pays on time, gives clear briefs, never complains and recommends you to all his friends. You know, the customer that rarely exists in real life. And by focusing your efforts on finding this one customer, your blinkered approach is causing you to miss opportunities and really understand your marketing approach.

You can offset link building activities with other areas of business development - for example, assigning a staff member to write some blog posts for your website on a regular basis can result in some inbound links. Hook that up with your social media efforts and you get a little more benefit from it. Add to it your PR work and ensure you distribute any releases online as well as offline. Raise money for a charity and arrange for them to mention you on your website. Put some time and money aside to get listed in some business directories (here's a little secret - even the really awful ones offer some "SEO link benefit" and some even let you deep link to your content using whatever keywords you want...it's not all about "authority" and "relevance"). Guest blog on other sites once a month - great way to get links.

The thing about link building is that it's a bit backwards. Google developed a link based algorithm because the web grew organically in a way that good / popular sites were linked to more. Think less about how to fake that (which is really all link building is) and more about how to reproduce that as a business. Then you'll be on the right track.

Scott
 
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There is no such thing as natural link building all link building is artificial any one who says differently is either trying to sell you their services by making it sound complicated or has no idea about SEO.

Oh and stop reading SEOMOZ, you'll get nowhere with their info.

To learn about links you need to experiment but not on your own main brand domain.

These are 2 good places for link building services.
http://www.wickedfire.com/links-seo/
http://backlinksforum.com/backlinks-classified-ads/
 
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RadiusBPO said:
There is no such thing as natural link building all link building is artificial any one who says differently is either trying to sell you their services by making it sound complicated or has no idea about SEO.

Oh and stop reading SEOMOZ, you'll get nowhere with their info.

To learn about links you need to experiment but not on your own main brand domain.

These are 2 good places for link building services.
http://www.wickedfire.com/links-seo/
http://backlinksforum.com/backlinks-classified-ads/
Click to expand...

Wow, those are the single worst to places you could ever go for links.

All you'll get is your ranks lowered.
 
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Those two sites contain two services

Xrummer
Scrapbox

That's it, same rubbish stuff the 3rd world gang have been offering for years, just a shame it's not effective, doesn't work in anyway shape or form.
 
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What services on there don't contain one of the following

Scrapbox
Xrummer
BMD
 
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Where?

Heres the topic list

BMD
Scrapbox
Mix of Scrapbox and Xrummer
Xrummer
Xrummer
Scrapbox
Scrapbox
Scrapbox
Xrummer
Scrapbox

That's the order of topics right now.
 
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Richard Blake said:
Our website ranks fairly well for our chosen keywords and we are very proud of where we've got so far, without ever using link building services or so called SEO gurus.
Click to expand...
So why do you need to do more link building? If you are ranking well and getting the traffic why not just focus on improving conversions.

Focus on the things that makes you money.
 
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Richard Blake said:
Hello All,

As part of a very small team, myself and the few around me have forever been concerned with natural SEO and thus, natural link building.

Our website ranks fairly well for our chosen keywords and we are very proud of where we've got so far, without ever using link building services or so called SEO gurus.

We regularly keep up-to-date with the goings on in the SEO world, doing our best to maximise both on and off page SEO.

Whilst I appreciate the importance of certain links like: dmoz, .gov, etc. Surely there is still a need for good quality links from relevant websites with good authority.

Which brings me to our problem:

For a small team that are busy 24/7 it's virtually impossible to get these links. We're completely honest and up-front when we approach other websites but rarely seem to get past the first hurdle.

I'd love to have more time to get to know others before chatting about link sharing but unfortunately there don't seem to be enough hours in the day.

Are we missing a trick here? Or is it really a case of slugging it out and hoping someone will reply to your emails?

Would love to hear anyones thoughts here - if anyone else has the same problems or maybe we're being extremely naive.

Thanks,

Rich
Click to expand...

Hey, I would be able to give you more information if you could let me know how you are currently generating links, when you say first hurdle I am presuming you are emailing web masters?

P.S start using Anchor text if you aren't already (from your signature)
 
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fisicx said:
So why do you need to do more link building? If you are ranking well and getting the traffic why not just focus on improving conversions.

Focus on the things that makes you money.
Click to expand...

You can never have enough traffic?
 
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RevaxMedia said:
You can never have enough traffic?
Click to expand...
Really?

Suppose you can cope with one customer per day. If you use PPC to get 10 visitors and convert 10% then more visitors/traffic becomes irrelevant.

In any case it's not more traffic people need it's more customers. It's far easier to double conversions than it is to double the number of visitors.
 
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fisicx said:
It's far easier to double conversions than it is to double the number of visitors.
Click to expand...

How can you say that... it completely depends on individual circumstances.

If you've got a great website and rank poorly for your main phrases its going to be very easy to double your traffic - it might not be so easy to double your conversions.
 
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OK, maybe I should have said 'it's often easier to double conversions than it is to double traffic'.

I would still work on the site to get it working effectively before embarking on a traffic building campaign (which may or may not require link building).
 
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fisicx said:
Really?

Suppose you can cope with one customer per day. If you use PPC to get 10 visitors and convert 10% then more visitors/traffic becomes irrelevant.

In any case it's not more traffic people need it's more customers. It's far easier to double conversions than it is to double the number of visitors.
Click to expand...

If I was in a position where I was generating more business then I could handle that would be a pretty good foundation for growing your business, which is everyone's intention. If it was a spurt of traffic I would then move onto setting up partnerships to help cope with the work.

Build as much traffic to your website as you possibly can, especially if it's from organic SEO growth as if the business was overloaded with clients selling the business would be far easier or developing partnerships than holding back on your strategy and getting smaller traffic.

If you would like to double your conversions that can literally take months of multi variate testing and the results would be slightly biased based upon small scale data. Grow your traffic then grow your business keeping an eye on trends emerging then you can go down conversion optimisation but on a small scale you want to target more traffic with a good level of conversion and build on it.
 
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Thanks for everyones comments here - didn't mean for it all to kick off!
 
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