Marketing lists?

[am:pm graphics]

Does anyone know the best place to get decent lists from, such as new businesses in the area etc

Any pointers would be great,

Thanks
Pauline

 

[faz]

Can you specify exactly what you're looking for?e.g. targets
Are you looking to contact by email, post, tel or combination?
How many contacts?
Is it a national campaign?
Do you want single or multiple use?

 

[Rienne]

icklemiracle

tends to know about this stuff

rgds
Jeff

 

[10Yetis]

^^ Wot Jeff said. Ickle recommended Market Safe to us and so far they have been fandabbydozy

 

[Calibre Designs]

icklemiracle

tends to know about this stuff

rgds
Jeff

Jeff is right - she sorted me out but I have not had time to utilise the system

 

[Silky]

Just out of curiousity, how much do the lists tend to cost? I'm looking for email addresses of single parents.

Silky x

 

what calibre said about what 10yetis said about what Jeff said.

 

[iklemiracle]

Thanks Guys:redface:

( been out of touch a little this week, ISP problems amongst others...so huge apologies if I haven't got back to you this week, following up & catching up next few days.)

Pauline, Silky, how can I help?

Ive just cleared my inbox so your welcome to PM me your requirements or any queries you may have

All the Best

 

[Antonia @limeone.com]

Can you email or PM me too about Market Safe's offering, we may also be in the market for data and normally buy from D and B and Sales Turbine. Both are good but D and B cannot drill down the SOHO addresses from their sector they tell us and this is important to us.

 

[iklemiracle]

No problem Antonia,
Will Pm you shortly. - (before I do though perhaps you could pm me with the sector you require for SOHO addresses first, need to check that sector is covered,)

Is that OK with you?

 

[AandP]

Does anyone know the best place to get decent lists from, such as new businesses in the area etc

Any pointers would be great,

Thanks
Pauline

Specifically Thompson does a new business alert list. Be warned, a lot of people use the same list for marketing so you be among several people calling up at the same time offering your services to the prospect.

MarketingFile are more expensive than MarketSafe but offer much better segmentation. And you can buy small lists without paying the earth.

 

[am:pm graphics]

Thanks everyone for your replies.

Iklemiracle - I have sent you a pm.

10 Yetis - If you don't mind me asking - What do you use Market safe for? What kind of lists etc and how do you contact them? (letter/email etc)

Just wondering what would be our best target and approach.

Thanks
Pauline

 

[GreatSEO]

Try a mail out followed by a phone call if this is done right it would probably be the best route to the prospect. Just make sure the copy is compelling and engages the readers reaction.

I hope this helps

Regards

Dave

 

[am:pm graphics]

Try a mail out followed by a phone call if this is done right it would probably be the best route to the prospect. Just make sure the copy is compelling and engages the readers reaction.

I hope this helps

Regards

Dave

Thanks for that Dave. Would a letter and flyer work best, rather than just a flyer?

 

id suggest one or the other both would be too much, and think of the expense too. But definately follow it up with a call, send them out in small batches so its easier to manage when calling back, for example if you sent out 500 by the time you got to about 200 the others would have forgotten about the mailer.

Michael

 

[GreatSEO]

A 2 or 3 tiered mailer will sometimes work a little better as it will get your name in their memories a bit more but if you are following up with a telephone call i would say this is not always needed.

With regards to a flyer and a letter yes but you do run the risk of making it fel more like spam and so prospects may x file it a bit quicker or just look at the flyer and bin the lot.

I would hand write the envelopes as long as you are not sending to many it always gets opened that way.

Happy to advise further if needed. I would hazard a guess at an 8% response rate with telemarketing and mailer if you pitch it right. I have seen results as much as 35%.

Regards

Dave

 

[DanLyddon]

I'd recommend Marketsafe - used them for a long time. Don't quote me on it, but as far as I'm aware, their Premium Data Lists can get you lists of new businesses, businesses at home etc.

Personally I mostly used their Media Solutions search - ideal for myself, altho not sure how it'd be applicable to your business.

 

[am:pm graphics]

We have just gone with Market Safe

Thanks everyone especially Catherine for your help

Pauline

 

[iklemiracle]

My Pleasure Pauline