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Thats great John, what business are you in?
I covered my food/shelter bills (& kids' Nike trainers) from my first years profit - I don't follow the 'it takes a few years to make a profit' ethos, indeed, unless you've another (serious) breadwinner in the household (or huge stash of cash you can burn), the mind boggles at how you could run with a business along these lines....
Y1....lost a wad
Y2....lost a fair bit
Y3 ...lost a marginal amount
Y4....scraped a profit.
...go figure!
I've never once gone to Sainsburys, where they've said "Have you turned a profit this year? No? No probs pay us when you can"
Don't get confused between profit/loss and cash flow.
"Massive up front costs" aren't an expense, they should be spread over their useful lives, so upfront costs of a shop or factory, including buying stock, etc., aren't "day 1" costs to create a loss, they're long term investments, so aren't part of your profit and loss account until they're sold (stocks) or depreciated (assets) or used up (prepaid expenses).
Spending a few grand on advertising and marketing on day 1 has an immediate cash flow detriment, but if it's buying an advertising program spread over 6 months, then you spread the costs over six months.
It's quite possible for a shop or factory to make a profit in month 1. I've just helped a new client start up a small cafe - upfront costs were over £30k, but it still made a profit on day 1 because it's trading income exceeded the staff costs, food, power, and other overheads and 1 days' depreciation of the £30k upfront costs.
Lots of people trot out the 3-5 year turnaround as an excuse for over-spending and over-indulging in the early years. Most of the start up loss making businesses I see are because the proprietors take out too much wages (i.e. more than it's making), can't resist spending on fancy unnecessary premises, can't resist a new lease car, a new Apple computer, etc. Basically, they spend unnecessarily in anticipation of income and as a result just get themselves into debt for no sound business reason.
That's terrible advice, and why so many new businesses go bust. I agree a shop can generate a income from day one, but there is no profit until the set up costs have been recouped. Also only a fool would say their cafe had made a profit on day one, tomorrow they might well make a loss that wipes out the previous days profit. You simply don't look at takings so short term.
So others may disagree but I would say THAT is bad advice and why so many businesees fail.
Of course you should look at your profit every single day , if not more often. You need to know if you have made money or lost money that day so you can act on it.
The cafe owner who has said they have made money on day one is doing the right thing. Yes day 2 they may make a loss, but at least they know they have made a loss. At the end of the week they can say ok we have made/ lost money this week. They then do the same at the end of the month, quarter, season , year etc.
Without this vital information they don't stand much chance!
Sure from an overall view you need to take into account your upfront outlay but you can't wait till year 5 to work out whether you have made a profit or not! That's just crazy.