Google Ads Consultant/Manager

Ozzy

Founder of UKBF
UKBF Staff
  • Feb 9, 2003
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    Northampton, UK
    bdgroup.co.uk
    Where's our UKBF digital marketing, very specifically Google Ads, experts at? :cool:

    Looking into options for running a series of campaigns for different aspects of UKBF both now and for future features and services being launched throughout this year. Where else to ask but here.

    Please don't DM me as it could get lost in the noise, reply below ?
     
    M

    Michael Nguyen

    Hi there Richard,

    I'm happy to take a look. Please view this page of ours and how we think about Google ads. Depending on whether you're a service or eCommerce company, click the right button on the page:


    Cheers
    Michael Nguyen
     
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    Ozzy

    Founder of UKBF
    UKBF Staff
  • Feb 9, 2003
    8,324
    11
    3,443
    Northampton, UK
    bdgroup.co.uk
    Not sure if I'm missing something but the link you've posted seems more aimed at explaining Google Ads to me, which I'm not interested in.
    I don't want to learn about GA, I don't want to understand it or even get involved in it operationally. I'm looking for someone who can just take it all off our hands and manage it for us, obviously aligned with our business objectives. Give me a KPI report once or twice a month and I'm happy.
     
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    M

    Michael Nguyen

    Hi Richard,

    That link was more to do with how we think of Google Ads and how you might vet our knowledge.

    We have that skill set for a hands off approach. We understand the types of metrics that matter to most businesses.

    This is one of our dynamic PPC dashboards that you can get weekly, month, with commentary:

    See the left side tabs

    Michael
     
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    D

    Deleted member 335660

    Hi there Richard,

    I'm happy to take a look. Please view this page of ours and how we think about Google ads. Depending on whether you're a service or eCommerce company, click the right button on the page:


    Cheers
    Michael Nguyen
    Hi Michael,

    Followed link to e-commerce, love the poker analogy. We are based in Spain but our shop site is English based. We have customers all around the world, though not many. ? Main are English speaking in Spain and UK.

    Can you cover this or are you purely UK focused?
     
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    M

    Michael Nguyen

    Hi Michael,

    Followed link to e-commerce, love the poker analogy. We are based in Spain but our shop site is English based. We have customers all around the world, though not many. ? Main are English speaking in Spain and UK.

    Can you cover this or are you purely UK focused?
    Hi Trevor,

    Its all the same really, I work with a couple US companies. All businesses that advertise should care about these few metrics:

    Cost
    Revenue
    ROAS

    Your margins dictate what ROAS you might strive for. For example, if your margins are 40% then you might be able to afford a 20% cost of acquisition.

    This means on the front end, you can spend £1 to aim to get back £5 (you'll make £1 profit before overheads). Or spend £1,000 to get back £5,000.

    Front end sales is great but if you can break even, you're winning in my eyes. It's all about the backend sales (if repeat customers exist).

    DM your website Trevor so I can do basic keyword research and the cost of each click.

    Cheers
     
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