England, World Cup & Business?

[caramel creative]

Hi Everyone,

Just interested in anyone's opinions about how England's qualification for the World Cup can benefit businesses.
I only ask as I just had a passing thought about designing a wallchart (once all other teams have qualified of course!) with my logo/contact details on & distributing to customers as a freebie that they can fill in scores and have on office/factory wall for the duration of the tournament; also then I could also sell on to other interested businesses with their branding on.
(Before anyone comments on my location, I can assure you there are a few England fans in Cardiff as well!!)
My imagination then ran riot and I started thinking about designing a corporate online fantasy league that again could be 'white label' & sold to businesses to run internally in their workplaces.
If anyone is interested in any of the above or has any opinions on whether this kind of thing would work or has experience of anything similar I'd much appreciate any feedback?

Many thanks,
Mark

 

[Employment Law Clinic]

Hi Everyone,

Just interested in anyone's opinions about how England's qualification for the World Cup can benefit businesses.
I only ask as I just had a passing thought about designing a wallchart (once all other teams have qualified of course!) with my logo/contact details on & distributing to customers as a freebie that they can fill in scores and have on office/factory wall for the duration of the tournament; also then I could also sell on to other interested businesses with their branding on.

What about an employer's wallchart, where they could fill in all the days off staff are taking sick?


Karl Limpert

 

[papverpoppies]

What about an employer's wallchart, where they could fill in all the days off staff are taking sick?


Karl Limpert

If Doctors got paid by the 'head count' they would earn a fortune in that period....

Poppy

 

[spigwell]

Thinking of doing one myself in Scotland. Was going to have it based on a well known film title, not too sure of the name of the film though.

Think it was called "Out of Africa"

 

[Rhyl Lightworks]

I own the domain www.visitingsouthafrica.co.uk If anyone wants to buy it make me an offer by pm.

Barrie

 

[papverpoppies]

Thinking of doing one myself in Scotland. Was going to have it based on a well known film title, not too sure of the name of the film though.

Think it was called "Out of Africa"

I was thinking of doing a wall chart to keep track of Englands progress

Postage stamp size

Poppy

 

[Chippie]

I was thinking of doing a wall chart to keep track of Englands progress

Postage stamp size

Poppy

Trouble is Poppy, his comment was funny whereas yours is jealousy/sour grapes!!

 

[papverpoppies]

Trouble is Poppy, his comment was funny whereas yours is jealousy/sour grapes!!

What me gov, jealous? Nah never!!

Football I love it - nearly as entertaining as synchronized swimming

Poppy

 

[sellickbhoy]

Thinking of doing one myself in Scotland. Was going to have it based on a well known film title, not too sure of the name of the film though.

Think it was called "Out of Africa"

what you have to remember though, even though Scotland haven't qualified, so long as England do we'll have a team to support - in fact, we have 31 teams to support!!!

 

[caramel creative]

Hi Guys,

Thanks for all your funny responses & sorry I seem to have created a battleground amongst some of you;
Does anyone have any serious feedback though
(I get enough stick as it is being an England fan based in Cardiff!)

Cheers,

Mark

 

[Khalid]

Football, being the most popular sport in the country, will always get the attention of customers who enjoy the sport. The trick is to connect with your business which needs creative thinking. Contests with prizes can work as part of a lead generation system. Depends what the prize is and what your product or service is.

 

[papverpoppies]

Football, being the most popular sport in the country, will always get the attention of customers who enjoy the sport. The trick is to connect with your business which needs creative thinking. Contests with prizes can work as part of a lead generation system. Depends what the prize is and what your product or service is.

Do not forget that there are many other nationalities (these days) in this Country, who have also qualified -so they would perhaps need to be catered for!

Would not want war - in the work place.

Poppy

 

[mapdesign]

I tried marketing a promotional football world cup wall chart/map before the last world cup. The wall map was B1 (1000mm x 707mm) in size and had the full draw, strips, times etc.. plus I had a map of the world showing where all the treams came from along with there national flag. I got no takers outside friends, family and my own clients, who all loved it. I was going to do one for this world cup (even through I am Scots) as 90% of my clients are English. I also know my last one ended up on quite a few classroom walls as well.
I did find that you have to be very careful how you sell these things as FIFA (and there sponsers) can be very touchy about their branding.
If anyone is interested I will be working on it over Christmas as the draw takes place early December.
Andy

 

[caramel creative]

Hi Andy,

Cheers for this - it's good to know that it's tried & tested; would be interested in seeing what you've done previously & perhaps sharing ideas/layouts to work together?
If so please mail me or send me a PM.
NB. I'm a Cardiff City supporting England fan - don't get many of those - but I recognise the potential here.

Thanks,

Mark

I tried marketing a promotional football world cup wall chart/map before the last world cup. The wall map was B1 (1000mm x 707mm) in size and had the full draw, strips, times etc.. plus I had a map of the world showing where all the treams came from along with there national flag. I got no takers outside friends, family and my own clients, who all loved it. I was going to do one for this world cup (even through I am Scots) as 90% of my clients are English. I also know my last one ended up on quite a few classroom walls as well.
I did find that you have to be very careful how you sell these things as FIFA (and there sponsers) can be very touchy about their branding.
If anyone is interested I will be working on it over Christmas as the draw takes place early December.
Andy

 

[caramel creative]

Thanks Poppy,

Yes - appreciate your comment; would possibly consider maybe creating a 'sweepstake kit' to run alongside the wallplanner so people can also 'adopt' other nations throughout the tournament (this kind of thing can perhaps also grab the interest on non-football fans in the workplace?)

Do not forget that there are many other nationalities (these days) in this Country, who have also qualified -so they would perhaps need to be catered for!

Would not want war - in the work place.

Poppy

 

[directmarketingadvice]

Hi Everyone,

Just interested in anyone's opinions about how England's qualification for the World Cup can benefit businesses.
I only ask as I just had a passing thought about designing a wallchart (once all other teams have qualified of course!) with my logo/contact details on & distributing to customers as a freebie that they can fill in scores and have on office/factory wall for the duration of the tournament;

Why not run a fanstasy football competition for them?

You could have it in two sections:

(1) With a prize: for customers (free entry for them) and for friends of customers who are willing to pay £5/£10 entry fee. (or maybe they can invite a couple of businesses for free)

(2) Without a prize: for friends of customers who want to enter for free.

Post the updated standings on your site every day.

Just an idea. (haven't thought it through!)

Steve

 

[StefanK]

Hi Everyone,

Just interested in anyone's opinions about how England's qualification for the World Cup can benefit businesses.
I only ask as I just had a passing thought about designing a wallchart (once all other teams have qualified of course!) with my logo/contact details on & distributing to customers as a freebie that they can fill in scores and have on office/factory wall for the duration of the tournament; also then I could also sell on to other interested businesses with their branding on.
(Before anyone comments on my location, I can assure you there are a few England fans in Cardiff as well!!)
My imagination then ran riot and I started thinking about designing a corporate online fantasy league that again could be 'white label' & sold to businesses to run internally in their workplaces.
If anyone is interested in any of the above or has any opinions on whether this kind of thing would work or has experience of anything similar I'd much appreciate any feedback?

Many thanks,
Mark

I imagine its illegal under copyright law tbh, certainly if you did it with Premier League fixtures it would be. They are VERY keen on catching people that are unlicensed, i think one off non-commercial usage for the years fixtures is about £4k a pop.