DIY SEO question

Discussion in 'Ecommerce Forum' started by RSR Fulfillment (FR & DE), Mar 5, 2018.

  1. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    Thanks I remember someone going on about backlinks no longer working. It seems it is the same thing. But surely, meaningful links will push you up the ranking? They don't just ingore them all?

    Regardless, it still brings me back to the idea that the objective is getting meaningful traffic to your site, not going up google's rankings. I paid an seo company once and their results were purely where the product was positioned before and after the exercise. yet site traffic was still not high enough to justify going on with it...my objectives were clouded by seo-speak.

    In summary, fvck google, I can get the traffic in other ways. Right?
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #21
  2. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    And thanks for clarifying you job. SEO consultants crapping on amateurs like me asking questions is stuff to dodge or ignore
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #22
  3. Alan

    Alan UKBF Legend Full Member - Verified Business

    5,813 1,603
    Yes.

    SEO is both hard and easy. The principal of most business owners, is that SEO is a way of tricking Google into giving you a better position in Google than you DESERVE ( this used to be easy using automated tools to spam the world with cr*p link ), but it is notin Googles interest to show an undeserving site at the top ( otherwise every serach querywould come back with pages of porn and gambling sites - people would stop using Google and their advertising revenue would die ).

    So given now you know that Google only wants to give you the position you deserve, it is easy, create a site that deserves the top position ( well I said it was easy and hard )

    But your strategy is right, concentrate on driving content AND when they get there having a site that converts business well - and as a by product your site will deserve a better rank.

    OK there a few technical things that can be done to give you a better chance, but they are secondary ( if they were primary - as I said, all the porn and gambling sites would dominate as they certainly pay good money for teh technical work )
     
    Posted: Mar 5, 2018 By: Alan Member since: Aug 16, 2011
    #23
  4. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    can google see if a visit converts to a sale or it is just the same person page-hopping your site that proves genuine interest, ie it is irrelevant if it is a purchase or just looking? But making a purchase is about 5 or 6 page imprints ....and therefore good traffic?
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #24
  5. Alan

    Alan UKBF Legend Full Member - Verified Business

    5,813 1,603
    Backlinks work, but getting a backlink that really works is a difficult and expensive task, and now-a-days out of reach of mere mortals.

    First port of call is Google's own guidelines, with dos and donts
    https://support.google.com/webmasters/answer/35769?hl=en

    Then if you want more search for 'Fresh Bananas SEO Course' a no nonsense course by one of the Forum members here
     
    Posted: Mar 5, 2018 By: Alan Member since: Aug 16, 2011
    #25
  6. Alan

    Alan UKBF Legend Full Member - Verified Business

    5,813 1,603
    I'd be shocked to think that Google could actually track a sale, that would be clever.

    But what you are sort of advocating is artificially keeping a user interacting as a way of cheating Google. Why would you put effort into doing that, once you have the visitor, shouldn't the effort be put into selling, not cheating Google? As you say fvck google - get the sales.
     
    Posted: Mar 5, 2018 By: Alan Member since: Aug 16, 2011
    #26
  7. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    i wasn't, i was just shocked to think that maybe it could see sales activity and give high rankings because of it.
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #27
  8. fisicx

    fisicx It's Major Clanger! Staff Member

    28,562 8,437
    Won't work. Google isn't even looking at the adverts, the links or how many people buy your stuff on gumtree (or anywhere else)

    What google wants to see are endorsements and citations. Links from other site extolling your products and services. Telling the world how wonderful you are.

    The general rule is: the easier a link is to obtain the lower the value of the link. Right at the bottom of the pile is all the stuff you create yourself.
     
    Posted: Mar 5, 2018 By: fisicx Member since: Sep 12, 2006
    #28
  9. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    Nice reality check!
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #29
  10. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    What's the difference in me getting a happy customer on a forum providing a link of the site and me putting my link on my signature in the same forum, please?
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #30
  11. fisicx

    fisicx It's Major Clanger! Staff Member

    28,562 8,437
    Most forum links are no follow so Google will ignore them.

    But if they left a review on Google, TrustPilot or some other review site then that might have tiny effect. If 1000 people left you good reviews all over the place then Google might start to take notice.
     
    Posted: Mar 5, 2018 By: fisicx Member since: Sep 12, 2006
    #31
  12. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    jeez...sounds bleak
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #32
  13. fisicx

    fisicx It's Major Clanger! Staff Member

    28,562 8,437
    No, it just takes a lot of hard work over many months. Those who put in the effort reap the rewards.

    Do Ray's excellent course and you too can reap the benefits: https://www.freshbananas.co.uk/

    It's not bleak, you just need to work hard.
     
    Posted: Mar 5, 2018 By: fisicx Member since: Sep 12, 2006
    #33
  14. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    is it all still relevant? Its 4 and a half years old
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #34
  15. fisicx

    fisicx It's Major Clanger! Staff Member

    28,562 8,437
    Yes! It's still very relevant. Read the reviews!
     
    Posted: Mar 5, 2018 By: fisicx Member since: Sep 12, 2006
    #35
  16. RSR Fulfillment (FR & DE)

    RSR Fulfillment (FR & DE) UKBF Regular Free Member

    136 13
    one other thing then....we sell about £400k from a uk site and german site but across many countries, and we don't speak the language in the countries that need targeting. The titles have been translated into French and German by humans, that's it. And it is not clear what language people search in in their own countries even. EG, the Dutch will find our UK site and German site to a degree. Because they are savvy enough to speak more than one language and / or know which country is more likely to have the product they want.It's a minefield. Will the course still be as useful or does it push you to pick one country?
     
    Posted: Mar 5, 2018 By: RSR Fulfillment (FR & DE) Member since: Dec 8, 2017
    #36
  17. fisicx

    fisicx It's Major Clanger! Staff Member

    28,562 8,437
    Talk to Ray (AKA @Tin) and ask him
     
    Posted: Mar 5, 2018 By: fisicx Member since: Sep 12, 2006
    #37
  18. MaureenP

    MaureenP UKBF Contributor Free Member

    84 5
    Yes, this type of traffic counted as referral traffic on your website through which you can boost your business conversion rate.
     
    Posted: Mar 6, 2018 By: MaureenP Member since: Mar 28, 2016
    #38
  19. fisicx

    fisicx It's Major Clanger! Staff Member

    28,562 8,437
    What a load of rubbish. Just like in most of your posts you are wrong.
     
    Posted: Mar 6, 2018 By: fisicx Member since: Sep 12, 2006
    #39
  20. Tin

    Tin Just an SEO Staff Member

    5,804 1,583
    I can answer that and save you the time contacting me, the SEO course is written specifically for UK Ecommerce shop owners so is very likely not suited to your requirements.

    It's updated regularly when there's any significant changes introduced by Google.

    Ray
     
    Posted: Mar 6, 2018 By: Tin Member since: Nov 14, 2005
    #40