Best platform for a simple online shop

Discussion in 'Ecommerce Forum' started by EllieB, May 3, 2019.

  1. EllieB

    EllieB UKBF Newcomer Free Member

    1 1
    Hi,

    I need some advice on the easiest platform/cms to use for a non techy for a very simple eshop selling watercolor paintings.

    I have some experience with Wordpress but I've been advised to use Shopify. I know it's a very generic question but I'd just like some impartial input if possible.

    Thank you!
     
    Posted: May 3, 2019 By: EllieB Member since: Apr 26, 2019
    #1
  2. Mr D

    Mr D UKBF Legend Free Member

    14,245 1,555
    I would suggest starting where you can find customers. perhaps etsy.
     
    Posted: May 3, 2019 By: Mr D Member since: Feb 12, 2017
    #2
  3. fisicx

    fisicx It's Major Clanger! Staff Member

    30,209 8,873
    What are you selling?
    How many products?
    Are there variants?
    What’s your marketing strategy?
     
    Posted: May 3, 2019 By: fisicx Member since: Sep 12, 2006
    #3
  4. Joe Tagg

    Joe Tagg UKBF Newcomer Free Member

    4 0
    Hi Ellie,

    Definitely agree that Etsy is a fantastic place to start. I did exactly the same thing with selling watercolour paintings. It's got a lot of great built-in features, particularly if you're considering offering customised options for paintings. Buyers can send you details of a potential custom order, and then you can reply with the various details/specifications/pricing etc. It's also really geared towards people looking for handmade art/crafts to buy.

    Etsy does charge a listing fee, and takes a commission when you sell an item. If you link it to a PayPal account, they will normally take a % as well. There's also your postage/packing. I'm based in the UK, and offered free UK postage, and then c.£4 to everywhere else.

    After fees, for a £20 sale, I'd normally take home approx £12-14 of that, so not too bad.

    Perhaps after building up quite a bit of sales and online presence through those channels, it might be good to transition to your own site, with a purchase/checkout function. That way you'll be able to retain a larger amount of the overall sale value.

    Equally, no harm in having other online eComm platforms running at the same time. Certainly Shopify would be good. Maybe Not On The High Street as well. You'd just need to track when an item sells on one platform, and unlist it off the others.

    When you've got the shop up and running, send us some links - it'd be great to see your art! :)

    Hope that helps,
    Joe
     
    Posted: May 3, 2019 By: Joe Tagg Member since: Apr 25, 2019
    #4
  5. wayzgoose

    wayzgoose UKBF Enthusiast Free Member

    768 112
    Depending how many products you want to add, try Freewebstore. You can have up to 30 totally free. Very easy to use and excellent support.
     
    Posted: May 7, 2019 By: wayzgoose Member since: Oct 9, 2007
    #5
  6. antropy

    antropy OpenCart Experts Full Member - Verified Business

    3,320 573
    Wordpress is probably the most simple and easiest. Alex
     
    Posted: May 8, 2019 By: antropy Member since: Aug 2, 2010
    #6
  7. Paul Norman

    Paul Norman UKBF Ace Free Member

    2,442 749
    Although none of my stores have every used Wordpress, it is arguably the market leader in the market place where you are operating.

    However, I could always advise talking to people with track record at online sales about the options. Avoid the responses that say 'My cousin used this and really its the only thing I have heard of, but I insist it is the best'.

    There are many other factors to getting an online shop making money, too.

    If you can afford it, talk to some established online specialists. If you cannot afford that, frankly I would do wordpress.
     
    Posted: May 8, 2019 By: Paul Norman Member since: Apr 8, 2010
    #7
  8. Charles Rice

    Charles Rice UKBF Newcomer Free Member

    16 1
    Get your website created with GoDaddy.
    I feel this is a great platform for creating a website for simple online business.
     
    Posted: May 8, 2019 By: Charles Rice Member since: Apr 19, 2019
    #8
  9. fisicx

    fisicx It's Major Clanger! Staff Member

    30,209 8,873
    Really?
     
    Posted: May 8, 2019 By: fisicx Member since: Sep 12, 2006
    #9
  10. Paul Norman

    Paul Norman UKBF Ace Free Member

    2,442 749

    This.

    Every now and then, someone posts an amusing suggestion, like this one.
     
    Posted: May 8, 2019 By: Paul Norman Member since: Apr 8, 2010
    #10
  11. antropy

    antropy OpenCart Experts Full Member - Verified Business

    3,320 573
    Go Daddy? Are you serious? They are the Market Leaders in being the most shoddy! Alex
     
    Posted: May 9, 2019 By: antropy Member since: Aug 2, 2010
    #11
  12. Nico Albrecht

    Nico Albrecht UKBF Enthusiast Full Member - Verified Business

    501 73
    Agree go daddy is really bad and right up there with yell.com

    For your shop I think you have the wrong approach in regards what to use.

    1. Ideally you want scaling as easy as possible and part of planning. 5 transaction or 5000 transaction a day a day a good solution should allow easy calling if you ever grow.
    2. Ownership of the framework you use. I prefer open frameworks such as opencart, drupal and many good others and you have control over it and better cost predictions
    3. Spotify can bump up their prices anytime and you have to accepted that and cant do anything. Also 0 control over such hosted solutions

    Go with an open solution, initial cost will be higher but cost will be lower over the years.
     
    Posted: May 9, 2019 By: Nico Albrecht Member since: May 2, 2017
    #12
  13. antropy

    antropy OpenCart Experts Full Member - Verified Business

    3,320 573
    Do you mean Shopify, instead of Spotify? Alex
     
    Posted: May 10, 2019 By: antropy Member since: Aug 2, 2010
    #13
  14. Nico Albrecht

    Nico Albrecht UKBF Enthusiast Full Member - Verified Business

    501 73
    Shopify will do.
     
    Posted: May 10, 2019 By: Nico Albrecht Member since: May 2, 2017
    #14
  15. Ray Breen

    Ray Breen UKBF Newcomer Free Member

    9 0
    The balance is between paying charges/commission and having a potentially bigger audience, or doing it yourself, and paying fewer charges, but having less exposure.

    End of the day, it is better to have a sale(and increase the amount), and paying charges, than not having a sale at all.

    my 2p:)
     
    Posted: May 10, 2019 By: Ray Breen Member since: May 3, 2019
    #15
  16. Markmiller1

    Markmiller1 UKBF Newcomer Free Member

    10 1
    Wordpress is the way to go, customisable, easy to use & configure & moreover you will get the full control over all the things.
     
    Posted: May 18, 2019 By: Markmiller1 Member since: Feb 12, 2019
    #16
  17. makeusawebsite

    makeusawebsite UKBF Ace Full Member - Verified Business

    1,096 249
    The platform is important, and your 100% correct to be thinking about it. however, I do think sometimes people are overly concerned about the platform, when the fundamental concern at this point should be a brand identify/website design and a marketing strategy.

    The choice will come down to budget. If you have a decent budget, you may be in a position to get a website designed bespoke, from the ground up. Most likely £2k+ This is the ideal scenario, as you can literally work with a designer to create a custom experience for your audience, from blank canvas. That work can then be passed onto a coder who will build it into the CMS, eg Wordpress/Woo commerce. An agency will handle both the design and coding aspects for you.

    A lesser budget will get you a template based website, where your chosen coder will likely be modifying an off-the-shelf template in order to fit your needs. Obviously the compromise is the site wont have as customised a user experience.

    The other options are monthly hosted type options, such as Shopify. Much like using templates, the site wont usually be completely bespoke, it will be a modified template.

    Rather than choosing your CMS, you might want to approach it by choosing the right developer, designer or agency who is going to create the site for you, who's designs you like, and achieve results. Then see which CMS they use and why, before making a decision if that is a CMS you are happy to work with.

    Best of luck.
     
    Posted: May 23, 2019 By: makeusawebsite Member since: Jan 23, 2011
    #17
  18. Lucan Unlordly

    Lucan Unlordly UKBF Ace Free Member

    1,312 242
    What are your paintings of?

    We are working with a local artist who is producing paintings on a particular theme and will at some stage be opening the opportunity up to others.
     
    Posted: May 23, 2019 By: Lucan Unlordly Member since: Feb 24, 2009
    #18
  19. Mr D

    Mr D UKBF Legend Free Member

    14,245 1,555
    Shopify and indeed godaddy appear to be popular.
    Yes shopify can put their prices up, so can anyone else. Just easier some other places to move your business to some other company.
    I have nothing against shopify, they appear to offer what some people want.

    Just may not be the optimal solution for any particular business. Bit like Ford Focus is a nice car popular with some people, may not be the optimal vehicle for all car drivers.
     
    Posted: May 23, 2019 By: Mr D Member since: Feb 12, 2017
    #19
  20. Liquidshop ecommerce

    Liquidshop ecommerce UKBF Newcomer Free Member

    5 0
    Someone else mentioned Etsy.com, and I have to agree.

    If you setup a Wordpress, or any other stand alone website, then you have just created a bunch of hassle you don't need at this stage. Etsy already attracts a lot of traffic of people wanting to buy arts and crafts. If you setup your own little website, you will then need to market it and try and get traffic to it, that's a lot of hassle and time which you're better spending creating art!

    Depending on your current social outreach, Etsy is a very low cost 'toe in the water' to start selling your artwork. Once this gets traction then setting up a standalone website to support this makes more sense.
     
    Posted: May 31, 2019 By: Liquidshop ecommerce Member since: May 28, 2019
    #20