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Here's the test for them (or any other directory):
Go to Google.
Search for something related to your industry/what you sell (for example ‘red widgets’).
Scan through the search results.
Do you see the directory pages appearing prominently within those search results?
We had a problem with a Russian customer needing to pay us early in the conflict. They had tried to pay but we didn't get it. When we spoke to our bank they were very aggressive telling us not to attempt to get any more payments from Russia or they'd close our account. Was very over the top...
We'll have to agree to disagree. Even if more than £100 on clicks (say £200) that's plenty to determine whether the conversions are happening (assuming they are relatively low £1 or £2 clicks and it's not a long burn sales cycle of course). Who in their right mind will throw lots of budget on...
Hello Peter,
As someone who has spent years with Google Ads, it's good to see you looking externally at what is a quite detailed area because it's a minefield that works in Google's favour (to those who haven't used it before).
I don't know your business but Google Ads works well for some but...
Google Ads may be an option, depending on how niche the product is. If the keyword phrase is too niche (e.g. "widgets for purple midgets") then Google won't allow you to be precise about your targeting (they will just reject the keyword phrase). If it's too broad then that may bring in the...
As Ozzy said, it's difficult to input, not knowing the focus of you SaaS product, but I hope this is useful ...
We also have a SaaS product, not huge marketing budgets, and tons of marketing options to choose from. Some things take more time/budget to be effective (e.g. organic SEO), whereas...
It's very broad and also unknown (only certain numbers of companies can be identified - others could be company people at home or untrackable) ... but all the data relates to 'company people' (based on the search types - e.g. 'personal liability if unable to repay bounceback loan' and 'employee...
I have access to the data of an insolvency business that gets website traffic from people in business who have concerns about their business finances.
The numbers are massive (over 9,000 clearly worried business people in the past two weeks - a marked increase on previous figures).
There is...
As someone who owns a business (A1WebStats) that does what you're talking about (and more), here's the truth/recommendations:
1. Think about what you would actually do when you know a company has been to your website. Don't assume you'll get the name of the person who visited - that's a very...
We moved to Tawk.to years ago, cancelling the paid (Live Chat Inc) service we had. It's been great for us and has surprisingly many features considering it's free. Agree with other sentiments here about automated chat bots - totally detest them because they shout out: "we don't care about...
First: congrats on the evolution, and also for caring about those you worked with historically.
If the key issue is that some of your historic clients feel they can't afford your new pricing, are there some value adds you can give them, that will make them more money (to continue paying you)...
We use Upwork for a lot of tasks. You look like you've done the right thing (the test).
Sometimes we've found that certain cultures will always push for a higher budget and even though they have offered to take it outside of Upwork, you'd be safer keeping it within (ultimately, you don't...
Two sides to the coin here ...
1. Quite often it's not purely the PPC setup at fault - websites have to be strong enough to convert.
2. However, if their setup is that bad, then they need to be called out about it. I have witnessed similar with agencies that should know better.
Regards the...
One of the challenges with SIC codes is that many businesses don't fit neatly within any of them. I can certainly see the benefits when added to other things. For example, part of our software allows businesses to identify the postcodes of visitors to their websites. If they could then find...
I think that Trevor has summarised it perfectly, having been dealt really harsh blows in life that then puts things into perspective (and should be a lesson to us all).
I'm as guilty as the next person overworking but (this may sound a bit weird) I do have a method that forces breaks - a...