Community Blogs

A series of votes in the House of Commons, starting on 12th of February, on the subject of Brexit, was politically significant. The odd thing is that, from the point of view of email marketing, it means little. Your customers, however, are likely to be wondering what happens now. We need to...

[IMG] You may be considering taking on a member of staff to help with admin tasks and duties. You may have calculated that you can afford their salary, but have you taken into consideration ALL the costs: £ - Employer's National Insurance £ - Statutory holiday allowance £ - Sick leave £ -...

[IMG] Portfolio FD's are part time Finance Director's who have more than one part time role at any time, it is a growing area of the senior finance market and offers a really good opportunity for interesting and challenging employment for candidates who are able to make a success of it. This...

Branded confectionery products such as promotional chocolate and sweets are a tasty way to sugar coat your marketing and get your brand noticed! Research of the UK market by the consumer analyst Mintel has revealed that nearly one in six people eat chocolate every day! [IMG] The same study...

[IMG] Is being outside your comfort zone always the best thing to do? We're often hear or read that your business will only be a success once you get out of your comfort zone. Okay, new things are often scary the first time we do them, that's natural, and we usually do feel better once we've...

“Email marketing is the most ordinary way of marketing as well as the ideal method for marketing a business.” – Get Found Online Our digital marketing news roundup will deliver the most essential updates and news straight to your inbox. In this digital marketing news roundup, we cover a huge...

Guys, it’s been nearly 11 months since the introduction of GDPR. Can you believe it? You know it’s true what they say, time really flies when you’re having so much fun complying with legislation! However, there has been an unexpected (or expected, depending on who you talk to) consequence of all...

“The way to get started is to quit talking and start doing.” – Walt Disney Maybe she’s born with it… or maybe it’s the product of hard work, a great business model and formidable resilience. Here are some of the most pervasive startup myths and flat out lies you’ll hear again and again about...

It will probably come as no surprise to you that video is making great inroads in email marketing. It was the latest thing a couple of years ago and to a certain extent still is. It’s not always a good idea to just jump on a bandwagon, but now it has become established, you might want to know...

Living Coral (PANTONE 16-1546) has officially been announced as Colour of the Year 2019 and it means everything in the global battle against waste… Last year, Pantone, the provider of colour standards for the design industry, announced Living Coral as their Colour of the Year, tying in nicely...

As a means of supporting any campaign, video ticks all the boxes. Whether being used on a website or for email marketing, used properly there is little doubt that it is a most effective way of hitting targets. There’s a caveat though; it must be used with care and restraint. All content is not...

Every new year brings with it a host of changes and 2019 is turning into quite the year. Be it suddenly not being able to get a space on a treadmill in your gym after January 1st, or having to remember to write a different year every time you write the date; the point is the whole world is doing...

We all search through reviews when subscribing to an email marketing list or considering buying a product from a new supplier. After all, there are some real crooks out there. One of the most compelling forms of review is a testimonial where the person allows their name to be used. How much...

Ten points to consider when producing a testimonial video for an email marketing campaign 1/ Don’t consider There’s no doubt of the effectiveness of testimonial videos, not only in email marketing, but on websites as well. One on a landing page can negate that hesitation before clicking on...

Should you only answer emails and phone calls at certain times of the day? There is a time-saving tip that suggests you should only check and reply to emails and phone calls at certain times during the working day. The idea being that the rest of the time you are focused on your business....