What would you choose as your new job title if you were in my shoes?

Dannydee

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My current job title is 'Marketing Operations Specialist'.

My boss wants to promote me and has told me I'm welcome to help him develop a new title for myself. He has suggested possibly 'Marketing Manager' or something along those lines.

My job involves preparing articles, blogs, and press releases for publication on our company website. I ensure the work is formatted correctly, that there are no spelling mistakes or errors, and that it looks good for the reader. I dabble in a little graphic design as part of this process (although we do have a graphic designer in-house; it's just good practice as a marketer to have some skill in this area). I am also responsible for updating and maintaining several of the key pages on our website where users go to access our latest releases. In addition to these responsibilities, I send out one, sometimes two emails daily to our huge client base (although, thankfully, there is no return interaction with clients).

I do like the sound of 'Content Manager', 'Content Coordinator', or 'Head of Content'

Can anyone suggest any additional job titles considering the responsibilities outlined above? Or do the 3 I've suggested sound about right? It's also reasonable to expect I will pick up some more responsibilities as part of the promotion.
 

Dannydee

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Marketing Manager doesn't sound right as you are only in charge of one aspect which is Content, so Content Manager sounds more appropriate to me.
Yeah, I've kinda been thinking similarly.

However, that's with consideration of my current roles and responsibilities. Given that it's a promotion, it doesn't mean I won't be assigned more "marketing manager" type stuff alongside what I currently do.

But yeah, as it stands, the title would have more emphasis on content.
 
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fisicx

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if you aren’t managing anyone you can’t really be a manager or head of anything.

The only person who cares about the job title is you. So why not Director Danny.
 
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fisicx

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Dangerous Danny Dee - Spell Checker
 
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WaveJumper

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    Head of Digital Marketing
    Head of Digital Creation & Marketing
    Head of Digital Creation & Content
    Head of Digital & Social Media Content & Creation
    Head of Digital & Social Media
    Head of Digital Media Creation

    And when you get really good they can change Head to Director or as in an a company I was once frequented with everyone seemed to have the title Associate Director before their name ........ made them feel important
     
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    fisicx

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    I had a mate who was a Vice President as British Airways. Sounded impressive until you realised everyone who was in charge of anything was a VP. The bloke in charge of cleaning the offices was a VP!
     
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    JEREMY HAWKE

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    You have a problem here Mate
    I have never been concerned about what I'm called A couple of people on here call me sheep shagger
    I'm only concerned about the money the car ,the holidays ect ect

    You have your priorities wrong Its about the money in the bank
     
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    AlanJ1

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    I actually disagree with almost everyone here saying it doesn't matter to anyone but yourself.

    It is the way you can be percieved, a manager is going to get a lot more respect than someome who isn't in certain circumstances.

    The bigger thing for me is if you move jobs, having higher titles on your CV/Linkedin will land you more interviews than if you didn't.
     
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    JEREMY HAWKE

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    I actually disagree with almost everyone here saying it doesn't matter to anyone but yourself.

    It is the way you can be percieved, a manager is going to get a lot more respect than someome who isn't in certain circumstances.

    The bigger thing for me is if you move jobs, having higher titles on your CV/Linkedin will land you more interviews than if you didn't.
    That's why I'm not getting traction on LinkedIn underselling myself 🤣🤣🤣
     
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    I actually disagree with almost everyone here saying it doesn't matter to anyone but yourself.

    It is the way you can be percieved, a manager is going to get a lot more respect than someome who isn't in certain circumstances.

    The bigger thing for me is if you move jobs, having higher titles on your CV/Linkedin will land you more interviews than if you didn't.
    I think my early employed career coincided with job titles moving from functional descriptions to flights of fantasy - initially I went from being a sales representative (in full!) To an account executive. Exactly the same job.

    Shortly after, the same job carried the title of business development director, hence my cynicism

    On LinkedIn fancy titles abound - often self-awarded.

    My first question is always 'what do you actually do?'. If they can't answer that in simple, plain English it's game over.
     
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    AlanJ1

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    My first question is always 'what do you actually do?'. If they can't answer that in simple, plain English it's game over.
    I fully get this, but sometimes not having this information doesn't even get you to the first question. We had a job advert up recently for a marketing role, we had 500+ CVs, it's impossible to interview them all so it got whittled down from what we can read/see.
     
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    fisicx

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    I used to make up job titles in my CV to match the job description.

    I had one job where I was the Senior Technical Author. Not sure who I was senior to as there was only one technical author: me.
     
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    fisicx

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    Not uncommon, some of the titles I have seen over the years have been great to be honest!
    Which is where we come back to @Dannydee. Call yourself anything you want. Internally it makes no difference to anyone and nobody ever reads the signature block on your emails so you can put whatever you want.
     
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    Dannydee

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    Digital content director
    Digital content lead
    Head of DC. (DC = Digital content)
    MC C (Master, Content Creator)

    Head of Digital Marketing
    Head of Digital Creation & Marketing
    Head of Digital Creation & Content
    Head of Digital & Social Media Content & Creation
    Head of Digital & Social Media
    Head of Digital Media Creation

    And when you get really good they can change Head to Director or as in an a company I was once frequented with everyone seemed to have the title Associate Director before their name ........ made them feel important
    Thanks for these!

    The title is important for a couple of reasons.
    1. I've earned a higher title
    2. I believe my skills and experience have reached mid-level
    3. The title is going to be a step towards high-level (like director or VP)
    4. For future career prospects when I eventually move on to another organisation

    That said, I'm not in any rush to move just yet. My boss gave me a 20% pay rise last month that I didn't have to ask for. That's what this new title is about; he gave me more money first, and then we'd figure out the new title later.

    I feel more appreciated and respected than I ever have in any job. So if and when I do move on (which might not be for several years), I will not be taking such a decision lightly, and any company I transition to will need to be on par with my current working experience and arrangements.

    Perhaps I'll reach my current company's director level and six-figure salary (which is the ultimate goal) before I leave.
     
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    fisicx

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    As I said, it’s important to you. Not to anyone else. Choose one you are comfortable with and just get on with the job.

    If and when you move to a new job you can make up a suitable name.

    Not trying to be all negative but job titles really have little importance in business.
     
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    Chris Ashdown

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    My current job title is 'Marketing Operations Specialist'.

    My boss wants to promote me and has told me I'm welcome to help him develop a new title for myself. He has suggested possibly 'Marketing Manager' or something along those lines.

    My job involves preparing articles, blogs, and press releases for publication on our company website. I ensure the work is formatted correctly, that there are no spelling mistakes or errors, and that it looks good for the reader. I dabble in a little graphic design as part of this process (although we do have a graphic designer in-house; it's just good practice as a marketer to have some skill in this area). I am also responsible for updating and maintaining several of the key pages on our website where users go to access our latest releases. In addition to these responsibilities, I send out one, sometimes two emails daily to our huge client base (although, thankfully, there is no return interaction with clients).

    I do like the sound of 'Content Manager', 'Content Coordinator', or 'Head of Content'

    Can anyone suggest any additional job titles considering the responsibilities outlined above? Or do the 3 I've suggested sound about right? It's also reasonable to expect I will pick up some more responsibilities as part of the promotion.
    Sorry if you are in marketing and don't know what to call yourself, you have no place in marketing
     
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    WaveJumper

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    I had a mate who was a Vice President as British Airways. Sounded impressive until you realised everyone who was in charge of anything was a VP. The bloke in charge of cleaning the offices was a VP!
    And the first thing they all use to do at a meeting was throw their business cards on the table just so you knew how important they were
     
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    JEREMY HAWKE

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    And the first thing they all use to do at a meeting was throw their business cards on the table just so you knew how important they were
    After getting out of the Ford Sierra GL 1.6
    It all reminds me of that I'm sorry
     
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    JEREMY HAWKE

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    Apology accepted... it was required since you are incorrect.

    The point here is to maximise the impact of the new title for future career advancement.

    Some here might say the title doesn't matter, but it does.
    Danny

    I have only ever run a business we are from two different worlds
    The long term people on here know only one thing looking after the customer and making a profit from this activity
     
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    fisicx

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    Some here might say the title doesn't matter, but it does.
    It might matter on your CV. It doesn’t matter right now.

    If you apply for a job elsewhere you tailor the title on your CV to suit the role profile. You do what everyone else does and lie.

    Don’t know how old you are but I’ve done dozens of jobs in the last 50 years of working and nobody has ever cared about the job title. It’s the job you did that matters.
     
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    WaveJumper

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    Think I would be more worried about the company not having a proper structure in place and actually knowing what they want to refer to their employees as, cant recall ever working for someone who said think of your own position. I have sat in the boardroom and been told my title is changing …….my reply to the CEO was I don’t care what you call me as long as I am still getting paid.
     
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    JEREMY HAWKE

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    It might matter on your CV. It doesn’t matter right now.

    If you apply for a job elsewhere you tailor the title on your CV to suit the role profile. You do what everyone else does and lie.

    Don’t know how old you are but I’ve done dozens of jobs in the last 50 years of working and nobody has ever cared about the job title. It’s the job you did that matters.
    Really good point I get emailed a couple of CVs a month and dont really believe what's on there.
     
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    paulears

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    I've just had to provide names and job titles for the credits of a video.
    Crack Integrity Manager
    Spherical Object Stress Manager
    Orifice Moisture Applicator
    Minimal Role Enhancement Verifier.

    These suggested by the Client were rejected in favour of far more boring ones. The client's first name was Chubby.
     
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    fisicx

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    Dannydee

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    I see many here who "don't care" about job titles or think nobody else does.

    Do you think you could walk into a job interview for a VP position in a finance company coming straight from a warehouse production line where you built chairs?

    No, you couldn't. So obviously titles are important in many respects. Also, no, I will not lie "because everyone else does". I'll achieve my success on merit. I wouldn't lower myself to lie on my CV, nor would I want to snake my way into a job I was not fully skilled for and capable of doing. I've got some integrity.

    If you don't care about a title as "long as you're getting paid" then good for you. Although it doesn't make much sense. What are you, then, if you have no title? Is it possible to have no title at all? You're just an "employee"?

    Sounds meh.
     
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    fisicx

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    No. Your experience and skills and how you present yourself in your CV and interview will get you the job. Not because you call yourself Head of Whatever.
     
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