What logo would you pick ?

[dansyourman]

Hi All,

Im working on a logo for a new business. Customer Clic will produce customer video testimonials - with the aim of increasing sales of clients products & services.

the file below has 6 draft logos - which one(if any!) would do you think works best for this business & why

https://docs.google.com/file/d/0B0lYOb-1QXdTSHAwTWw5OG1RVG8/edit?usp=sharing

here is the website : http://customerclic.com/

thanks in advance everyone,

 

[ClubberLang]

1 or 6 and they feel 'strong' and look compact - the smaller text is not really readable though

4 might be good if it was presented head on like the others

 

[RedEvo]

4 looks quite nice.

d

 

[FirstClassVirtualOffice]

Prefer No. 4 because it looks like a button you'd click and the slogan says what it does. Play button in letter O is clever.

No. 6 reads like customerdic (c and l too close together).

No 2 & 3 don't like the box and power up your sales means nothing.

No 5 is too busy and not sure what the man in the light bulb? is mean to represent

No 1. would probably be second choice.

 

[Deleted member 138423]

4 or 5 as they tell people what you do!

 

[ClubberLang]

yea the text for 4 is what you need as it explains what the business does

 

[Billmccallum]

for some reason I can't open the page with the pics, but my big issue with your site is that you do video testimonals, but there are none on the site, not even examples????

How can anyone assess what you do if you don't show a few?

 

[FirstClassVirtualOffice]

He's working on the logo as it's a new business.....maybe website isn't yet finished.

 

[dansyourman]

Thanks everyone for the comments, very helpful,

Yep - the site has still to be filled with videos & more content

Regarding the logo - what is your favourite strap-line, bearing in mind the customer testimonial video is designed primarily to help sales ?

 

[chrisvb2432]

number 1 for me.

 

[Deleted member 61074]

No 1 for me too

 

[HeffernanTrading]

Number 4 but frontal view, seems to be the most fluid and in conjuntion with the video'in looks to be the most 'modern' of the lot.

Howard

 

[AscentIT]

1 or 4 IMO

 

[dansyourman]

what would be your choice of strap-line ?

 

I like 4 too, it just seems to fit better all round.

One thing btw, there's a spelling mistake in your 'How It Works' bullet points....#2 has an 'i' missing from the word 'visit'

 

[Pareto Associates]

I would splice the logo and strap line of 5 with the customerclic of 1.

Summary of each:

1. I see no relevance of the 'on' button to your business. The futuristic font of the strap line looks out of place and amateurish. The strap line does not make sense to your business.

2 & 3. Simply look weak.

4. I see no relevance of the 'on' button to your business. The strap line says what it does.

5. Clever little logo, however, the actual text of the logo is too fussy with the arrow and play button. Not particularly clever.

6. Spacing too close, looks like customer dic.

 

[garyk]

I like 5 or 6.

 

[BusinessDeli]

4, presented in same manner as 1.

 

[Multi-store]

I Like number 5. Number 6 reads Dik instead of Clic

 

[fisicx]

Number 4 - but as a gi/jpg not an arty photo thing.

With regards the tagline - test it. You won't know if it works until you launch. It's no good asking people here, we aren't your target clients.

It's the same as the actual logo design - you might launch and get horrendous bounce and need all sorts of reworking.

As an aside - video testimonials have already been tried on all sorts of platforms. Amazon offered this back in 2007 and it pretty much flopped. The world might be ready now but I'm not sure. It's not something I want to see when I visit a website.

 

[dansyourman]

Number 4 - but as a gi/jpg not an arty photo thing.

With regards the tagline - test it. You won't know if it works until you launch. It's no good asking people here, we aren't your target clients.

It's the same as the actual logo design - you might launch and get horrendous bounce and need all sorts of reworking.

As an aside - video testimonials have already been tried on all sorts of platforms. Amazon offered this back in 2007 and it pretty much flopped. The world might be ready now but I'm not sure. It's not something I want to see when I visit a website.

my target clients are SME's in several niches & many could well be members of this forum

wether the business works or not remains to be seen, thank you for taking the time to reply,

 

[fisicx]

Hope it works out for you as well. I might be worth doing some investigation as to why the video testimonials didn't work. The stuff Iv'e read seems to suggest that people would rather scan through a list of reviews than sit and listen to somebody waffling on.

It's the same reason video CVs haven't taken off - you have to sit and listen/watch a video but you can scan a written CV.

Apologise if this is an egg sucking lesson