Website Traffic

[adore-again]

Hi

We are new to this forum so pleeeease be gentle!

We have been using different methods such as ad words, Facebook etc to drive traffice to our website and were wondering what you use and what you find drives the most?

Kind Regards

Charlotte

 

[Kyle Trump]

SEO in my experience has beaten all the quality traffic sources for sure.

Second Adowords, then PPV traffic

 

[maxh]

Organic SEO, the PPC.

When done right you get the people who are actually looking for your product, finding it.

You could drive loads of visits to your site, but if they've got no reason to be there they will leave.

I've not seen many (any?) websites that convince people searching for "buy jumpers" that they want to enrole for an online university course in quantum physics.

 

[Costumier]

biggest boosts for me were getting links on related sites - fairs I attend, costumes events etc. That's after having well named pages, headers, etc. too tight to pay for advertising at the mo tho!

 

[Kyle Trump]

And as you are starting out, make sure that you will not confuse "traffic" with "traffic" . They can be very very different things.

If you done SEO right and PPC , then its guaranteed that you have the right kind of traffic. Traffic that is interested in what you have to offer them :=)

 

[pickaweb]

Getting a good position in eg Google is the cheapest and most cost effective.
It really depends on the keywords that you are trying to target.

 

[Janebert]

Getting a good position in eg Google is the cheapest and most cost effective.
It really depends on the keywords that you are trying to target.

I'm wondering how "cheap" this really is if you have to either:
a) spend days/months/years learning how to do SEO properly and then do it yourself
OR
b) have to pay an SEO specialist

I'm just wondering how feasible this is for most people? I've always come a cropper with SEO because I can't find any keywords with reasonable traffic on my topic. I guess it would be quite a lot easier with very specialised products or services.

Who has had good success with SEO, and by that I mean not just driving volumes of traffic, but get conversions either to subscribers or to sales?

Jane

 

[Simply Bedrooms]

we have realised a mix of both seo and ppc are required for real success.

 

[Alby10]

PPC has the benefit of providing instant traffic if you target the right keywords, whilst SEO will take longer and require more work. IMO, start with PPC, whilst working on your on page and off page SEO. Be careful with your keywords within PPC, as you could get stung quite easily, so set you daily budget low to start with so you don't get lots of hits quickly and then realise its not the sort of traffic your after. Converting traffic is what you need which may well mean that looking at specific long tail keywords may get you better conversions and offer a better ROI.

 

[samuelarnold]

Do all seo/ sem activitties for site promotions. Refer several articles related to onpage and offpage optimization.
Refer seo books for the beter understandability and go for better practices to make ur site high.
Refer SEO moz, search engine land website for updated articles.

Also participate in twitting add seo in ur account... will lead to to know several updates in the industry.
Also check #seo search in twitter u will get plentiful article to learn seo........

I f possible try to read some seo books like: Art of seo, seo bible and so on....

Try to build quality website, so that visitors coming there will be benefited

 

[gemd89]

Its not always about traffic - more about targeted traffic.

I worked with an SEO company for the last 6 months and we have been performing well in google for long tail keywords and specific keywords related to what i sell on my website and this has been excellent for getting targeted traffic and having people convert.

I have also started using facebook - linked to my twitter account and have found it good for chatting to future customers and it helps them have a personal touch which is great - ive got several customers this way over the last 2 weeks.

Gemma

 

[LondonTone]

Some good advice here. ppc is the way to start until seo takes up the chase.
My site was up and running just before xmas and on p21 for my best key phrase which was very good considering it had just started. It's now on p2 and making the assault on p1.
The key to good seo is good content and making sure your keywords figure prominently but without 'stuffing'.

 

[fisicx]

We have been using different methods such as ad words, Facebook etc to drive traffice to our website and were wondering what you use and what you find drives the most?

See Gem's post above.

You don't want traffic you want customers. There is a big difference between the two.

You could be getting 1000 visitors per day and not one conversion. Or you could be getting 10 visitors per day and 8 conversions. I know which one I'd prefer.

So as already suggested, use PPC to bring in instant targeted visitors you can use to test the site while you work on improving your ranking to get even more targeted visitors.

 

[eventdomain]

Or you could be getting 10 visitors per day and 8 conversions.

It doesn't work like that - general traffic search engines dont work like that.

They send huge traffic 'all at once' so in when people do a search, you get a bunch of untargeted people arriving at your site, who dont actually want to be there. The traffic has to wade through a lot of search crapola to locate sites, sites which aren't always obvious about their offerings (maybe its different with straight-forward services) but many are well-known professions, yet their websites dont project what they are or make it clear what they do.

I do a search for 'Hotels in London' and I get first 3 pages of a bunch of booking, discount offer websites and a few review sites - NOT actual hotel sole traders. So already the results are owned by the big booking and hotel brands, which isn't telling me that 'Joe Bloggs Hotels' is based in London and whether it IS an actual hotel I can book direct without going through a middle-man.

So I now have to go deeper into the engine, likely another 20 or 50 pages until I find enough Hotels to contact. This isn't good enough, and when people book accommodation for travel or business, their usually in a hurry to do this (many are business searchers and on company time), yet are faced with at least an hour on Google looking for something basic like a local hotel and they havent begun contacting each hotel yet.

General search - for something that supposedly targets 'lists of companies' it sure makes of mess of targeted search results.

fisicx made an interesting point -

You could be getting 1000 visitors per day and not one conversion

yes, this is accurate as many will land on a website and it will be the wrong thing... perhaps not always the searcher's fault eg: website name might not be that descriptive/obvious so thats a problem. The decent domain names are all taken, and that doesn't help with identifying the correct website.

Searching direct to the source via Google is now difficult - its all booking sites and discount this and that. when many just want to find that local supplier and book direct - quickly.

 

[fisicx]

It doesn't work like that - general traffic search engines dont work like that.

They send huge traffic 'all at once' so in when people do a search, you get a bunch of untargeted people arriving at your site, who dont actually want to be there.

If you are getting shedloads of untargeted traffic then your site is pants. A well designed site will get highly targeted traffic resulting from a set of converting keyphrases. The problem is that many people built sites based on ranking keywords which means they do get loads of untargeted traffic.

 

[eventdomain]

The problem is that many people built sites based on ranking keywords which means they do get loads of untargeted traffic.

Yes, that makes sense, so why do they still do it :|

But its self-defeating bcos you need bags of cash to keep/remain in search positions.

 

[aaronangelle]

According to my opinion SEO is one of the best way to increase the traffic of visitors.

 

[tamarpeters12]

We use SEO and it works wonder for us. There are a lot of thing that you can do in SEO, but the rule is, you must have good keywords and relevant content.

 

[transcribe]

Drive organic traffic trhough article marketing, blog submission, forum posting and directories submission.

 

[Simply Bedrooms]

Drive organic traffic trhough article marketing, blog submission, forum posting and directories submission.

How does forum posting help boost traffic?

 

[sitesubmissionpro]

take a look at Ad-Trax internet solutions... cost effective.

 

[transcribe]

Writing fresh and unique contents and posting in sites like ezines will bring traffic. Also local search marketing is very important to drive more local client to your site.

 

[oliverthomas40]

Anyone tell me how can get more UK traffic and can be under 10 my some keyword : Hobs, Deep Fryers, Toasters, Coffee Maker, Bread Maker. Long Skirts is under 10 in this time, But visitor is less by long skirts. Why?

 

[pickaweb]

You should try to optimize your website so that you appear on natural search results eg on google for the keywords you are trying to target.
Depending on how competitive these are it can take more or less time to achieve.
That is the cheapest way of getting traffic.
Hope this helps.

 

[aimiez_30]

Thank you for sharing the information. Good post.

 

[G. Lasagne]

Yes, that makes sense, so why do they still do it :|

But its self-defeating bcos you need bags of cash to keep/remain in search positions.

I agree to a certain extent but if you look at this search I beat yell.com http://www.google.co.uk/webhp?hl=en..._gc.r_pw.&fp=7c5b0115ac2c2a1a&biw=981&bih=661 and they have a decent budget.

Also this search (nationally) http://www.google.co.uk/webhp?hl=en..._gc.r_pw.&fp=7c5b0115ac2c2a1a&biw=981&bih=661 I beat the gas safe register.

I went to a seminar which was amazing through barclays bank, it was a bit like bingo where they have a load of different seminars going on across the country all linked together, anyway the guest speakers were matt Britain (think that's his name) and Josh spears, matt Britain being google uk CEO, anyway he brought up the subject of needing money to compete, and said it's nonsense with regards to organic results, you need one thing only he said "time" you don't even need to be an expert, its a simple case of, the best content, on and off site wins.

 

[G. Lasagne]

Sorry the second link should be http://www.google.co.uk/webhp?hl=en...=N&bav=on.2,or.r_gc.r_pw.&fp=7c5b0115ac2c2a1a

 

[webstore]

Your top priority has to be, to try and appear in free Search Engine Results Page(s) (SERPs) and for this you need third party relevant inbound links (backlinks) from sites with decent PR. For more details check out our SEO advice at www[dot]webstore[dot]co[dot]uk/info_pages.php?pages_id=26

 

[webuk44]

Totally agree with webstore.
Inbound links from relevant sites with good PR and correct keywords is key.
Try sites like freelancer dot com and post a job for someone to create links for you. You will be surprised how cheap you can get this done for!

 

[webstore]

Please feel free to add your online shop our new FREE Online Shop Directory - details below - that should help with one inbound link

But you can never be sure if the likes of Google will accept a given link as a natural relevant third party inbound link (backlink).

Whatever you do, don't go for paid-for links, as Google see that as cheating and they can penalise a website for that.

Maybe try leaning on some of your suppliers to get a link from their website to yours - something you could ask for when the suppliers sales rep next calls to get more business from you

 

[RedEvo]

Your top priority has to be, to try and appear in free Search Engine Results Page(s) (SERPs) and for this you need third party relevant inbound links (backlinks) from sites with decent PR.

And just for good measure genuine good quality sites don't link to sub standard content so you'll need decent content first.

d

 

[Pedro11]

The secret behind increasing traffic to your website is using right kind of keywords that are commonly used during searching. Search in the internet for internet marketing experts and use the techniques told by them. James Shramko is supposed to be one of the best internet marketing experts.

 

[webstore]

The secret behind increasing traffic to your website is using right kind of keywords that are commonly used during searching.

Your statement is rather over simplified and its a bit like saying if you need money you need to get a job.

Our advice on the subject can be seen at:-

www [dot] webstore.co.uk/info_pages.php?pages_id=26

 

[dagaul101]

You can try article marketing and press releases, you can target the top article directories like Ezinearticleds and Goarticles, they are respected by the search engines, and although a little more work than Facebook or Adwords, the search engines tend to reward you in the long run