Trademark Advice

Gilchrist72

Free Member
Nov 23, 2016
56
2
As a sole trader i.would like to register my business name as a trademark and my logo.

However, my business name has two colours and my logo image at the beginning of the name. I also have two logos the same as my business name just put into two different design to create logos that can be used on products.

I have colours, name and an image. How do i register this properly? I don't want to get it wrong, as it cant be changed once i have filed it with Gov.uk.

Also, while the application is going through, at what point can i use the TM symbol? Am i right in saying you use the TM mark while the application is in the process and the R symbol when successfully registered.
 

surreyaces

Free Member
May 31, 2012
201
32
You can use the TM symbol at any time (irrespective of whether or not you have filed an application to register the trade mark) but the R symbol must only be used in connection with registered trade marks.

I'm not sure how to answer your other question. Does your business name describe the business that you conduct, e.g. Leatherhead Plumbing Services?
 
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Gilchrist72

Free Member
Nov 23, 2016
56
2
You can use the TM symbol at any time (irrespective of whether or not you have filed an application to register the trade mark) but the R symbol must only be used in connection with registered trade marks.

I'm not sure how to answer your other question. Does your business name describe the business that you conduct, e.g. Leatherhead Plumbing Services?
Kind of. A bit like Dog Copenhagen. The first word describes who my products are for but not the second word. The difference being a distinctive image that is used on my logos is also at the beginning of the business name.
 
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surreyaces

Free Member
May 31, 2012
201
32
You are right - lots of people don't understand what it means but I do think there is a point in using it - it tells people that you consider the mark to be a trade mark of yours. This can be enough to put other people off using it. Yes, it's a weak claim, but it can sometimes have some benefit.
 
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Gecko001

Free Member
Apr 21, 2011
3,242
580
Kind of. A bit like Dog Copenhagen. The first word describes who my products are for but not the second word. The difference being a distinctive image that is used on my logos is also at the beginning of the business name.

You cannot trademark a name like that.

See following link (heading No. 4) for reasons why:

https://www.gov.uk/guidance/unacceptable-trade-marks#registering-company-names

The logo could possibly be trademarked if it is distinctive enough, but not the name.
 
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