Spying on competitors

Ticks

Free Member
Dec 9, 2010
69
6
Hi,
I was wondering if there is a good way to find out information about competitors like their google anaylatics, someone said this was possible? I've been on Alexa but due to the small nature of the businesses they don't have that much information on the businesses, they have the links which I find interesting but would love to see more numbers, visitors etc.

Thank you
 

Subbynet

Free Member
Aug 1, 2005
6,000
1,101
45
Luton
No its not really possible. At best you can get "guesstimates", but those vary widely, and in my opinion are very unreliable. (Dare i say snake-oil? yeah I probably would.)

Concentrate on your websites content, and the visitors will follow, as ultimately, the visitor numbers to other sites is not really important.
 
Upvote 0

BusinessDeli

Free Member
Sep 2, 2008
560
99
Surrey
Have you been listening to people down the pub again lol?

You can't access their analytics without all their codes but there are tools available to accomplish what you want. I found this article after a quick search - http://www.orbitmedia.com/blog/website-competitive-analysis-tools

Read the first para- "I usually ignore competition. Watching the other guy can be a distraction. It takes your focus off important things like doing your best work for the customers in front of you."
 
Upvote 0

owas

Free Member
Jan 3, 2010
1,422
256
You could place a small order using an alias take note of the order number then in a few weeks/months times place another and should the ref for example be UKBF01 and then UKBK10 you know they have had 10 orders since. This may not be accurate though in instance of cancelled carts/orders.

and not saying I have done it, just someone I know who dose this.
 
Upvote 0
It is possible to research competitors re SERPS and can often be useful.

But there is a limit to what you can discover.

Links (in and out and to whom), ranking, number of pages linked and for what are all there to be found.

However, stats like the ones you suggest are not open to the public unless the owner decides to make them so...

Alexa is wayyyyyyyyyyyy of the mark and about as much use as a chocolate ashtray unless we ALL install their toolbar.

HTH

Regards
Daren
 
Last edited by a moderator:
Upvote 0

tomkent45

Free Member
Jan 28, 2013
14
1
Yes, you can research from which websites your competitor gets its links. You need to use SEO research tools. Write down the name of your competitor in the search bar and it will give you what you're looking for. To use SEO moz costs you about 100 pounds a month however. Good luck! Tom
 
Upvote 0

Latest Articles