- Original Poster
- #1
Back in the 60s/70s, David Ogilvy wrote a series of ads promoting his ad agency. They had titles like "How To Create Advertising That Sells".
They were great ads and much of the advice is still valuable today.
You can get all the ads in a pdf here:
http://makepeacetotalpackage.com.s3.amazonaws.com/swipe-files/swipe-07.30.10.pdf
(The quality isn't perfect, but it's readable.)
Cheers,
Steve
PS I recently knocked off "How To Create Advertising That Sells" with a newsletter titled "How To Create Profitable Adwords Campaigns". Anyone interested can read that here:
http://www.bothsidesoftheclick.co.uk/adwords-management/how-to-create-profitable-adwords-campaigns
They were great ads and much of the advice is still valuable today.
You can get all the ads in a pdf here:
http://makepeacetotalpackage.com.s3.amazonaws.com/swipe-files/swipe-07.30.10.pdf
(The quality isn't perfect, but it's readable.)
Cheers,
Steve
PS I recently knocked off "How To Create Advertising That Sells" with a newsletter titled "How To Create Profitable Adwords Campaigns". Anyone interested can read that here:
http://www.bothsidesoftheclick.co.uk/adwords-management/how-to-create-profitable-adwords-campaigns
