Hi Damian,
Let me get the hard facts out of the way and then I can begin to discuss the options.
1. All customers who buy advertising from Qype are asked to read and agree to the Terms and Conditions of sale
4.10
Money back guarantee (only for Premium Partner registered by telephone). Qype Ltd guarantees the number of five hundred (500) Guaranteed Potential Customers (GPC) for their Premium Partner product over the term of 12 months, failure to reach the Guaranteed Potential Customers purchased over the term of the contract will lead to a full refund. This means that your Business will be seen a minimum of 500 times.
Point 1. We realise that advertising online is not a quick win process and we commit to delivering 500 potential customers to your business page on Qype over the period of 12 months, this time frame and volume is something we place the money back guarantee around. As you will notice once logged in to your account we also give you the reporting access to monitor this.
If after 12 months we have missed the Guarantee then we do offer 'full money back'. Some customers see these annual volumes in the first few months and some see it over the 12 months of the contract.
Point 2: Every business is different and we work very hard to ensure our product offers the best results and indeed can be related down to a return on investment. It's incredibly hard for some business's to identify leads from advertising and also the value. One converted lead over 12 months to a conservatory sales company can deliver over £1k in profit which counters the costs.
Point 3: We do understand that for some businesses we may not be the right advertising channel and for such businesses we have included in our terms a 6 months exit clause. It's the correct amount of time for both of us to know if we are able to succeed. It can take us up to 8 weeks to index new content in search, seasonality etc
9. PREMIUM SUBSCRIPTION TO PREMIUM SERVICE BY TELEPHONE
You can also subscribe to Premium Service (as defined hereabove) by telephone. In this case, these Terms & Conditions also apply in their entirety with the exception of the rules below. The subscription by phone is available only as part of Annual Subscription. Notwithstanding to provision 5.2., the Partner will be entitled to terminate its subscription to the Service only by registered letter with acknowledgment of receipt addressed to Qype and marked "termination package subscribed telephonically. Termination can not enter into force until thirty (30) days after receipt of this letter, i.e. from the date of acknowledgment of receipt by us. Furthermore, this cancellation can only enter into force past the first six (6) months of contract.
I can advise you that we try to consider the best policy's, products and services to best suit our advertiser base to achieve a 'win win' service but as you can appreciate this is not always possible.
If you have any suggestions that you feel would make our business offering more appealing or successful for you then please feel free to contact me directly.
We continue to grow and help thousands of businesses every day, I can only apologise if you feel that Qype was not right for your needs at this time.
Regards
Richard