Please Review my FREE Zazzle Print-On-Demand Course | Zazzle Tutorials Content Site

[Shopclicks]

Credit where it's due .... The site 'looks' much better.

but

There are still problems.
1. Breakpoints - Look at the site on as many devices as possible - Make sure the header, content & footer are all responsive.
2. I need to be able to change my Cookie preferences.
3. Can you categorise the Course Content into two headings? On desktop the dropdown continues off the fold.
4. Try to keep margins consistent.
5. Black borders are a thing of the past - Blocks of colour on a complimentary background colour is the modern approach (this will help with your margins).
6. The blog post carousel doesn't appear to be working.
7. You have the blog carousel at the bottom of the blog page. If it's part of the footer, remove it and only use it where necessary.
8. Mobile menu is too narrow.
9. Get your font sizes and line-heights consistent. Headings excluded of course. Some text is larger than it needs to be.
10. You have menu items opening in new tabs. Not necessary.

Plus what @fisicx pointed out above.

 

[fisicx]

And Google scores you 51/100. Because of Wix. But that maybe OK if Google isn't part of your marketing plan.

Also worth noting that you may want to keep your address private but a search for your trademark reveals where you live (there is green Honda parked outside).

 

[Deleted member 339964]

Look at it on your phone as that’s the device many will be using.

Huge unnecessary logo. Poorly formatted, great chunks of verbosity, lack of focus, no calls to action and still unclear about what’s on offer.

If these course are free and you aren’t collecting emails why do I need to sign up to see them?

If you do want them hidden at least give a taster. This means maybe the a portion of first lesson on show then join the community to get the rest.

And You need more images. If someone writes a review show their picture.
Wix is still your enemy here. It’s the wrong platform for you.

Finally: what’s your marketing plan for the site? This will determine the type of content.

You do know it's been less than 24hrs ... lo. I haven't got around to tweaking the mobile view as yet. My members are mainly accessing site from laptop/pc not mobile because they do so when they're settled in for 'Zazzling' ie 'work'. And the content is pdf docs in the main so they download and print. And obviously I have the stats that show how users access my site.

Also there is a mobile app for the site which offers a much better viewing experience. I don't think I can do much to improve the mobile presentation but I will try. But as noted above it isn't how my users access the site.

Re images, I have more stuff to add to break up the text. I am adding a 'meet the members section' which will include their profile pics and links to their stores and maybe some of their 'wares' on display (with their own affiliate links).

Re taster content, I have the blog which is public and because I am 'known' re helpful content, they know what's on offer as I've been sharing insights and tips freely with the community for years. Hence why I had members before I even had a course. I asked if they wanted me to do a course and that was it ... a resounding yes and hence where we are. The site and forum exist because members asked for it. My plan was pdf doc and Facebook.

Forum is private because members want a private forum, so they get a private forum.

Course content is only intended for a specific audience not the entire world and certainly not for people who want to lift it to create their own paying courses ( I already had to deal with a couple of those).

I'm not sure what you mean re calls to action? There is no reason to call them to do anything? But if you can explain more re that or suggest something I'd be grateful.

Re marketing the site, it's already on page 1 twice of Google for Zazzle courses and other related keywords. There are a LOT of Zazzle courses and there is a lot of free content, people can join or not join, there's no pressure. Many times I've capped it and said no more as this is a lot of work ... but the members want me to carry on and I enjoy it, it has my heart as do they.

I think for now I'll focus on their feedback, they already love the changes so it is off to a good start.

Thank you again for your insights, I am sooooooooooooo glad I was 'inspired' to change it!

 

[Deleted member 339964]

Credit where it's due .... The site 'looks' much better.

but

There are still problems.
1. Breakpoints - Look at the site on as many devices as possible - Make sure the header, content & footer are all responsive.
2. I need to be able to change my Cookie preferences.
3. Can you categorise the Course Content into two headings? On desktop the dropdown continues off the fold.
4. Try to keep margins consistent.
5. Black borders are a thing of the past - Blocks of colour on a complimentary background colour is the modern approach (this will help with your margins).
6. The blog post carousel doesn't appear to be working.
7. You have the blog carousel at the bottom of the blog page. If it's part of the footer, remove it and only use it where necessary.
8. Mobile menu is too narrow.
9. Get your font sizes and line-heights consistent. Headings excluded of course. Some text is larger than it needs to be.
10. You have menu items opening in new tabs. Not necessary.

Plus what @fisicx pointed out above.

Thank you for noting it does look better! I was seeing 'double' when I finished at 5am this morning, I shall continue with those adjustments you mentioned. I'm not really sure what I can do re different device views, Wix only offers me the phone and desktop view but as noted to 'F' my users are mainly desktop. I'll have to see how other sites look on mobile ( I never use mobile for such things) and get some ideas. Thank you again!

 

[Shopclicks]

Wix only offers me the phone and desktop view but as noted to 'F' my users are mainly desktop.

Ask friends with smaller laptop screens (11" - 13") to let you know how the site looks. If you know someone with a tablet, ask them to check the portrait & landscape views.

 

[fisicx]

Leah, stop fiddling with the site.

Go back to your marketing plan. If you are already promoting the forum and courses in your marketing there is no need repeat everything.

Simplify the site. Only have what you need. You are trying too hard to sell, you don’t need to, your new members already know what you do.

KISS: keep it simple stupid.

 

[MRQ]

(Part 2)

All this faffing seems to be caused by you trying to protect your Intellectual Property (IP) in the shape of your course materials. - NDA/Confidentiality clauses won't really achieve that, especially as they will be (to all intents and purposes) unenforceable in the foreign territories you are targeting. - That's not to say you shouldn't include NDA/confidentiality clauses; but their usefulness only really becomes apparent when seeking to increase the leverage you might gain by other means.

IP is primarily protected by copyright which - under the Bern convention as embraced in UK law - is an automatic protection which subsists as a consequence of the creative work being put in tangible form; in this case simply written down and collated into course material.

As far as copyright goes the relevant legislation is

legislation.gov.uk/ukpga/1988/48/contents

The copyright designs and patents act 1988...

In the UK there is NO copyright registration office - under the Bern convention (to which the UK is a signatory) territories may not make registration obligatory. Beware that there are - basically con merchants in my opinion - claiming to be 'the UK copyright office' - they've been at it for decades and how they get away with it is anyone's guess... However...

The US (which seems to be a big part of your target market) was a late signatory to Bern (they only joined in 1989). And only reluctantly accepted the non-compulsion provision in relation to registration.

Theoretically, an American court should afford the same protection to a work protected under British copyright as it does at home. In fact, their application of the convention has been quite perverse.

The US system has certain inbuilt problems; unregistered copyright holder are precluded from suing an individual who infringes upon the work’s copyright in court; and there are further restrictions on claiming attorney's fees and damages.

donahue.com/resources/publications/copyrights-registered-u-s/

thetmca.com/dont-get-berned-an-important-limitation-on-enforcement-of-foreign-copyrights-under-u-s-law/

To cut a long story short - this means it's common practice for UK (and other 'foreign') publishers of creative works to register those works with the US Copyright Office - it doesn't cost much!

copyright.gov/

copyright.gov/about/fees.html

copyright.gov/comp3/chap2000/ch2000-foreign-works.pdf

There are a couple of ironies involved here...

The fees to register your copyright with the US government are usually less than you would pay one of the (frankly dubious) companies in the UK which operate out of various serviced offices and semi-detached (ex-council by the look of them) houses!

Another thing is that whilst your work remains subject to UK protection under the CDPA (the act as noted above) and laws - the US government certificate of registration (providing it's submitted fairly timeously) stands as credible proof of ownership/authorship in a UK court. - Bern means that the UK recognises the validity of the US process.

Should the infringing part be American... well the US registration gives you full access to the US process; whereas the 'Dell Boy' registrants here, don't!

...This is where we get back to the NDA/confidentiality clauses.

Section 97(2) of the CDPA means that in an action for copyright infringement (UK court, UK infringer) the Court may award additional damages if it would be just to do so. The pivotal factors being (a) the flagrancy of the infringement, and (b) any benefit accruing to the defendant by reason of the infringement.

Now... case law on flagrancy is complex and developing legal arguments along those lines is dependent on each individual case; requiring the services of a specialist IP lawyer. But, "flagrancy" implies "scandalous conduct, deceit and such like; it includes deliberate and calculated infringement" or a "couldn't care less" attitude.

It may be the case (I'm not saying it is, just that experience tells me it may help in developing the argument) that breaching the NDA would help evidence 'flagrancy' in any such case... Likewise where that argument is heard before an American or other foreign court.

Not an endorsement of any particular company, but the likes of 'Icon Offices', 'Mail Boxes Etc', 'UK Postbox', 'Maildroppers' or 'City Address' provide the means to protect your home address from predators...

 

[Deleted member 339964]

Leah, stop fiddling with the site.

Go back to your marketing plan. If you are already promoting the forum and courses in your marketing there is no need repeat everything.

Simplify the site. Only have what you need. You are trying too hard to sell, you don’t need to, your new members already know what you do.

KISS: keep it simple stupid.

Giving me kissies now are we 'fnar fnar'

I don't do any marketing beyond social media shares.

I know I was doing it all wrong before. It was hard for me to get out of that 'selling' mindset because everything else I do is selling. That's why this review has been so invaluable. It shook the selling right out of it. I made tweaks just now based on shopclicks further advice (and yours re mobile views).

My members do have preferences too. I want to keep them happy. I'll get around to dividing the content into pages so it's not so busy but Rome wasn't built in a day and tomorrow I need to crack on with my actual 'work'. So I think, I've done enough for this weekend!

Thank you again for insights.

 

[Deleted member 339964]

And Google scores you 51/100. Because of Wix. But that maybe OK if Google isn't part of your marketing plan.

Also worth noting that you may want to keep your address private but a search for your trademark reveals where you live (there is green Honda parked outside).

Site less than 3 months old, I don't expect much in this time, but it is page 1 in Google for the searches related to the content, what more do I need than page 1?

Newer content has yet to be indexed. And now it's all changed, I'll resubmit the pages to Google Console for re-indexing.

 

[fisicx]

Are you doing incognito searches?

Being #1 means nothing if people aren’t looking for those things.

If all your marketing is via social media optimise the content for this rather than what Google wants.

 

[Deleted member 339964]

Are you doing incognito searches?

Being #1 means nothing if people aren’t looking for those things.

If all your marketing is via social media optimise the content for this rather than what Google wants.

People looking for Zazzle courses are looking for those 'things'.

I don't optimize my social media for anything Google wants. I'm talking directly to my audience. No need for Google.

I was an seo content writer for years, I know a bit about how to get ahead with content. I can only devote so much time to this venture as it takes away from my 'actual income'. And off to cinema now so I have to break from it. Catch you later alligator!

(Yes I am aware the site requires a lot of optimising - as I note, time is an issue..I have to work - this is my passion, not work, looooooooooooooooove my community!).