- Original Poster
- #1
The Google Penguin 3.0 rollout hasn't been your typical smack and run, leaving people feeling blindsided like a Final Destination victim, but rather one of fits and starts, of prolonged application and just enough confusion on the part of their spokespeople that the community is left wondering just exactly what is happening / has happened.
Combine that with the fact that we get USA based announcements which sometimes are sync'd globally, and other times aren't at all, and UK site owners are left holding the bag on things from time to time.
November 27 (Thanksgiving) saw Penguin 3.1 (or a continuation of 3.0) in USA, though varying reports have put it at December 1st in the UK.
Personally, when I look across a number of sites we either promote, manage or own, some of which are updated daily and others not touched in ages... It looks more like December 4 and 5 were the dates of the roll-out in the UK.
Some sites haven't moved one iota - their rankings fluctuate little, on average, and have stayed put throughout.
However, some that have had link removal and disavow's submitted, as much 2 years ago (after the first Penguin assault), have had their rankings numbers reduced by half. In other words, for some keywords they went from 200 to 100, and for others, they went from 70 to 35.
There are some sites that didn't have any link removal work done, no disavows filed, but those jumped as well.
Please note that these jumps weren't across the board. It was as if the most core keyword stem was rewarded and took others with it, but secondary ones were level or in some cases dropped.
This update, for between 1/3 and 1/2 the sites, looks like a polarisation or scope-defining movement, where the bullseye terms went up, and the periphery was getting cleared out / down the way.
There hasn't been a lot of discussion about the recent updates, but just wanted to share some observations and see what movement others have noted on the 5th and 6th of this month...????
Please note that this post is not a promotion or offer of services. At this point in time we're not accepting new clients for December 2014.
Combine that with the fact that we get USA based announcements which sometimes are sync'd globally, and other times aren't at all, and UK site owners are left holding the bag on things from time to time.
November 27 (Thanksgiving) saw Penguin 3.1 (or a continuation of 3.0) in USA, though varying reports have put it at December 1st in the UK.
Personally, when I look across a number of sites we either promote, manage or own, some of which are updated daily and others not touched in ages... It looks more like December 4 and 5 were the dates of the roll-out in the UK.
Some sites haven't moved one iota - their rankings fluctuate little, on average, and have stayed put throughout.
However, some that have had link removal and disavow's submitted, as much 2 years ago (after the first Penguin assault), have had their rankings numbers reduced by half. In other words, for some keywords they went from 200 to 100, and for others, they went from 70 to 35.
There are some sites that didn't have any link removal work done, no disavows filed, but those jumped as well.
Please note that these jumps weren't across the board. It was as if the most core keyword stem was rewarded and took others with it, but secondary ones were level or in some cases dropped.
This update, for between 1/3 and 1/2 the sites, looks like a polarisation or scope-defining movement, where the bullseye terms went up, and the periphery was getting cleared out / down the way.
There hasn't been a lot of discussion about the recent updates, but just wanted to share some observations and see what movement others have noted on the 5th and 6th of this month...????
Please note that this post is not a promotion or offer of services. At this point in time we're not accepting new clients for December 2014.