Market Research

[Resurgam]

Hello. I don't understand how Market Research can be done without ' giving the game away ' thus allowing anybody to do the same business and maybe have better resources than oneself. My product is created by application of existing items, it is not from an orginal unique idea, so anyone could go ahead and do it.
How is it possible to do the Market Research without ' giving the game away ' . Thank you.

 

[billmccallum1957]

its not possible....easy answer.

 

[Annoying Donkey]

Every product sold is the answer to a problem. Reverse engineer to the problem and research that... Talk to your ideal client(s) and see if that problem is really important to them...

 

[Resurgam]

Every product sold is the answer to a problem. Reverse engineer to the problem and research that... Talk to your ideal client(s) and see if that problem is really important to them...

Thank you, I can certainly do that. Regards Frank

 

[Jonathan Black]

If you do go ahead with your research i would highly recommend using SurveyMonkey. So easy to use and analyse your results.

All the best with your idea.

 

[Nochexman]

Probably worth spelling out precisely what you want to find out - and why - as the term market research can mean many different things to different people.