GPS Tracking Leaflet Distribution

B

Bigga Creations

Evening,

We are looking for the new year to be able to track all our leaflet distribution staff, Has to be a system in real time were I or anyone at the office can log on to a system see whats going on also when compete produce a map showing the roads covered.

Thanks

Eric
 
H

Homer J Simpson

I'm sure Nike do some sort of jogging map app which produces both map or routes and time taken to do them. I doubt it will provide you with 'real time' access to them, but I'm sure that there are also other 'tracking' apps that if used together would give you what you need.

Question would be, are they going to be happy being 'stalked' while working?
 
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Talay

Free Member
Mar 12, 2012
4,170
944
You don't know that your leaflets were delivered. All you see is that someone followed that route, or someone manipulated a computer program to give the impression that the route was followed.

Unless you have video of people delivering to each address with sufficient detail that you can see your leaflet going through the letterbox, you are to some degree working on trust.

A GPS tracked whatever means very little as you have no idea what was delivered at that time.
 
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You don't know that your leaflets were delivered. All you see is that someone followed that route, or someone manipulated a computer program to give the impression that the route was followed.

Unless you have video of people delivering to each address with sufficient detail that you can see your leaflet going through the letterbox, you are to some degree working on trust.

A GPS tracked whatever means very little as you have no idea what was delivered at that time.


Hi Talay,

I think the majority of leaflet drop customers who worry about their leaflets being delivered, imagine that the person delivering them, would deliver a few, get bored or cold (in the current climate) and then offload the rest in a nearby bin.

So logically, you wouldn't then expect them to go and visit every door on their route, which is what our GPS tracking will display. Because what would be the point of ditching the leaflets, if you are still going to walk up and down a couple of hundred garden paths?

Our mobile phone based tracking application can give you some additional real-time feedback by allowing you to setup what is known as GeoFence alert.

This is where an email alert is triggered when a leaflet dropper enters a specified location (that you've drawn) on our maps. You are able to send an email to your managers/customers to notify them that they have arrived or left that area.

We also have the functionality to allow you to take a photograph and Geotag it with the date, time and location where the image was taken. However I'm not sure how practical it would be for the leaflet dropping industry?
(I'm guessing that taking a photo of every leaflet dropped is going to impact on the number of deliveries you can make.) But if you wanted to its all possible with our app.

Also I'm not sure how a GPS tracking customer can manipulate the reporting in our software, could you elaborate some more on this point?


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Hi Eric, I'd be more than happy to arrange an online demonstration of our mobile tracking app solution, if you would like to email me your contact details and a good time to call and I'll have one of our team walk you through the system. My email is [email protected]

Thanks
 
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LeafletsInLincs

Free Member
Apr 3, 2012
197
21
Lincolnshire
The GPS reports i show to clients show how many hours areas took to deliver to as well as the routes taken. The time taken cannot be edited.

Walking around a route would take around a quarter of the time and the report would look different (my gps reports show distributors stopping at doors to post the leaflet or going down driveways and are highly accurate)

We also supervise all distributors so know how long distributors are walking per day etc.

I've looked into this myself and so far it seems the only way to offer live GPS tracking is to use iphones as trackers. This would be risky and expensive.
 
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Talay

Free Member
Mar 12, 2012
4,170
944
Hi Talay,

I think the majority of leaflet drop customers who worry about their leaflets being delivered, imagine that the person delivering them, would deliver a few, get bored or cold (in the current climate) and then offload the rest in a nearby bin.

So logically, you wouldn't then expect them to go and visit every door on their route, which is what our GPS tracking will display. Because what would be the point of ditching the leaflets, if you are still going to walk up and down a couple of hundred garden paths?

Our mobile phone based tracking application can give you some additional real-time feedback by allowing you to setup what is known as GeoFence alert.

This is where an email alert is triggered when a leaflet dropper enters a specified location (that you've drawn) on our maps. You are able to send an email to your managers/customers to notify them that they have arrived or left that area.

We also have the functionality to allow you to take a photograph and Geotag it with the date, time and location where the image was taken. However I'm not sure how practical it would be for the leaflet dropping industry?
(I'm guessing that taking a photo of every leaflet dropped is going to impact on the number of deliveries you can make.) But if you wanted to its all possible with our app.

Also I'm not sure how a GPS tracking customer can manipulate the reporting in our software, could you elaborate some more on this point?


--------------------------------------------------------------------------

Hi Eric, I'd be more than happy to arrange an online demonstration of our mobile tracking app solution, if you would like to email me your contact details and a good time to call and I'll have one of our team walk you through the system. My email is [email protected]

Thanks

You are right on the button in assessing my perception of risk related to leaflet distribution. I worry that Sergei or Pavel will dump the leaflets and I'll end up wasting time chasing the company around for restitution, nevermind lost sales.

You can have all the GPS you want showing little red dots on a map going to each address but it doesn't tell me that my leaflet made that same journey does it ?

I'm aware of tagged photos. I use it in my business with employees photographing start and finish times which automatically uploads to cloud storage and then down to the office PCs. I'm working on integrating this with GPS tracking to provide a total solution, but I digress.

Photographing each delivery is not what I envisaged at all but I'm glad you see that walking the route doesn't mean 100% delivery or even any percentage.

As to manipulating software, some folk think NASA went to the moon. Anything and everything can be faked and most often by those who say it is real.

Would you use a company who you thought was not going to deliver your advertisements or who you thought would fake delivery ? Of course not, but that trust is not the same as being able to state categorically that delivery is assured and data logs cannot be manipulated.

For flyers, the Post Office is around £600 (incl VAT) for circa 10,000 deliveries. OK, it is not solus but they don't seem to do that. Still, Mr Postie has to go there anyway and he is used to doing it every day as a career instead of a backfill job because he doesn't speak the lingo, doesn't have the right paperwork or can't find any other work that week.

I think the steps you mention to professionalise the industry and provide clients with all manner of checks and delivery data is only proof itself of the huge problem of non delivery.

Perhaps if pay was better they would deliver more accurately ?
 
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Street Witness

Free Member
Mar 25, 2015
1
0
49
Hi recently joined UKBF and came across this post. We have been working with leaflet companies for the last year and have developed a GPS leaflet tracker with web based software. It will help with back checks and track distributors in real time. If you're interested please take a look at Street Witness @ leaflettracking.co.uk
 
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Thought I'd add some additional resources for any Leaflet Distribution companies still looking for a GPS tracking solution.

Firstly here are a couple of case studies from our Leaflet Distribution customers you may find useful:


Plus our MobileTrack solution was a Finalist in this years Mobile News Awards, only pipped to the post by our Lone Worker Protection application. ;)

 
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Bruceflea

Free Member
Apr 6, 2010
521
56
Belfast
Spoof it... source a small device with a flashing LED on it, attach it to the bag/trolley - tell your leaflet distributors it's a GPS location device to track their movements - job done.

Lol that's pretty good Pish_Pash.

If they are supplied with a mobile phone, just put mobile device management (MDM) on it as they generally have a tracking function. You would get this for a few quid per month but I do believe there are free ones in the relevant app stores that just have limited functionality.
 
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