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Google+ will also improve you ranking if done in the right way. Google is starting to include social signals in it's algorithm and I should imagine Google+ is already included in some way.
Google+ is a social network and not really a selling tool. Be careful that you don't directly use it in that way.
I tell my clients to treat their social network pages like a magazine where they provide tips, inspiration, images, videos, etc that highlights their products and will build their brand. You should not use them to sell directly because people will switch off.
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