Free Business Listings?

fisicx

Moderator
Sep 12, 2006
46,726
8
15,394
Aldershot
www.aerin.co.uk
Yes.

No.

None of them are any use. Even paying for premium listing is pointless
 
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M

myfairworld

Essentially no. I still use the free business listings on the grounds that it doesn't take much time to do and you never know if it might produce a response. In my experience it mostly doesn't produce a response except that once or twice - rather oddly - regular customers of the business (who had our business card, email address, phone number, website address and physical address) nevertheless contacted us via FreeIndex or whatever.

But people don't always say why they've turned up in a shop or what led them to your website, so on the grounds that it is free I keep these listings up to date if I can. But there's never been the sort of response which would make me think that it would be a good idea to pay for an enhanced listing on that site or a banner ad or whatever.
 
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Connexions

Free Member
Aug 13, 2008
1,067
151
Carlisle, England
It can be difficult knowing how a customer finds you, so you have to ask, obviously.
Not everyone clicks a link to your site and then heads to your contact form which you could track.
Its always the first question i ask. Last one said 'i typed in google search email marketing or something like that' ...they don't always remember.
I've had someone say they saw we do web design on the side of one of our vans.

You don't know until you ask.

My advice is go for free unless its a niche community site then possibly paid.

My experience with the likes of yell I bad...page impressions low, very low. Even with featured.

Marketing is all about doing 10 different strategies and you will get a bite of the cherry moreso than pluming for 1 channel.
 
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J

Jim Barker

Thanks for the comments. I agree with just about every post here - I'm looking at the directories as a (small) part of my overall strategy but wouldn't think of throwing money away on premium listings, no matter how hard the salesmen try to persuade me otherwise.
 
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I've just had Scoot call me for the last 2-3 months trying to sell me the premium package. She really did give me the good sell and nearly got us to sign up, but I decided to do a bit of digging on the web and found lots of negative reviews and we decided against it.
See the review on the TrustPilot website for example. I would link, but I'm still unable to post them :(
 
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