Eco / Sustainable recommendation for your e-commerce or website

hsestoreltd

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At HSE Store we have joined up with a company called Ecologi. They help with CO2 reduction and carbon offset projects.

One of the key benefits for e-commerce is that we have implemented automations so that when a customer places an order with us, we fund the planting of 5 trees around the world. Also we plant a tree for every new post on our website to offset our website CO2 emissions.

They provide a fantastic interface visual for your customers to 'audit' your business that you are doing what you say you do, by being able to see the 'forest' of trees planted, by who and where.

On your website you can also place a widget that tells customers immediately how many trees have been planted thus far by your company!

We have a referral code if anyone wants to message us for, it simply gives you some shiny trees on your profile dashboard

PLEASE NOTE: this recommendation and referral code does not give us or you any monetary gain, its purely for helping out other businesses become co2 sustainable and environmentally friendly!
 

hsestoreltd

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Oct 15, 2024
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hsestore.co.uk
There's a lot more you could do with your own website, rather than just planting trees as compensation. You start with green hosting and speed up your page load time. Website Carbon rates your website a D. Not very clean at all.
The website is as optimised as possible so far, many you see with page load times and TTFB that are super quick are using masking techniques and masking caches.

I openly put the website carbon widget on there for transparency, its not so you can sit there and go "oh your website is dirty", its simply to say that we know websites and datacentres consume CO2 and this is what we are doing to offset it.
 
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fisicx

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The whole eco-website thing is an example of greenwashing.

Just go out and plant your own trees.
 
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hsestoreltd

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Oct 15, 2024
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hsestore.co.uk
That's the demo site in my profile.

Zero masking.
I wasn't expecting to recommend an eco/sustainable service that would be genuinely useful for e-commerce sites, to only try and get berated for my own.

You are comparing apples to oranges between your service website and my large e-commerce store.
 
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fisicx

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It's not toxic at all. Greenwashing is what the likes of BP do to pretend they are all eco-friendly.

The plan your own trees thing is far better for everybody. You work a 4 day week and spend friday planting trees.

Yes you can have green hosting but the servers themselves eat up huge resources. And if you use cloudy anything you are gobbling up more natural resources.

Of course you can make a tiny difference with your website - but lobbying to reduce the reliance on the internet for everything would be more beneficial. I've been doing this for years and have finally got my local MP to take notice.
 
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Ok, clear to see this is a toxic community right away.

What kind of reply is "go out and plant your own trees"?
Bear in mind that anything that is said on here is being thought - and possibly discussed- by anyone at the receiving end of your marketing.

The whole green / ECO thing is going to be a cause of cynicism and contention, and counter-claims, particularly when it's part of a sales pitch.
 
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Mine got an A+ as well


Being realistic unless you're running a mega site then the co2 emissions of the website are going to be dwarfed by the rest of the companies emissions.

Looking at something like the OP, delivery and packaging is going to far exceed anything the website will ever do.

But, more trees is a good thing.
 
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fisicx

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hsestoreltd

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Mine got an A+ as well



Being realistic unless you're running a mega site then the co2 emissions of the website are going to be dwarfed by the rest of the companies emissions.

Looking at something like the OP, delivery and packaging is going to far exceed anything the website will ever do.

But, more trees is a good thing.
You're right the wider company will produce more CO2, the aim here is not to use this as a full project to become CO2 neutral. Its a start.

However I think when we talk about packaging and delivery and that we plant 5 trees for each order, given that one tree can absorb around 20-30kg of CO2 per year, I would be surprised if this doesn't cover and exceed the CO2 cost of the packaging and delivery of that one order throughout its life.
 
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You're right the wider company will produce more CO2, the aim here is not to use this as a full project to become CO2 neutral. Its a start.

However I think when we talk about packaging and delivery and that we plant 5 trees for each order, given that one tree can absorb around 20-30kg of CO2 per year, I would be surprised if this doesn't cover and exceed the CO2 cost of the packaging and delivery of that one order throughout its life.
One fully grown tree will absorb 20-30kg. One newly planted tree is going to absorb a lot less, hitting around 5kg after 7-10 years.
 
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hsestoreltd

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hsestore.co.uk
One fully grown tree will absorb 20-30kg. One newly planted tree is going to absorb a lot less, hitting around 5kg after 7-10 years.
Id still argue that would cover the order. I mean we are debating something mostly unprovable however, but its interesting non the less.

What would a HGV's emissions be, around 800g/km?

Average journey of around 150km maybe, that's around 120kg of CO2.

It makes for interesting thinking, and thats one tree, we plant 5 for each order. I'd say its definitely better than nothing
 
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fisicx

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@hsestoreltd - but what if every evening after work you planted another 5 trees, stayed off the internet and turned off the TV. Once you change your mindset you can make a whole lot of savings.

Consider also the resources to make and transport you products to your warehouse. Can you reduce the carbon footprint of these and even your warehouse.

Not a criticism, just something to think about.
 
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hsestoreltd

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hsestore.co.uk
@hsestoreltd - but what if every evening after work you planted another 5 trees, stayed off the internet and turned off the TV. Once you change your mindset you can make a whole lot of savings.

Consider also the resources to make and transport you products to your warehouse. Can you reduce the carbon footprint of these and even your warehouse.

Not a criticism, just something to think about.
So we don't have a warehouse, our manufacturers products are made to order. We take ownership once its despatched from them.

As for after work... We have to be realistic. As a small business owner I work over 80 hours, sometimes over 100 hours a week. This just is not feasible.

Its about doing something to offset, however it turns out we actually do a good bit with this initiative.

There's always someone who says your not doing enough or can do more. You need to know your limits and others need to sit back and understand the limitations, and accept what you do is actually a good cause.
 
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There's always someone who says your not doing enough or can do more. You need to know your limits and others need to sit back and understand the limitations, and accept what you do is actually a good cause.
There's no limitations on faster loading websites. It's good all round.

1. Reduces carbon emissions
2. Customers like faster loading websites
3. If you're doing everything else right, you can help towards improving your organic serp position.
 
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zomex

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    So we don't have a warehouse, our manufacturers products are made to order. We take ownership once its despatched from them.

    That sums up the whole climate thinking for me. What happens to create your product is not your issue but once you take ownership you are happy to plant trees to offset shipping to tell your clients you're an "Eco company" even though 70%+ of the products impact has already been made prior to you taking "ownership".

    I'm not going to make any friends on this forum but I am sceptical to say the least and I die inside reading these kind of posts.
     
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    hsestoreltd

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    That sums up the whole climate thinking for me. What happens to create your product is not your issue but once you take ownership you are happy to plant trees to offset shipping to tell your clients you're an "Eco company" even though 70%+ of the products impact has already been made prior to you taking "ownership".

    I'm not going to make any friends on this forum but I am sceptical to say the least and I die inside reading these kind of posts.
    They are made to order.

    There is a manufacturing company that makes these.

    Do you think we will take ownership of the carbon created by another company - Don't be daft.
     
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    fisicx

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    There is a manufacturing company that makes these.
    Which is the whole point. It's greenwashing. Your website ticks the green box (which is great) but to be really green the whole supply chain needs to be considered.

    It's like people buying electric cars pretending they are all eco-friendly when making the things is worse for the environment than making a petrol car. It's been estimated the energy used to build an electric car is equivalent to the energy for a petrol car plus 25,000 miles or driving. It's that bad.
     
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    They are made to order.

    There is a manufacturing company that makes these.

    Do you think we will take ownership of the carbon created by another company - Don't be daft.
    The products are made to order for you, if you don't take ownership of the emissions for products made specifically for you then what are you taking ownership of?

    I was reasonably supportive until you made this statement. Now it clearly looks like greenwashing.
     
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    zomex

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    They are made to order.

    There is a manufacturing company that makes these.

    Do you think we will take ownership of the carbon created by another company - Don't be daft.

    Your reply proves the point I was making. You are looking to take all the credit of being a "eco" company by only taking responsibility once the product is at your company. Effectively ignoring the 70%+ carbon impact of your product which happens before you take "ownership". 70% being very generous it could well be more like 90%.

    Your business 100% needs these products to be manufactured or your business does not exist. If your business did not exist the carbon would not be created thus your company as with the majority of companies in the world has a negative impact on the climate (if that is what you believe).
     
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    fisicx

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    antropy

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    <cough>tesla</cough>
    Electric cars are awesome, I've got one as well as my 5 litre V8.

    But I didn't buy either for their environmental benefits, I bought them for their unique benefits.

    Paul.
     
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