Cheap and Effective SEO?

[JonnyMP]

Out of interest how does one get a few good authoritative backlinks?

Good old fashioned networking! You have to get out there on LinkedIn and Google+ and talk to other bloggers who are in a similar industry or niche (though ideally someone who is not direct competition) and establish a connection. You can get these people's attention by initially linking to, commenting on and quoting something they have said in a recent article. You might include several influential bloggers in a catch all type post on your Google+ and Blog post. Then send a copy to each person on the list. Taking these steps will bring you to the attention of others who can then share your content if it's good enough. This should equal backlinks for you.

 

[InternetMarketingPlatinum]

Good old fashioned networking! You have to get out there on LinkedIn and Google+ and talk to other bloggers who are in a similar industry or niche (though ideally someone who is not direct competition) and establish a connection. You can get these people's attention by initially linking to, commenting on and quoting something they have said in a recent article. You might include several influential bloggers in a catch all type post on your Google+ and Blog post. Then send a copy to each person on the list. Taking these steps will bring you to the attention of others who can then share your content if it's good enough. This should equal backlinks for you.

I think genuine outreach and actual relationship building is something that some of (so-called) SEOs haven't even heard of.

 

[tombuckland]

I think genuine outreach and actual relationship building is something that some of (so-called) SEOs haven't even heard of.

It is a good method, just takes a long time and for purely business website just straight up doesn't work.
If you have a USP or a blog then its great but purely for eCommerce sites its not feasible

 

[InternetMarketingPlatinum]

It is a good method, just takes a long time and for purely business website just straight up doesn't work.
If you have a USP or a blog then its great but purely for eCommerce sites its not feasible

You can do lots with a blog on an ecommerce site though which you can outreach with. For example, product comparisons.

 

[tombuckland]

You can do lots with a blog on an ecommerce site though which you can outreach with. For example, product comparisons.

Sure, you could do a blog post that has some link bait, so maybe an infographic or is very linkable. But at the end of the day these are still only links to a blog post and not your money pages with good anchor text.

Example, I worked on a site called http://altereglow.co.uk its pretty much as ecommerce as you can get (sells glow sticks and novelties). The industry is pretty competitive but I'd be impressed if anyone could get any good links from reach out for this style site.

 

[InternetMarketingPlatinum]

Sure, you could do a blog post that has some link bait, so maybe an infographic or is very linkable. But at the end of the day these are still only links to a blog post and not your money pages with good anchor text.

Example, I worked on a site called http://altereglow.co.uk its pretty much as ecommerce as you can get (sells glow sticks and novelties). The industry is pretty competitive but I'd be impressed if anyone could get any good links from reach out for this style site.

I agree. I recently did an infographic for an ecommerce site selling led lights. The thing is they didnt have a blog so they just put the infographic in a new page called "Why LED Lights".

 

[Optimise-u]

Some of this may have been gone over before but you can do great SEO without being a great copywriter. Keep people in the loop and engage with your audience. If you blog interesting things people will follow you through your social media and that is something you can do yourself. You can treat blog posts as individual landing pages to target long tail keywords, and if the content is worth sharing people will. Top tip there

 

[Annoying Donkey]

you can do great SEO without being a great copywriter.

Disagree. The only way you can connect to an audience is if you understand them... what drives them... what motivates them to action.

Unless you have some form of marketing or copy writing training, you're unlikely to move them. And if you don't move them, you're not going to be talked about, and people won't read your content.

 

[J Howard]

Agreed ...with weblinkplus . Content is important . you have to capture the attention of the reader and your potential client only then you can be able to sift the benefits. Training is important nobody can stand and say I can write the content. It is very technical.

 

[Optimise-u]

Disagree. The only way you can connect to an audience is if you understand them... what drives them... what motivates them to action.

Unless you have some form of marketing or copy writing training, you're unlikely to move them. And if you don't move them, you're not going to be talked about, and people won't read your content.

True but I was meaning copywriter as somebody who writes copies specifically for SEO rather than an average writer - somebody who can write good content but is clueless about SEO practices. If you can write well and engage audiences then you can create an audience without knowing anything about SEO (if you understand social media which is far simpler).

That's my oppinion anyway.

 

[Ali-v-8]

WOW - Been away a year and I can still see the conflict between SEO and PPC exist.
What should have been said to the OP is "What industry?"
Then people may have easily consider the cost effectiveness of the traffic purchased via PPC depending on the CPC rate as a viable alternative or to run alongside an SEO strategy...
Cost? Again they are negotiable on the most important factor ROI.
Think more simply - If you give me £10 and i return you £100 what will you give me next time??

 

[Ali-v-8]

Hugs are most definitely on the table. alongside increase in budget.

a hug?

 

[Optimise-u]

I would advise Googling for simple SEO tips and then do it yourself and see if you can. There is so much you can do some simple and some complex. I own a blog but it is not developed enough to be really helpful for what you need - I can't post links either - but find somewhere that explains basic on and off page SEO in ways you understand because a lot can be done yourself - on page layout and sentence structure really have a big impact and anybody can learn this.

If you then feel you need to pay somebody for cheap and effective SEO then don't go to a big firm and use what you have learned from these blogs to identify if they really know their stuff or if they are just a salesman out to make a quick buck.

Merry xmas.

 

[InternetMarketingPlatinum]

Google will never stop showing us the organic result and SEO will never die until Google stop showing it.
so SEO will be harder in future algorithm update, but cant be die. Google has already made good money by paid ads.

How do you know that Google will never stop showing organic results?

 

[mike fouse]

Hi
Getting a local business on page one, in most cases is relatively easy and the owner could do it on there own. An affiliate site is slightly harder. In 2015 Google is looking for authority and social activity. Let's face it if nobody is talking about your site or product do they want it in their results?
Backlinks will always play some part in seo but you must use a variety of different anchor texts when linking to your money site as this looks more natural to Google.

For my affiliate sites I have found sites like Slidshare bring in good traffic, also Press Releases are working really well.

You have to remember that Matt Cutts has always advised against seo-ing your site and spends millions on tracking down PBN's and link farms.

 

[OldWelshGuy]

Gooogle have never advised against SEOing a site, sorry that is a misleading statement.

it depends what you call 'SEO' if SEO is making sure the site is technically healthy, that it is presented to the search engines in a way they can understand it best, and that the content is marked up properly. then pretty much you will see that the search engines and the human users are lookign for the same thing.

THEN we look at of page SEO, which is where it gets shady

 

[mike fouse]

I probably should have worded that better. The big G wants all websites to follow the guide lines set by them regarding the optimization of a site for a good user experience. IMO doing this will have little or no effect on your ranking.

What you do off page will determine your rankings and as you say this can get more than shady.

 

[sriibalaji]

As you have affiliate website it is bit difficult to do SEO and consultants may charge higher. So it is up to you about how much you want to pay for it.

 

[fisicx]

The big G wants all websites to follow the guide lines set by them regarding the optimization of a site for a good user experience. IMO doing this will have little or no effect on your ranking.

That is complete rubbish. Good User Experience = Good SEO. A site that follows the guidelines will in most cases rank better than one that doesn't.

 

[InternetMarketingPlatinum]

I probably should have worded that better. The big G wants all websites to follow the guide lines set by them regarding the optimization of a site for a good user experience. IMO doing this will have little or no effect on your ranking.

What you do off page will determine your rankings and as you say this can get more than shady.

A good user experience will mean people come back, visit more pages, bounce less, stay on the site longer...this all helps SEO. You seem to infer that only backlinking affects SEO which is obviously untrue. Basically in irder to tank for a given search term you muat a) have the content on your website and b) make it easy to find on your website.

Navigation definitely helps SEO partly because you'll always have those pages which see improved search engine positions because people always tend to land on them even if they aren't initially placed in the most prominent positions in Google.

The only correct statement you made is that Google wants us to follow their guidelines which is a bit of a truism really.

 

[Quantum Blue]

I hope you are aware that in most cases you get what you pay for. Yes, you may luck out once in a while with getting good results when you do not invest much money. But quality SEO consultants will know their price and will not let themselves lose money by providing SEO cheaply.

 

[InternetMarketingPlatinum]

I hope you are aware that in most cases you get what you pay for. Yes, you may luck out once in a while with getting good results when you do not invest much money. But quality SEO consultants will know their price and will not let themselves lose money by providing SEO cheaply.

Very true. Many good SEO consultants are very selective with their clients too.

 

[mike fouse]

Cheap and Effective SEO for a Affiliate site is, I believe what the op was requesting? An affiliate site ( I have many)in most cases, is notoriously harder to rank than a certified business website. I would have thought that navigation, keyword selection and relevant content pertaining to the service or product/s you want to sell would be common sense.

Unfortunately for an affiliate site these factors alone will have little or no effect on your rankings although it definitely can help with bounce rate and creating a good user experience providing you get visitors.

Ranking an affiliate site and to some degree a business website (i.e web design London) will rely on a number of off page tactics as well. Back linking and your social presence being the most important IMO.