backlinks?
- Thread starter clenaerchoice
- Start date
Weebly sites tend not to rank (I've never seen one on the front page). That's the problem with free drag and drop website builders...
Pay some money to get a wordpress/joomla/drupal or simlar site set up... it'll pay for itself in due course.
Forum rules prohibit website reviews for free members, however you should consider who your customers are and write for them, in their terms. e.g. a busy professional will hire a domestic cleaner for different reasons than say a pensioner who's having difficulty coping with domestic chores. Think about this and decide which customers you want to attract, and write specifically for them.
Don't go building backlinks without understanding fully what you're doing. You can do more harm than good. Find a good course on guest blogging to find out how to build decent links. However, build a decent site with good onsite first.
Upvote
0
Backlinks is not the basis to get higher rankings on Google because it is easy to get tons of it and manipulate the rankings. Engaging content that is able to produce conversation is one of the basis to get high rankings on Google.
Link is one of the most important but not the basis.
This is not the point and does not help the thread.
Upvote
0
S
SavageUK
If your trying to rank your local business 'cleaner choice lincoln':
Google sees local businesses differently than regular websites:
-get a relevant domain name (.co.uk)
-don't focus on building tons of links - just list in local business directories
-Register with google+ and fill out the page for your business properly
-optimise your contact us page on your website with a google map with a marker of your location
-pad out title /h1 tags with your business and keywords and location (dont overfill)
-give it time. it takes 6-12 months for local businesses to rank well
Upvote
0
If it is local, then sort your Google local listing out, verify it, get your profile completed, try and get a couple of reviews, then link it to your site, and then get local citations name address telephone numbe EXACTLY as they appear on your site, use the correct markup for your address on your main site, and you will get rankings. Oh and of course make sure your site is optimised properly. a couple of months should see it sorted out.
Upvote
0
M
mediaguy35
Er, okay but Google local is just one link in a search result? the OP will need much more than that. Also ranks can take 3 months to see a dribble of traffic. A new site will take 12 months to see pagerank alone and bookmarks won't apply to contentless sole-trader sites.
Last edited by a moderator:
Upvote
0
M
mediaguy35
For a natural link to occur, it needs one party to do a favour. Now tell me why they should give you a link on their 100k website for free? How can a 10 page sole trader site put itself in the same league as the £100k site - answer: its impossible as the 10 page site doesnt have the traffic to offer in return. That's why the 100k site charges fees.... and can do what it likes.
1. to make money
2. it stops SEO linkbuilders gaining advantage for free.
where does a 1 ton Gorilla sit? anywhere he wants.....
1. to make money
2. it stops SEO linkbuilders gaining advantage for free.
where does a 1 ton Gorilla sit? anywhere he wants.....
Upvote
0
Are you not aware that having your gogle local profile confirmed, and optimised, plus linking it to your main websiute, will rank your site quickly? Or is that what the 'Er okay' meant at the start of your post.
Upvote
0
M
mediaguy35
Na - I meant a single link mean didly squat because one link means nothing compared to sites that have 25k's worth, and we know there's a ton of them.
Upvote
0
B
BristolRemovals
Trying to find good quality backlinks is difficult, but since starting a new site it takes much longer to get a new domain noticed on Google. Has anyone looked into buying expired domains? I thought buying an EMD (Exact match domain) would help massively however www.bristol-removals.co.uk is a new domain so the time it is taking to be listed seems to be forever.
Upvote
0
it can take longer than 2 days, but you can normally speed things up by getting a link on at least one already crawled site. (sometimes easier said than done). I think most things have already been covered. Back links are not as important as they once where, but they still do hold a lot of weight!
1x Relevant good link is worth 100x Poor links so be careful!
we have recently written an article about SEM it might prove a useful read on our blog,
1x Relevant good link is worth 100x Poor links so be careful!
we have recently written an article about SEM it might prove a useful read on our blog,
Upvote
0
I do not think so. Social traffic increase your visibility online, but you can not get authority and pagerank if you have no backlinks
Upvote
0
N
nada_book14
Back-links are the backbone of website. if the back-links of website have high quality then the website PR should increase as soon. the best way to create quality back-links is the posting likes:
1. Article posting
2. Blog posting
3. Forum posting
Note: We need to post some quality content for all the submission and posting for the better result.
1. Article posting
2. Blog posting
3. Forum posting
Note: We need to post some quality content for all the submission and posting for the better result.
Upvote
0
Get some of your local customers to write a review that Google will pick up and include in your search results. Get them to put a thank you or link or mention of any kind on their site, blog or social network.
Non-linked mentions of the brand are heating up, becoming more valuable, so even if you can't get a linked mention, just get a mention.
Then take the rest of the time and money you were putting toward link building and spend it on optimising the site and adding quality content, plus perhaps a wee bit of social media training, so as to get away from the 100% me me type posts and onto the pay it forward by talking about others type of posts.
For a local business such as yours, you may find that cleaning out the spammy techniques and giving people what they want (actionable information that benefits them directly) can land you more top rankings than chasing ephemeral backlinks.
Note: If you asked me this a year or two ago, you'd have gotten a much different opinion on backlinks. Now, however, the risk is high and the value is questionable, in many cases, where on-domain content carries much less risk and higher probability of a positive ranking response.
Non-linked mentions of the brand are heating up, becoming more valuable, so even if you can't get a linked mention, just get a mention.
Then take the rest of the time and money you were putting toward link building and spend it on optimising the site and adding quality content, plus perhaps a wee bit of social media training, so as to get away from the 100% me me type posts and onto the pay it forward by talking about others type of posts.
For a local business such as yours, you may find that cleaning out the spammy techniques and giving people what they want (actionable information that benefits them directly) can land you more top rankings than chasing ephemeral backlinks.
Note: If you asked me this a year or two ago, you'd have gotten a much different opinion on backlinks. Now, however, the risk is high and the value is questionable, in many cases, where on-domain content carries much less risk and higher probability of a positive ranking response.
Upvote
0
S
seo-site
Hello there.
Yes back links are very important. Everyone says alot about content but the truth is that any content without links is worth nothing. So what is important is content + quality links.
How to get backlinks? First of all try to get both: follow and nofollow backlinks from: directories, blogs, forums.
Yes back links are very important. Everyone says alot about content but the truth is that any content without links is worth nothing. So what is important is content + quality links.
How to get backlinks? First of all try to get both: follow and nofollow backlinks from: directories, blogs, forums.
Upvote
0
The short answer is yes. If you would like some more information regarding that I would recommend downloading a free Google guide "Google SEO starter guide" which explains all the SEO magic. The best way of getting backlinks is building them yourself. You could buy 1000 links for a fiver but sooner or sooner Google will find out and your site will be penalised so there is not much sense in doing this. It takes work and time to build nice backlinks and shortcuts aren't the option here.
Upvote
0
As a guide I tend to follow these points to ensure my websites are SEO ready or have all on-page SEO setup completed:
Once your on-page SEO is done, you can start working on off-page SEO methods which include creating back links, social media marketing, and potentially PPC or adwords campaigns.
- Descriptive page titles including keywords (not longer than 70 chars)
- Descriptive and persuasive meta descriptions
- H1,H2,H3,H4,H5.. Heading tags on every page (including keywords. Use at least a single H1 tag per page)
- All images to include ALT tags
- Unique and descriptive content on each page (including keywords)
- Any links on the page should be descriptive and contain keywords
- Correct keyword density (more than 20 keywords per page will look like keyword stuffing)
- Ensure keywords are prominent
- Ensure you are using Canonical tags (if required for duplicate or similar page content)
Once your on-page SEO is done, you can start working on off-page SEO methods which include creating back links, social media marketing, and potentially PPC or adwords campaigns.
Upvote
0
D
Damien1981
There is so much incorrect information on this thread, sorry.
Firstly! Only a combination of quality content and strong back links will enable you to rank. Your site needs content AND authority, and authority only comes from back links. Without authority, your site won't rank for anything but the least competitive, low traffic terms.
Second, social signals DO play a role in rankings, but it is a minor role. The only social media channel that is proven to have a direct impact on rankings is Google+, and this is hard for UK businesses because very few people in the UK actively participate on Google+.
The real value in social media is proper engagement, not SEO. Don't over extend yourself. Best to focus on 2-3 channels and actually gain a loyal following, than shotgun tons of channels without the resource to properly manage them.
Finally, Google Pagerank (PR) means absolutely diddly squat. It's an outdated notion. At best it is an indication of how much link authority your site USED to have before PR became irrelevant. For meaningful metrics, sign up with Majestic SEO for a free account and use their domain authority (DA) and page authority (PA) measures.
Do not blitz your site with links. 50 high quality links from authority sites in your industry will provide better rankings than 50,000 crap links that are likely to get your site penalised.
By the way, I also agree with d3lvedesign above. Good guidelines, but I would urge you to forget about keyword density. Google is way more intelligent than it used to be. Just write naturally and use your title tags and headline tags to provide the right keyword signals to Google.
Firstly! Only a combination of quality content and strong back links will enable you to rank. Your site needs content AND authority, and authority only comes from back links. Without authority, your site won't rank for anything but the least competitive, low traffic terms.
Second, social signals DO play a role in rankings, but it is a minor role. The only social media channel that is proven to have a direct impact on rankings is Google+, and this is hard for UK businesses because very few people in the UK actively participate on Google+.
The real value in social media is proper engagement, not SEO. Don't over extend yourself. Best to focus on 2-3 channels and actually gain a loyal following, than shotgun tons of channels without the resource to properly manage them.
Finally, Google Pagerank (PR) means absolutely diddly squat. It's an outdated notion. At best it is an indication of how much link authority your site USED to have before PR became irrelevant. For meaningful metrics, sign up with Majestic SEO for a free account and use their domain authority (DA) and page authority (PA) measures.
Do not blitz your site with links. 50 high quality links from authority sites in your industry will provide better rankings than 50,000 crap links that are likely to get your site penalised.
By the way, I also agree with d3lvedesign above. Good guidelines, but I would urge you to forget about keyword density. Google is way more intelligent than it used to be. Just write naturally and use your title tags and headline tags to provide the right keyword signals to Google.
Upvote
0
D
Damien1981
You're quite right, my bad.
Majestic for trust flow and citation flow, Moz for domain authority and page authority. Both are good tools and legitimate measures.
Upvote
0
Backlinks are really important and can be a great way to increase domain and page authority, as well as rankings across search engines. However, it's even more important to make sure you're doing this in a honest way. Buying links from spamming sites or link farms isn't the way to do it, and Search Engines (especially Google) will recognise this and 'mark you down' for it. The last thing you want is a reason for Google to sand box you!
As many people have said already, the best thing to do is to create content that people want to share to create genuine and organic back links. Content marketing is the way forward so invest in it well!
As many people have said already, the best thing to do is to create content that people want to share to create genuine and organic back links. Content marketing is the way forward so invest in it well!
Upvote
0
D
Damien1981
In an ideal world, that would be wonderful, but we don't live in an ideal world. This kind of advice is handed out again and again, but doesn't address the fundamental problem faced by the vast majority of businesses.
Writing link worthy content and getting links is easy if you're in a fun, sexy industry like social media, snowboarding, travel etc. Most businesses are not in sexy industries though. I know guys who sell car mats, nuts and bolts, dog cages etc via ecommerce sites. How are they supposed to create interesting content? Sure, you can write a great piece about safe dog travel, or the benefits of tailored car mats and push it all out brilliantly via social media, but will anyone link to it? Experience tells us they won't. No one likes linking to ecommerce sites, except amazon of course.
It is easy for social media agencies to preach about quality content. First, they get paid to preach that mantra. Second, social media agencies all link to each other, possibly more than those from any other sector. Want to get a bunch of competing ecommerce sites to link to each other? Best of luck with that.
The ONLY ways to get links for most business sites within a commercially viable timescale and budget is to either buy them, or to post links in relevant forums or blogs. Both are against Google terms of service, but without these links, no one will find you. Figure that one out....
I run an ecommerce site that ranks on the first page of Google, on the strength of around 50 high quality, purchased links. I have a business to run and overheads to pay, and that's more important to me than constantly pandering to Google. Google puts businesses owners in an impossible position of either violating their terms to get found, or buying expensive Google Adwords to get found. The small business MUST get found to survive, so what else are they supposed to do?
Last edited by a moderator:
Upvote
0
But are these the things that your audience wants? Why do the buyers buy dog cages or tailored car mats? What problem are they trying to solve?
Back in the 1980's I used to do a lot of DIY and so spent a fair amount of time in B&Q. In each aisle they'd have how to leaflets, like how to fix a dripping tap. And of course they'd list their products. (They still have these, and they can be found on their website)
I remember picking one up on how to fix a drooping door. I had just such a problem and I picked up the leaflet, bought some of the necessary equipment (from B&Q) and went home and fixed the door. And I told all and sundry that I'd done it with the help of this useful leaflet.
It should be obvious how to translate this to the internet... Nowdays, if I was a facebook fanatic or a blogger, I'd perhaps be talking about how I fixed my drooping door and linking to the "how to". Or maybe (if I was selling the products) I'd turn it into a story and get it published on someone else's blog, linking to a more detailed PDF version or perhaps a video that I'd made.
In order to get good backlinks you need to offer something that is compelling enough for a given audience that someone else will want to publish it. General $5 articles are simply not good enough.
Upvote
0
Hi Damien,
I totally agree that a major part of gaining links is to pay for them or to have an abundance of time to spend on them (which is especially ideal if you have a huge marketing team), alas a lot of small companies do not. I do not disregard that. However, a lot of small companies may not have a budget to spend on buying in links or building their links, and so quality content is a free way to do it.
From experience, I've written blog articles about road signs to bedroom furniture and footballs - it is all possible and I think that saying it isn't is quite disheartening. Whether your blog posts are interesting to the majority or just your customers, surely it is worthwhile sharing knowledge that is helpful and interesting, even if it is just to a few customers. Maybe they won't share it, maybe they will but even after writing articles about Magnetic Vehicle Signs I've had people share the post via social media and it has had click throughs, and G+'s.
On another note, I'm sure you weren't referring to my post when you spoke about social media agencies preaching about quality content - as I don't work for a social media agencies or even on behalf of one, I handle in-house digital marketing for the company I work for, so I feel as if I'm viable in saying what I have. It works for us, and it's worked for previous businesses I've worked with. Writing valuable content doesn't always work but I think it is an achievable start for creating an online presence through social media and blogging, to therefore 'get found' as you've stated.
Upvote
0
D
Damien1981
I agree with both of the posts above in part, and MojoPromotions, I certainly wasn't aiming any particular comments at you personally. We're all here to learn constructively, and no offence was intended at all.
Take the automotive sector for example. A website selling car mats could write some really useful content about how to keep your car interior clean, and you might win the odd link from a forum or something. The chances of getting significant exposure is slim though, and content ideas are hard to come by in a market like that. There are only so many articles you can write about certain products.
The best strategy aside from link building (in my opinion) is making product pages more useful than on other websites, and by getting as much user generated content (like reviews) as possible. Neither are easy for the average small business owner.
I am yet to find a better solution than buying a small number of extremely high quality links from reputable sites. Until something better and commercially viable comes along, that's the only way ecommerce websites can gain decent exposure within an acceptable timescale and budget.
Take the automotive sector for example. A website selling car mats could write some really useful content about how to keep your car interior clean, and you might win the odd link from a forum or something. The chances of getting significant exposure is slim though, and content ideas are hard to come by in a market like that. There are only so many articles you can write about certain products.
The best strategy aside from link building (in my opinion) is making product pages more useful than on other websites, and by getting as much user generated content (like reviews) as possible. Neither are easy for the average small business owner.
I am yet to find a better solution than buying a small number of extremely high quality links from reputable sites. Until something better and commercially viable comes along, that's the only way ecommerce websites can gain decent exposure within an acceptable timescale and budget.
Upvote
0
There is another way...
It's called advertising. And it still works. The days where you could get a quick results form a bit of link building or other forms of promotion are rapidly dimishing. Sure they will always be a place for the how to type webpage but if you want to get your products or services in front of people, paying for it is always worth the investment.
My wife buys loads of stuff online. The last time she searched google for any products was a long time ago. If it's not on Amazon, Ebay or Etsy she won't even know it exists. She uses google fo 'how to' information and might click on an advert but she doesn't search google for products.
It's called advertising. And it still works. The days where you could get a quick results form a bit of link building or other forms of promotion are rapidly dimishing. Sure they will always be a place for the how to type webpage but if you want to get your products or services in front of people, paying for it is always worth the investment.
My wife buys loads of stuff online. The last time she searched google for any products was a long time ago. If it's not on Amazon, Ebay or Etsy she won't even know it exists. She uses google fo 'how to' information and might click on an advert but she doesn't search google for products.
Upvote
0
Here's one way to gain quality backlinks and authority using SEO Blog content...
Wikipedia
This way, you include quality, relevant subject matter that gains backlinks from referring sites, and is sharable over social media.
Wikipedia
- Do a search for the content relevant to your business (e.g web design) that has deleted links in its references. See the title for the resource where the link is broken (i.e. page no longer exists), take the subject idea (e.g. 'Designer Mark Wilson changes SEO forever using a Mars bar!')
- Go and view the site where the link is broken, take the pages' address. Place this into something like hrefs to see what referring sites (if any) that content had from where.
- Write a piece of high-quality content on your blog on that very same subject and publish. Add this to the Wikipedia page replacing the broken link with yours.
- Send an email to each referring site stating, "I see you were referring to this content. Unfortunately it is broken and no longer available. However, I have some good content around this very subject you could link to instead. Hope this helps..."
This way, you include quality, relevant subject matter that gains backlinks from referring sites, and is sharable over social media.
Last edited:
Upvote
0
Damien1981, I agree entirely with you on this and this is great advice. It is extremely hard for small businesses to use content marketing to really boost their traffic and sales, but it's great to have a few great articles that a select few customers may really enjoy. And of course, building up product pages is the best way to get custom and it seems for most small businesses the only way to do this is to slave away over SEO that feels unattainable or to buy in links.
Upvote
0
Latest Articles
-
Should you crowdfund? A framework for UK founders in 2026Three articles into a series on what crowdfunding actually costs, the...- Ozzy
- Updated:
-
The polls, the reframing, and the billion dollarsHow three letters from the early years of Star Citizen's development...
- Ozzy
- Updated:
-
The values trap: what the Punks actually ownedWhy BrewDog's Equity for Punks investors were structurally locked out...
- Ozzy
- Updated:
-
When belief is the business modelWhat BrewDog's collapse and Star Citizen's billion-dollar climb are...
- Ozzy
- Updated:
-
AI, Virtual Influencers and the Copyright Minefield: What Entrepreneurs Need to KnowI'll be upfront: this article was written with the assistance of an AI...
- Ozzy
- Updated: