Article submissions

I have been reading a lot of peoples views on article writing.
Some people I fear are wasting money.
Articles are like news. Information for the general public which should be submitted to websites that provide news.
Writing an article and then just placing it anywhere is not a good way to get your website back links.
Also article should hyper link targeted terms not just have you website at the bottom.

Feel free to correct me, but I have been seeing an awful lot of articles wasted. And lately its something clients are throwing money at with out understanding the benefits and reasons.

For example, I do article when i have made tweaks to a website to get the changes cached quicker and gain a backlink in one go.
 
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fisicx

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Also article should hyper link targeted terms not just have you website at the bottom.
Most of the 'good' article site won't allow links in the actual artlcle for the very reason you suggest including them. If an article site does allow inline links then it just become spamalot.
 
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QVA - Emma

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Thank you for helping confirm a lot of what i am seeing.
It seems that every time an idea is formed some company is created to spam it to death.
I was interested to see peoples view on articles are.
I see a lot of prices and no real information about how the cost is done.

Now the thing with articles is that you should be writing them to promote yourself and your business and knowledge. Let's forget about the backlinks that you may or may not include.

The idea is to present yourself as an "expert" or knowledgeable person in your field. They should only be submitted to a handful of sites and all should contain original content.

Always keep the best articles as entries for your blog.

Emma
 
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VinceSamios

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Now the thing with articles is that you should be writing them to promote yourself and your business and knowledge. Let's forget about the backlinks that you may or may not include


Wrong wrong wrong.... right....


There are many different reasons to do article marketing, be it for SEO, Traffic or Reputation...

And there are many different ways of doing each type of article marketing... some are shoddy, others are brilliant...

You can't talk about "articles" on the whole, the discussion needs to be a lot more specific.
 
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If you look on the front page of Google at the wesbites (not directory sites) that are on the page (unsponsored) you will note they nearly always have dozens if not hundreds of articles on their site.

They may also have a question and answer feature, a blog, or a forum.

The benefits of all these things is that they bring:


  • A regular influx of fresh new content (which Google likes)
  • A gradual build up of related niche keywords spread very organically thoughout those dozens of articles, blogs , questions and answers etc. which attracts search engines, helps PR etc.
  • Hundreds and thousands of readers who pass by to read one article and find themselves bookmarking the page as it stands out as an authority on that subject due to it's abundance of help topics.
Not all article writing is done for the purpose of article directories.

If you want your website to stand out in the crowd, load it regularly with fresh, NICHE content.


.
 
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fisicx

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If you look on the front page of Google at the wesbites (not directory sites) that are on the page (unsponsored) you will note they nearly always have dozens if not hundreds of articles on their site.
Doesn't this depend on the search? I've been looking at winter breaks and haven't yet seen an article site in the SERPs.
 
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Just so you understand.
This thread is about Article writing.
And I would like more details as to why you said Emma was wrong?
I dont think she is.
You say yourself "reputation"
And also its my understanding that is what article writing is about. "self promotion"
Why else do it?


Wrong wrong wrong.... right....


There are many different reasons to do article marketing, be it for SEO, Traffic or Reputation...

And there are many different ways of doing each type of article marketing... some are shoddy, others are brilliant...

You can't talk about "articles" on the whole, the discussion needs to be a lot more specific.
 
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This is very true and i will agree that google has shown more and more interest in this.

If you look on the front page of Google at the wesbites (not directory sites) that are on the page (unsponsored) you will note they nearly always have dozens if not hundreds of articles on their site.

They may also have a question and answer feature, a blog, or a forum.

The benefits of all these things is that they bring:


  • A regular influx of fresh new content (which Google likes)
  • A gradual build up of related niche keywords spread very organically thoughout those dozens of articles, blogs , questions and answers etc. which attracts search engines, helps PR etc.
  • Hundreds and thousands of readers who pass by to read one article and find themselves bookmarking the page as it stands out as an authority on that subject due to it's abundance of help topics.
Not all article writing is done for the purpose of article directories.

If you want your website to stand out in the crowd, load it regularly with fresh, NICHE content.


.
 
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Sorry, but i have seen loads of articles on google under SEO. That is competitive is it not

That's because there are 10 million affiliates trying to sell winter breaks.
So no, in very competitive areas you won't see many article sites. This doesn't mean they are no good though?
 
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Perhaps this will help clarify


(sourced from my site)


Well-written, engaging articles can :


  • Attract visitors to your website

  • Boost your credibility & buyer confidence

  • Increase sales

How can articles attract visitors to my website?


Search engines favour websites that have an influx of unique, niche content so if you add articles to your website regularly, over time you will see an increase in search engine traffic. Most people use the Internet to look for information. Informative, search engine friendly articles provide a valuable means of providing that information.


How can articles boost my credibility & buyer confidence?


The more you appear to know about your product or service the better. If you can answer all your readers questions without them having to conduct research away from your site, the more likely it is that they will have confidence in you and view you as a credible provider of your service.


How can articles increase my sales?


More search engine traffic means more visitors to your website, and increased credibility and buyer confidence means more sales.





Leah
 
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QVA - Emma

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Wrong wrong wrong.... right....


There are many different reasons to do article marketing, be it for SEO, Traffic or Reputation...

And there are many different ways of doing each type of article marketing... some are shoddy, others are brilliant...

You can't talk about "articles" on the whole, the discussion needs to be a lot more specific.

Vince,

My post was directed at Ali - I was requesting that he forget about the SEO side (backlinks) of article writing and look at the other side of article writing i.e. the self promotion etc.

This is my opinion, which is not "wrong" just like you have your opinion which is not wrong either. People/companies work differently and can interpret and use information in many different ways. What works for one doesn't always work for another.

I personally see backlinks form articles as a bonus. If I wanted backlinks I'd create a linkbait which is all together different, as you know.

Regards

Emma
 
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QVA - Emma

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Maldon, Essex
That's because there are 10 million affiliates trying to sell winter breaks.
So no, in very competitive areas you won't see many article sites. This doesn't mean they are no good though?

The majority of the hospitality industry haven't cottoned on to what the internet is yet let alone writing an article about Winter Breaks.:D

Emma
 
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Article marketing is very effective, and as others have noted it depends on how it's done and where the articles are placed.

True, "Voice of Authority" articles can be effective to generate human traffic, but well placed keyword rich anchor text backlinks in resource boxes get great results.
 
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