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Selling through social media not really get you sales. But, it is good to build presence and following. There will be more and more people aware about your product when you keep posting on social media. By establishing your following, it is easier for you to market your product and get feedback...
Did you use Instagram shopping? I would think you need to post picture that is high in quality and make sure the picture make people want to taste your sweets. Then, just use hashtag cause it does help anyway and try to do shoutouts with other accounts that in similar niche with you.
Business does not really need a video actually. They only think about sales. But for some complex business, video is a good medium to make customers understood about your business, your product, how it works to help the customers solve their problem. This is my opinion.
They might miss your email. I suggest to talk to them face to face. First, get the contact information and make appointment with them. It works better because you personally meet them.
I talks to some people asking about this, it depends on the company. Some allows to carry forward the leave to next year only 5 days, some can carry all but not more than 30 days. I think as a business owner, you need to think all the advantages and disadvantages, the cost etc.
I agree with the above comments. If the supplier has a license then it will be no issue I think. If not, then you need to think again so that afterward there will be no problem raise.
To attract businesses can use any professional platform such as LinkedIn. Make your business get noticed by them there. optimize your profile, create good content, and continue to do a genuine activity on LinkedIn.
If you have your client's email, then can approach the recurring customers via email marketing. Send a newsletter to them to tell them about your new products etc to keep them aware and engage with you.