Who is the boss?

[WhizzPeople]

Recently I told my new client that if I am managing your SEO campaigns, new content should not go to the website without my permission.

My friend overheard the conversation, and he said it is not politically correct. I don't care about politics (!).

Anyway, my question is to the SEO consultants, do you put a similar type of warning to your clients.

 

[AllUpHere]

Do you really mean that it should be without your permission?

 

[WhizzPeople]

Do you really mean that it should be without your permission?

sorry... "not" added.

 

[Ian J]

Recently I told my new client that if I am managing your SEO campaigns, new content should not go to the website without my permission.

I think that your bedside manner could do with some improvement as if my SEO consultant said that to me he would be looking for a new client pretty quickly.

If, however, he suggested that he ought to look over any new copy before publishing it I would be quite happy

 

[WhizzPeople]

I think that your bedside manner could do with some improvement as if my SEO consultant said that to me he would be looking for a new client pretty quickly.

If, however, he suggested that he ought to look over any new copy before publishing it I would be quite happy

That's correct. To get my permission (!), they need to show me the content first, I will optimise if needed before it goes live.

 

[AllUpHere]

Using the word permission makes you look like a Wally with a chip on your shoulder. The client doesn't need your permission.

 

[fisicx]

The client is the boss. They can upload and change the content on their site whenever they want. To suggest otherwise will just annoy the client.

 

[SEOpie]

As others have said, it could have been phrased a little better.

However, I would strongly agree with this depending on the client. I have had numerous clients who have thought that a blog is a place to post one sentence 'quotes' as a blog post, to copy content from other sites and paste it in, to just post a picture taken (not paid for) as the sole contents of a blog post.

It's frustrating when, during monthly catch ups, they nod and agree, and a week later it's another 'Top Ten Motivational Quotes' from xyz.com, or a 30-word anecdote.

So yes, for some clients I would suggest this. But it is situation-dependent. Ultimately they know their business and the industry best, so they should be the best source of useful information. In practice, getting that info out of them and onto their site in an engaging and structured way is an art in itself!

 

[Blue Rock Digital]

We had an SEO client who we managed to get around 20 keyword phrases ranking in the top 3 positions in Google, almost all were in position 1. The client then decided to make site-wide changes to copy and meta data and lost almost all the rankings we spent months working on. This was done after the SEO campaign and not during so is a slightly different situation but we did get a call asking why all the rankings had gone downhill despite explaining to the client before the campaign that changes by them could result in rankings changing.

I would strongly advise asking your client's to run any changes past you before updating website content but do agree that your bedside manner could do with a little brushing up shall we say

 

[Prince_Nirala]

The client doesn't require your permission for post any content in the site and Client is the Boss of their site. You can suggest the Client the content he/she posted that is not worthwhile and you have to correct them where he/she is wrong.

 

[Gecko001]

As said "permission" is the wrong word. You need to explain to your client the benefits to him/her of the procedure that you are proposing. The client can refuse to follow the procedure if he/she wants as far as I can see. If he loses out as a result, that is his problem. How important is it anyway that you see the content? Could one bit of bad content ruin a whole campaign, making the client so annoyed to the extent he does not want to at you?

 

[WillGraham]

Same meaning but why didn't you say this way: "i think we should discuss about content before posting on website"

 

[StevePoster]

I think this will be the best scenario for me:
The client is free to post any related content for his site that she/he thinks that it will be a burst out to the target audience. However, your job as a services provider must optimize the posted content for SEO best practice in which will align to guide the search engines find your client's content for the users query.