how much does telemarketing cost

Telemarketing can cost on so many different levels.

For example the wrong person could give your business a bad name.

There is also TPS supprssion to take into account, good data is not cheap and on top of that the persons time and phone bill.

Most decent telemarketers will charge circa £250-00 per day.

I hope that helps.

Regards

Dave
 
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hi

im thinking of paying someone to do a tele-marketing campaign.

can anyone give me a rough idea of how much this would cost ?

for example to pay someone/company 1 day a week for 6 weeks.

A good example would be the way that we work with web clients. You would invest £720 per month with us for that level of work ie 4 days per month. If you were selling web sites we would expect you to be qouting on around £10k's worth of business at the end of month 3.

However we would never only work for 6 weeks on a campaign of this nature, it's way to short to build a decent sales pipeline and you would be throwing your money down the drain. You will also need to buy a decent data list

Jonathan
 
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T

thedesigntailor

A good example would be the way that we work with web clients. You would invest £720 per month with us for that level of work ie 4 days per month. If you were selling web sites we would expect you to be qouting on around £10k's worth of business at the end of month 3.

However we would never only work for 6 weeks on a campaign of this nature, it's way to short to build a decent sales pipeline and you would be throwing your money down the drain. You will also need to buy a decent data list

Jonathan

This is really interesting - what kind of numbers turn in to actual sales?

Does this work for a particular level of clients or do you target depending on the level of service?
 
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This is really interesting - what kind of numbers turn in to actual sales?

Does this work for a particular level of clients or do you target depending on the level of service?

We target company's with a minimum budget of £2k ish for a web site, therefore we don't generate a huge number of leads but the ones we do are good quality. As for the number of deals closed it depends how good you are at presenting and closing. We have a customer doing around 50% of meetings closed over a 3 month period,

Jonathan
 
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Call Center firm should be experienced in lead generation, generating new clients and creating sales opportunities for businesses and professional services.
As far as I know 1 agent who can make 200 - 230 calls per day in your target market, has a price range of $8 - $10 per hour per agent.
 
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L

Lucy Munton (Telechief)

hi

im thinking of paying someone to do a tele-marketing campaign.

can anyone give me a rough idea of how much this would cost
for example to pay someone/company 1 day a week for 6 weeks.

Hi,

It is important that you use a reputable telemarketing company as they will be representing your business. We work with many well known companies throughout the UK and they feel we are part of their team. If you would like to try our services we offer pilot campaigns from as little as 5 hours upto 20 days. The cost of our 5 hour pilot is just £120 and within our own time we learn your industry, product or service at no extra cost to yourself. We work with lots of industry sectors including website design, IT, Telecoms, Janitorial, Insurance and confectionery. We pride ourselves on our reputation and give all of our customers an exceptional service which keeps them coming back time after time.

We provide detailed notes on each and every call that is made and your will receive regular updates and a full summary at the end of the campaign. We make between 15-25 calls per hour depending on the campaign.

If you would like me to give you a call to discuss further please let me know as I would be more than happy to do so.

Thanks

Lucy:)
 
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I didn't realise telemarketing charged so much, but if they get results that's good!:)

It's not what you put into it but it's what you get out of it. If you paid out £6k over 6 months to a telemarketing company who got you 10 appointments worth an average of £5k each, assuming you could convert half those leads you would have made a very good return on investment.

On the other hand if your selling ad space for £80 per time or £100 web sites then telemarketing won't do anything for you.
 
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L

Lucy Munton (Telechief)

I didn't realise telemarketing charged so much, but if they get results that's good!:)

That is very true as the results are most important. We have been working with a company since January doing 25 hours per week telemarketing. In that time we have generated them over 230 new accounts with an average order value of £150. This has generated them over £30,000 of new business and this is without repeat orders which they get at least 1 from each new customer per month!!!

:)
 
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There are a number of comments that are acurate, but there are some unrealistic quotes that are so low that you would be reasonable to consider the service and skill being offered. A proffesional UK based telemarketing consultant will cost between £150 - £300 per day. This does not mean that those that charge the most are uncompetative. Oftern that are the very best with a long proven track record of making very large returns on investment for their clients.

It is critical to look at the return on investment when looking at the cost of telemarketing for your business. I have a shot artical about how to choose a telemarketing company that discusses ROI and other factors in sourcing a telemarketing company or telemarketing consultant
 
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J

james Minion

There are a number of comments that are acurate, but there are some unrealistic quotes that are so low that you would be reasonable to consider the service and skill being offered. A proffesional UK based telemarketing consultant will cost between £150 - £300 per day. This does not mean that those that charge the most are uncompetative. Oftern that are the very best with a long proven track record of making very large returns on investment for their clients.

It is critical to look at the return on investment when looking at the cost of telemarketing for your business. I have a shot artical about how to choose a telemarketing company that discusses ROI and other factors in sourcing a telemarketing company or telemarketing consultant

I think that sums it up nicely. I agree that you get what you pay for. I think that whilst outsourcing offshore may look appealing at 5$ per hour there will be a hidden cost your business that is slightly less tangible.

I am not afraid to tell people what we charge because I believe it is what we are worth. We charge £250- £275 a day per telemarketer and a setup fee of around £250 per telemarketer.

We charge a setup fee because whilst from the outside looking in telemarketing may look like a straight forward business but in reality it is a lot of hard work. We need our telemarketers to buy into and understand your brand, products and services. We need to practise calling, role plays, create call guides etc. We need to setup a reporting process to offer the client insight and transparency that really allows the client to help the campaign progress by evaluating the responses and offering constructive advice.

I agree with telemax that the average profit margin needs to be at certain level and the length of the campaign must give the project a real chance for traction. I have found that shorter campaigns 'can' feel like a straw poll. leads needs to be nurtured and more times than not we will end up using telemarketing as part of a more integrated strategy. We may send an email to pre-empt our call or to follow up on our call for example. Even creating a strategy to keep in touch with 'not interested's' over the longer term because products and services can morph and change to suit the market based on our feedback from our original and follow up calls.

Our daily rate rate is what it is because we have taken the time to carefully select the best telemarketers and pay them a good salary (if you have ever hired a freelancer or setup your own department you will know how expensive this has the potential to be, we are still counting the cost of bad hiring mistakes!). They are not rewarded on appointments set either, they are rewarded on client retention. This means they are focussed on the clients ROI not their own. Besides staff there are all the obvious overheads of running a company plus large phone bills, additional training, telemarketing software and so on..

Basically what I am saying is that telemarketing can be an awesome way to keep your sales team selling but you need to be prepared to pay for a quality team who will really become an extension of your sales force and work with you long term. So it is huge importance to also make sure you all get along as human beings as well.

When I buy marketing for us I seldom go for the cheapest option. I go with the one that suits me best and has the best chance of getting me the return I want.
 
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csabahegyi79

Free Member
Jul 25, 2010
1
0
Hi Goodweb171,

I have worked in Telesales and Telemarketing business for 14 years. In my opinion, that is an interesting occupation.

If you wanna be successful and no waste many.

People don't believe in outsourcing to foreign country because there are to many difficulties from business culture.

Our company is operating in Europe (Hungary) and in Australia.
We prefer to use telesales operators with English mother-tongue.

So, if you are not afraid, you can save half of your many to give this job to an other country.

I'm not saying we are the best, but have a look our offer and compare with others. One day with professional operator could be 140 AUD or about 70 GBP

We operate in all of European country, and have references (lead genereation) form international companies, such as: Microsoft, SAP, Hitachi

I hope I've helped.

Csaba Hegyi
Send me a message and I've send back the url
or google it: paradise solution hungary
 
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I understand cost can be an issue particuarly to the small business owner, but ultimately as others have rightly said its the return you'll get that really will determine whether its a success or not. Highly skilled business to business telemarketers are'nt cheap but they are far more likely to achieve the best return possible for you.
Our rates are £175 per day plus a small commission, and our fair deal policy ensures clients only pay if we are achieving. We are a small team (3 of us all office based) that works with other UK small businesses and so this works for us as our overheads are not huge.
I suggest you work out how much return you need to generate from an intially campaign. Choose a company that has proven success in your sector, and visit the companies premises to get a feel for how they operate. Even if you choose a home worker try and meet them if possible or ask to listen in virtually to a couple of sales calls.
Alternatively if budget is an issue have you thought about having some basic training and having a go yourself? there are plenty of us here who can give you some free pointers I'm sure. All the Best
 
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alexgoode

Free Member
Jul 28, 2010
23
2
43
Portsmouth
I'll do it for free! I'm just starting my own marketing company, have been in the direct marketing industry for about 10 years now and have generated a great client base - my email address is alexgoode83 at gmail dot com - I'd like to talk to you in a bit more detail about your requirements and see where we can go from there

Alex Goode
 
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alexgoode

Free Member
Jul 28, 2010
23
2
43
Portsmouth
In response to a few posts on this topic - yes it's true you get what you pay for! however...I have come from a very a company who are regarded as one of the best in the country for telemarketing..and one of the most expensive and unfortunatley they don't treat their staff with the best respect shall we say and nor are the staff rewarded for the great results they produce and generally resulting in the high turn over of staff, which takes up a lot of time and money to train new "recruits"
bit of a plug...but I am now going into business for my self, offering quality telemarketing as well as marketing strategy - as I'm just starting out I will be charging only a fraction of the price the larger more established firms but still offer the great service (I have been to many of the bigger firms as a consultant sales trainer)
if you have any questions or if there is anything I can help with or if you just want to know more about me please get in contact.
 
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LicensedToTrade

Free Member
Nov 7, 2009
6,312
2,133
Suffolk
Alex, your price seems to have increased from free to 'a fraction of the price' of larger companies within the space of two hours. How much will it cost by tomorrow? :)

I think you might find you have a little more credibility if you at least purchase your own domain for email, instead of using a gmail one.

Have you always been involved in telesales?
 
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