When Googling a business page, how do you change the hyperlinks underneath?

It's a little tricky to explain, but when typing in some business names, Google shows the main page of the site, followed by several sections underneath pointing to different pages within the site such as meet the team, contact etc...

Does anyone know how to change the URL's of the other suggested pages?

I have a site which has completely irrelevant sections coming up and I can't figure out how to change it.

Thanks
 
  • Like
Reactions: Nochexman

makeusvisible

Free Member
  • Jan 23, 2011
    1,272
    1
    332
    Cumbria, UK
    www.muv.co.uk
    Those are called sitelinks, and you cannot control them exactly. Google automates this, and it is essentially based on the structure of your site, and what the user was searching for. If your site's content is organised correctly, they should generally be correct. If not, this is the official guidance from Google on what you can do;

    • Provide a clear structure for your website, using relevant internal links and anchor text that’s informative, compact and avoids repetition.
    • Allow Google to crawl and index important pages within your site. Use Fetch and Render [1] to check that they can be rendered properly.
    • If you need to remove a page from search completely, use a “noindex” robots meta tag [2] on that page.
    Until relatively recently, Google allowed you to control this directly from Google Search Console, but they recently removed this feature.
     
    • Like
    Reactions: aflat9
    Upvote 0

    websensejim

    Free Member
    Jul 22, 2015
    79
    16
    Edinburgh
    Google calls them sitelinks and you used to be able to remove URLs you didn't want appearing here via Google Search Console. But Google recently removed this feature so its all automated now. The sitelinks shown by Google are chosen not randomly but based on their algorithm much the same way pages are ranked. Google will show the pages from your site that it considers the most important. So if you want to influence that, you'll have to do a few things.

    Use an XML site map and denote which pages should be crawled more regularly, submit your site map to Google.

    Make sure Google can crawl and index important pages within your site.
    Use "Fetch and Render" in Search Console to check that they can be rendered properly.

    Make sure your internal link structure supports your most important pages (they should receive more internal links than other pages).

    Google itself says "Provide a clear structure for your website, using relevant internal links and anchor text that’s informative, compact and avoids repetition."
     
    Upvote 0

    fisicx

    Moderator
    Sep 12, 2006
    46,806
    8
    15,446
    Aldershot
    www.aerin.co.uk
    If you stopped using wix you would get some sitelinks. Google doesn't like wix sites. So any changes you make to the site structure will may no difference whatsoever.

    Wix is the root of all your problems.
     
    Upvote 0

    Latest Articles