Viewing website structure

justinaldridge

Free Member
Sep 26, 2013
697
248
Sussex
Website structure is absolutely fundametal! A good structure can really help search rankings and improve user experience and sales/leads, etc.

The Content Drilldown section in Google Analytics is a good way to look at what's popular and understand the different sections of the website and how they are performing. Screaming Frog is also a great crawler to download details of all of the pages on your site.

But I agree with Steve, nothing beats manually going through your website as a visitor and search engine would. Is the structure easy to navigate and logical? Is the structure reflected in the URL folder structure? Etc.

We spend a lot of time working on site structure. Getting this right is so important and often so overlooked.
 
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