Vanished from google- advice req please..

[joiner]

Hi,
My company website has been on page one of google for around 6-8 months but has suddenly dropped to page 5 or so, I've not had any SEO done in the last few months so don't think it is anything to do with that.

Can anyone suggest what the problem might be?

(I can email the site name to anyone that asks).

Thanks,
Mark.

 

[SEOpie]

It could have been affected by recent Google updates, as to drop by so much over such a short timeframe is out of the ordinary.
If you send me the link to your site I can have a look over it and offer my opinion.

 

[Tin]

It might have been something you did with seo before it dropped? PM me a link and I'll have a nosey.

Ray

 

[OldWelshGuy]

Google applies filters cumulatively, as Tin says it could be the result of actions months ago. it could also be server changes that you know nothing about, it could be a hack, it could be a manual penalty, it could be a technical issue it could be duplication, it could be a black hat attack.

it could be none of the above also

 

[StevePoster]

When does the website's rank drop? Is it before or after the update (Panda or Penguin)? I don't think that there was no optimization process (whether if it is negative or positive SEO) occurred before the rankings dropped.

 

[Tin]

I won't go into specifics here, I've Pm'd you instead. I think the lesson here is that whilst you may have had rankings for 6 months, there's actually extremely little within your site to have been able to hold onto those rankings for the longer term. Google was happy initially but it's now worked out your sites failings and modified rankings as a result.

Each page of a website needs to have it's own unique text and that doesn't just mean the content copy. If you've very large, generic blocks of text, that you want shown on every page then you need to think how to handle this in a way which won't intrude over rankings. Placing the text into it's own, standalone page which then can be linked to from within any page is one way of doing things, embedding the text into an image is another. Although, in your case the second method wouldn't suit.

Hope that helps

Ray

 

[ZeroDouble]

Hi,
My company website has been on page one of google for around 6-8 months but has suddenly dropped to page 5 or so, I've not had any SEO done in the last few months so don't think it is anything to do with that.

Can anyone suggest what the problem might be?

(I can email the site name to anyone that asks).

Thanks,
Mark.

Perhaps that could be part of the problem?

 

[joiner]

I won't go into specifics here, I've Pm'd you instead. I think the lesson here is that whilst you may have had rankings for 6 months, there's actually extremely little within your site to have been able to hold onto those rankings for the longer term. Google was happy initially but it's now worked out your sites failings and modified rankings as a result.

Each page of a website needs to have it's own unique text and that doesn't just mean the content copy. If you've very large, generic blocks of text, that you want shown on every page then you need to think how to handle this in a way which won't intrude over rankings. Placing the text into it's own, standalone page which then can be linked to from within any page is one way of doing things, embedding the text into an image is another. Although, in your case the second method wouldn't suit.

Hope that helps

Ray

Thank s Ray.
Mark.

 

[joiner]

I won't go into specifics here, I've Pm'd you instead. I think the lesson here is that whilst you may have had rankings for 6 months, there's actually extremely little within your site to have been able to hold onto those rankings for the longer term. Google was happy initially but it's now worked out your sites failings and modified rankings as a result.

Each page of a website needs to have it's own unique text and that doesn't just mean the content copy. If you've very large, generic blocks of text, that you want shown on every page then you need to think how to handle this in a way which won't intrude over rankings. Placing the text into it's own, standalone page which then can be linked to from within any page is one way of doing things, embedding the text into an image is another. Although, in your case the second method wouldn't suit.

Hope that helps

Ray

YHM

 

[CoolHandCol]

It's called the "honeymoon period" when all new site owners get excited because they think Google loves them. But Google can be like a woman scorned and will drop you and hate you no matter what you do!

 

[FSEonline]

It's called the "honeymoon period" when all new site owners get excited because they think Google loves them. But Google can be like a woman scorned and will drop you and hate you no matter what you do!

Ha ha what a great and acurate analogy!! In addition to this I have to say that I think its very likely you was caught up in the recent updates by something that had gone before. I would also be more than happy to have a look at your domain if you want to PM me.

 

[storage]

Mine dropped to, I had to spend days removing non relevant backlinks that were put there by my old seo company. The site is starting to appear again in the first few pages.

 

[InternetMarketingPlatinum]

Hi,
My company website has been on page one of google for around 6-8 months but has suddenly dropped to page 5 or so, I've not had any SEO done in the last few months so don't think it is anything to do with that.

Can anyone suggest what the problem might be?

(I can email the site name to anyone that asks).

Thanks,
Mark.

You haven't had SEO done for a few months - this perhaps shows what happens when you stop doing SEO. It should be continuous

 

[Tin]

You haven't had SEO done for a few months - this perhaps shows what happens when you stop doing SEO. It should be continuous

Sorry but that's not correct I'm afraid. If the work has been done properly and page 1 rankings achieved then you can walk away from the job, any ongoing work is not required because the rankings will last a long time without any follow-up work being required (unless the rankings are pinned up temporarily on cheap, low quality links).

Ray

 

[InternetMarketingPlatinum]

Sorry but that's not correct I'm afraid. If the work has been done properly and page 1 rankings achieved then you can walk away from the job, any ongoing work is not required because the rankings will last a long time without any follow-up work being required (unless the rankings are pinned up temporarily on cheap, low quality links).

Ray

This isn't entirely correct. You assume that competition doesn't adapt and increase efforts. That's why competition analysis is iterative.

Now I haven't been sent the OPs url so haven't investigated a potential reason for the rankings drops but I did say this is perhaps the reason.

 

[greyheart]

This isn't entirely correct. You assume that competition doesn't adapt and increase efforts. That's why competition analysis is iterative.

Now I haven't been sent the OPs url so haven't investigated a potential reason for the rankings drops but I did say this is perhaps the reason.

Actually based on assuming his market then it shouldn't drop that far overnight. Tin is right. I don't have the URL either, but running on the assumption that he's a local joinery related business.

This is not the sort of niche where he needs consistent ongoing work.

 

[InternetMarketingPlatinum]

That's why I said it isn't entirely correct. Yes I agree that increased competitive effort would cause a gradual drop by perhaps a few spota not a 5 page drop. The content is probably the cause, I agree with this. I don't agree that SEO should be a one-off set of tasks...generally speaking. In this instance Tin's assessment seems correct.

 

[Tin]

This isn't entirely correct. You assume that competition doesn't adapt and increase efforts. That's why competition analysis is iterative.

It's correct and, I didn't assume that competition doesn't adapt. It just doesn't adapt that much so keywords that make it to page 1 on solid structures and importantly, the landing page being absolutely 'on-topic' should expect to remain on page 1 for a long time, without more effort being put into that page's keywords. The only return to the work is when the client wants keywords pushing up again but as I said, they'll last a long time.

I don't agree that SEO should be a one-off set of tasks...generally speaking

I respect your opinion but... I do set tasks on a web page for it's keywords, then walk away to the next page and it's keywords. That's how I work.

 

[greyheart]

It's correct and, I didn't assume that competition doesn't adapt. It just doesn't adapt that much so keywords that make it to page 1 on solid structures and importantly, the landing page being absolutely 'on-topic' should expect to remain on page 1 for a long time, without more effort being put into that page's keywords. The only return to the work is when the client wants keywords pushing up again but as I said, they'll last a long time.

Exactly, unless you in one of the mega competitive sectors, let's say travel, gambling, finance etc you shouldn't need constant upkeep on individual rankings.

 

[InternetMarketingPlatinum]

It's correct and, I didn't assume that competition doesn't adapt. It just doesn't adapt that much so keywords that make it to page 1 on solid structures and importantly, the landing page being absolutely 'on-topic' should expect to remain on page 1 for a long time, without more effort being put into that page's keywords. The only return to the work is when the client wants keywords pushing up again but as I said, they'll last a long time.



I respect your opinion but... I do set tasks on a web page for it's keywords, then walk away to the next page and it's keywords. That's how I work.

Thanks for clarifying. That all sounds good to me