Trustpilot

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StephenSumner

If you have enough solid monthly transactions per month, why on earth let a 3rd party company hold all of this wonderful data ransom?

If you are growing and doing well, bake in an owned solution so nobody owns that data but you.
 
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EmployMe

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Jan 8, 2012
35
6
New York
Trustpilot is optimized for high ranking in Google. So before making a decision to use paid account, check positions of your company on TrustPilot. You can use such keywords as "Your brand name reviews", "Your brand name complaints".
I don't use them but my company is listed there. I answer my clients in Google reviews only.
 
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HFE Signs

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    We use Trustpilot and have done for several yrs, the platform is good and it is a well recognised review portal now. When we first looked at a review system the most important thing to us was the credibility and I feel we made the right decision. Regarding return on investment, well that is difficult to measure but for us we rank very highly and it certainly is a good thing to shout about.
     
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    If you have enough solid monthly transactions per month, why on earth let a 3rd party company hold all of this wonderful data ransom?

    If you are growing and doing well, bake in an owned solution so nobody owns that data but you.
    The idea of using a third party proves that you are not just posting positive reviews, anyone who hosts their own can be selective over what they share and therefore its worthless to a potential buyer
     
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    Matt1966

    Free Member
    Aug 8, 2018
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    Trustpilot is a disgraceful company in my opinion. Their marketing is beyond aggressive.
    I personally use reviews.io / reviews.co.uk

    Same features, better customer service, and a similar reputation with consumers nowadays. Oh, and they're an awful lot cheaper.


    This is useful and should help you make a decision: https://www.g2crowd.com/categories/product-reviews

    Seems it's echoed that Trustpilot isn't the best by any means.
     
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    If it works for you that is the main thing.

    The idea of using a third party proves that you are not just posting positive reviews, anyone who hosts their own can be selective over what they share and therefore its worthless to a potential buyer

    Yes, but the counter argument is that a series of uninterrupted positive reviews in a relatively short space of time also indicates that your website is paying the platform and therefore the reviews are worthless to a potential buyer.

    You've said that Return On Investment is difficult to measure, but is justified by being able to shout about ranking highly. The trouble is if your customers don't trust the platform then your rank is irrelevant. So, to close the loop you probably need to do research in your target market to understand the relevance of your ranking on Trustpilot, and work out the value of that relevance over the cost of subscribing to their service.
     
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    Justin Smith

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    Jun 6, 2012
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    Sheffield
    Are any of you guys/gals using Trustpilot, either on a free account or paid? What is your general opinion and would you recommend them? Also, if you pay, can you give an indication of how much they charge, as they don't appear to want to share this on their website.

    I'm looking to promote my customers leaving reviews by them just to improve my star rating, as I currently am 8 out of 10, yet all my reviews have been 5 out of 5. It is some crazy algo thing and the only way to get to 10 out of 10 is many more reviews!!!

    (I want genuine ones of course)

    We`ve got 24 reviews all 5 stars, yet, apparently, our score is only 9.3 out of 10
     
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    Craig Tresise

    Free Member
    Jan 25, 2023
    1
    0
    I know of a trustpilot review site for a company in melbourne Australia called city hire cars where all the five star reviews are fake

    They are all written by the business owner, his name is Sav and he is a convicted fraudster.

    Trustpilot allow all of these fake reviews, the whole site is a sham

    Disgusting
     
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    Bob Morgan

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    Apr 15, 2018
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    I know of a trustpilot review site for a company in melbourne Australia called city hire cars where all the five star reviews are fake

    They are all written by the business owner, his name is Sav and he is a convicted fraudster.

    Trustpilot allow all of these fake reviews, the whole site is a sham

    Disgusting
    No one ever lost a fortune underestimating stupidity!
     
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    This is why you should make sure the reviews are shown as verified, if they are verified, it means the reviewer has been automatically invited by trustpilot, this is triggered by an 'order completed' or an 'invoice raised' situation (i.e. a real customer). Unverified reviews are where people log in via an account they create or a facebook account. As a seller, you have no control over what reviews are posted and you can't take them off, you can only report spam if they are unverified.
     
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    If it works for you that is the main thing.



    Yes, but the counter argument is that a series of uninterrupted positive reviews in a relatively short space of time also indicates that your website is paying the platform and therefore the reviews are worthless to a potential buyer.

    Absolutely, if they are unverified reviews.
     
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    This is why you should make sure the reviews are shown as verified, if they are verified, it means the reviewer has been automatically invited by trustpilot, this is triggered by an 'order completed' or an 'invoice raised' situation (i.e. a real customer). Unverified reviews are where people log in via an account they create or a facebook account. As a seller, you have no control over what reviews are posted and you can't take them off, you can only report spam if they are unverified.
    Maybe I'm missing the point here, but couldn't a scammer simply invite themself for the Trustpilot review and write a fake review. It then would show up as verified?
     
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    The paid facility is a bit of a con as it allows the paid subscribers to be selective in what they reproduce on their own websites.

    I left a very poor review of a factoring company that I wasn't happy with giving them the minimum of one star but the rotating Trustpilot thingie on the factoring company's website only ever showed the five star reviews and despite my watching it for ages mine never showed up
     
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    I don't subscribe to review sites for my business (and am very cautious when I use them for guidance).

    Interestingly the dodgy brokers do - a couple have been outed on here several times - they always show a set of glowing 5 star reviews.

    The only time I've ever been asked, I responded 'we like to earn trust rather than buying it'

    5 years ago there was panel at a hotel conference focused on the validity of review sites - even back then TripAdvisor admitted serious concern that they were being undermined by fake reviews, bribery and manipulation. It's hard to see how that can really be controlled
     
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    Nico Albrecht

    Free Member
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    May 2, 2017
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    data-forensics.co.uk
    The main issue with the internet is the absence of a registration system requiring verified user addresses. This leads to anonymous individuals using forums, attacking others, and leaving malicious comments on review websites. If all internet users had to register with a validated address, the internet would likely have a more positive and constructive atmosphere.
     
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    estwig

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    Sep 29, 2006
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    The paid facility is a bit of a con as it allows the paid subscribers to be selective in what they reproduce on their own websites.

    I left a very poor review of a factoring company that I wasn't happy with giving them the minimum of one star but the rotating Trustpilot thingie on the factoring company's website only ever showed the five star reviews and despite my watching it for ages mine never showed up

    I do this with my google maps listing (used to be called GMB), I have almost 50 5* reviews and 3 bad ones. Google doesn't show the bad ones on my listing, unless someone goes looking and I'm certainly not in a hurry to show them!
     
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    estwig

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    Sep 29, 2006
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    I don't know about you guys, but I've reported some of my reviews on Facebook as spam and still have one or two that haven't been removed yet.
    I don't allow reviews on my fb listing, there is a setting to disallow them, fb is full of numpties and I ain't having that showing up on google.

    Reviews are like anything else, they need to be managed.
     
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    The paid facility is a bit of a con as it allows the paid subscribers to be selective in what they reproduce on their own websites.

    I left a very poor review of a factoring company that I wasn't happy with giving them the minimum of one star but the rotating Trustpilot thingie on the factoring company's website only ever showed the five star reviews and despite my watching it for ages mine never showed up
    As a paid subscriber you can't remove the low star reviews, you can select to show only the 4 and 5 star reviews on your website though. If you go to trustpilot, you will see all the reviews there and the overall score.
     
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    HFE Signs

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    Maybe I'm missing the point here, but couldn't a scammer simply invite themself for the Trustpilot review and write a fake review. It then would show up as verified?
    They would need a unique email address per review
     
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