Swing Tags worth the extra cost?

[deniser]

When you buy an item of clothing in a store, do you think swing tags make it look more exclusive than no tags or are you not bothered?

Can't decide whether to add 10p in money and a minute or so in time to each garment to tag it.

As it is a new brand I guess it would promote brand awareness.

Would you go this this extra expense? There is already a woven label with the brand name inside the garment.

 

[Billmccallum]

I favour larger tags that enable the inclusion of more information, so not just size & price, but web site address and special offers can be added.

 

[oldoakey]

Yes I would say to add a price label with with your own brand/store name. It adds to perceived value by your customers and for a little time and 10p per item its not a lot for this free in store marketing.

 

[dragonflies]

What is it you sell deniser??

I am going to have swing tags printed with the same brand/logo on my sign, website, business/appt cards.

 

[Deleted member 61074]

What is a swing tag?

 

[Billmccallum]

What is a swing tag?

see http://www.solopress.com/promotional/swing-tags.html

 

[Deleted member 61074]

For me a swing tag will make me think bulk manufacturing, I prefer items in independent shops to be homemade. I love the little card tags with the price written in biro) this reassures me a certain level of exclusivity!

 

[dragonflies]

Mine will be printed on the back with space for me to write all the individual details for each garment.....in biro no less! lol

 

[Merchant UK]

For me a swing tag will make me think bulk manufacturing, I prefer items in independent shops to be homemade. I love the little card tags with the price written in biro) this reassures me a certain level of exclusivity!

almost charity shoppy??

 

[Doodle-Noodle]

almost charity shoppy??

Charity shop!!!!!!! How very dare you!!!!!! Our tags are all hand written as our stock is (90%) hand made ...... we never use biro though!!!!!

 

[Page]

Correct labelling can massively increase your margins as well as level of sales by adding perceived value and giving a customer confidence

A cheap swing tag does not add value and can harm it but a quality one can and will

As always it all depends but your start point should be what will it cost - how much more can I maybe charge - how might sales increase (harder to quantify)

It can be crafty look - or mass produced look - etc etc - it all depends on your business and your gear

But it does work

 

[John_Orcus]

Our customers have found that professional (ie printed) labels have helped to increase sales.

The key thing for most is the price - it needs to be in a large font to stop people straining their eyes.

Another thing that is important for some is product information - the size, colour, brand etc all go towards informing the customer without them having to delve inside the garment etc for the details on a tag.

The experience of our customers suggests that properly printed labels are well worth the investment. The same goes for shelf-edge labels, if all items aren't labelled individually.