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We are using several platforms including Shopwired and Shopify. Shopwired comes with a ton of apps which would cost a fortune on Shopify however you do need to pay for an SSL.
If you want to modify the code then Shopwired makes it very easy. We did this on one of our stores to change the checkout flow and it works great. Some of our products have a huge amount of variations with specific rules, Shopify limited the amount of SKU's so we couldn't use it.
Take a look at BigCommerce as well. They've moved to Google servers with AMP support and it's rapid. There have been some big admin area changes to make it more user friendly.