Selling websites.....

Hi Andy,

Try adding a for sale button on the website - website sales have dropped since the new Google updates; I don't know anyone who buys directories.

Worst comes to worst, eBay and if it won't sell on there; it's not worth selling :p
 
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Are they currently earning revenue?

It will be based on factors eg: domain strength, links, years established, database size, the idea itself, number of users, pageviews and original cost of the website.

Many dirs aren't unique and thus of little value. The ones that are won't likely sell up easily or at all, and will be hanging on for better deals down the line or investment opportunities.
 
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Alan

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  • Aug 16, 2011
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    It will be based on factors eg: domain strength, links, years established, database size, the idea itself, number of users, pageviews and original cost of the website.

    Many dirs aren't unique and thus of little value. The ones that are won't likely sell up easily or at all, and will be hanging on for better deals down the line or investment opportunities.

    For you these may be interesting factors.

    For me as a potential purchaser the question is simply, at this stage, are they earning any revenue?
     
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    the question is simply, are they earning any revenue.

    Not for the owners who spent ££££ on building up the site in the SERPS, won awards etc. If it cost them £10k and several years to 'build it up' - they wouldnt sell for 10k, and I doubt even for £20k versus them losing an established traffic-driver.

    Or you can build one from scratch..... and see it die very quickly :D

    I'd say even with a general directory, you could potentially clear £5k a year maximum though. A good niche one, perhaps £20k a year turnover.

    The owner is unlikely to sell for a few grand, as its not worth giving up the traffic and following the site has established over the years. Its just common sense.
     
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    Most are earning little to no revenue only small amounts of adwords as quite a few are construction & service based sites, TV aerial installers, bricklaying, scaffolding, double glazing, builders etc etc And of these some have page 1 rankings...
    Also have fashion/designer clothes related blogs, construction blog, fashion & clothing article sites.....

    Loads of others which I will need to dig out the info....

    Cheers
    Andy
     
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    Alan

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  • Aug 16, 2011
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    Not for the owners who spent ££££ on building up the site in the SERPS, won awards etc. If it cost them £10k and several years to 'build it up' - they wouldnt sell for 10k, and I doubt even for £20k versus them losing an established traffic-driver.

    Or you can build one from scratch..... and see it die very quickly :D

    I'd say even with a general directory, you could potentially clear £5k a year maximum though. A good niche one, perhaps £20k a year turnover.

    The owner is unlikely to sell for a few grand, as its not worth giving up the traffic and following the site has established over the years. Its just common sense.

    No one cares what has been spent in the past, or how hard people have worked.

    All that count is the revenue that will be generated.

    There are always foolish people (as they say fools and their money are easily parted) who will buy promises. But business people work on numbers. Have you never watched dragons den:D
     
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    All that count is the revenue that will be generated.

    That's funny, are you sure about that...... I think you better read this first:

    E-net's baby-faced golden boy Tom Mursell.

    He was still at school when he founded notgoingtouni.co.uk, which he sold for a six-figure sum

    The site was a blog without much content in the early days, and was only 2 years old when he sold it - a very young website indeed! Not bad for 100k though eh....


    Have you never watched dragons den :D

    Oh god, you dont really buy into that do you?

    Dragons den is a game show and not real life, not what would go on at a real business meeting and you'd have to be mad to sell out to someone who wanted 50% of your company for £75k seed capital and a bit of expertise that you could probably buy in for 10% equity elsewhere, well away from the TV cameras.
     
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    Alan

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    That's funny, are you sure about that...... I think you better read this first:

    The site was a blog without much content in the early days, and was only 2 years old when he sold it - a very young website indeed! Not bad for 100k though eh....

    Sorry, read what. You didn't provide any data. What was the revenue the site was generating when it was sold?

    Looking at the filed accounts of NOT GOING TO UNI LIMITED I gestimate / suggest that it was earning in excess of £30,000 p.a. net contribution so spending £100,000 to get a 30% return isn't a bad business deal.

    The point was the deal would be based on money, you seem to think there is something more etherial about business.
     
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    Not for the owners who spent ££££ on building up the site in the SERPS, won awards etc. If it cost them £10k and several years to 'build it up' - they wouldnt sell for 10k, and I doubt even for £20k versus them losing an established traffic-driver.

    Or you can build one from scratch..... and see it die very quickly :D

    I'd say even with a general directory, you could potentially clear £5k a year maximum though. A good niche one, perhaps £20k a year turnover.

    The owner is unlikely to sell for a few grand, as its not worth giving up the traffic and following the site has established over the years. Its just common sense.

    If the owner has done that then it should be earning revenue, if not, it's not worth anything....again as a buyer.
     
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    eventdomain

    but I do agree with it's not what you have done

    Ok, lets use your criteria for a moment. Lets say a website gets 15'000 visitors per month, low cash-flow -yet those visitors are regular searchers.

    You still saying such a website is worthless? Just before you answer, I know of 3 websites that were snapped up based on their content value only - and 2 were only general-type directories - I'm talking both sites were run by minimal teams, and one had minimal traffic, and the reason I know so much about this is, I had meetings and conversations with one of those companies about a partnership a few years back.

    The 2 were bought outright, one for a rediculous sum.
     
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    Ok, lets use your criteria for a moment. Lets say a website gets 15'000 visitors per month, low cash-flow -yet those visitors are regular searchers.

    You still saying such a website is worthless? Just before you answer, I know of 3 websites that were snapped up based on their content value only - and 2 were only general-type directories - I'm talking both sites were run by minimal teams, and one had minimal traffic, and the reason I know so much about this is, I had meetings and conversations with one of those companies about a partnership a few years back.

    The 2 were bought outright, one for a rediculous sum.

    That's different, it could be due to the webmaster badly monetising the website. If that's not the case, you have a website with no ability to make a large income and is not worth anything. In very rare circumstances you may have a company wanting to buy a low turn over website as a trophy to their estate.
     
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    eventdomain

    a company wanting to buy a low turn over website as a trophy to their estate.

    But that implies 'worth' and I'd suggest that the buying decision wasn't made lightly, money changed hands, so its bound to be a serious purchase where the site will be made useful, and likely to make money.

    One of the sites sold was Ask Alix, about 20k visitors a month was bought by Scoot - dunno what it went for though. And Yell bought Trusted Places for 2 million.
     
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