C
CraigieDD
- Original Poster
- #1
SEO: (Search Engine Optimisation) consistantly provides the best return on investment.
SEO: 20-30% of traffic goes through the sponsored search ads on a search engine results page. 70-80% goes throught the natural listings.
SEO: Add a glossary of terms. Not only will your users appreciate the explanations but it's great for SEO too!
SEO: Aggregating in content from other sources via RSS CAN keep your content fresh without your input.
SEO: Always have a META Description tag and keep it to two short sentences with the Key-phrase near the start.
SEO: Always include a title tag for each page of your website. Always use the keyword MOST appropriate to the content on that page.
SEO: Always use ALT tags for images on your website. If you don't know how just ask us.
SEO: By increasing your position in the top ten search results by just one place can increase your traffic by 100%.
SEO: Create white papers and "10 tips for" and "How to" articles and submit them to your blog and website.
SEO: Do include links to other sites that hold relevant information - as long as they're not competitors ofcourse. Google likey.
SEO: Don't host multiple sites on the same hosting if you're competeing with yourself.
SEO: Don't use more than three keywords in you META Keywords.
SEO: If you have a service or product that is available locally, always have your complete address in the footer of the page.
SEO: If you've got any learnings you willing to share, add them to slideshare, and create videos - submit these to Youtube. Google owns it!
SEO: Keep a company blog separate from your website. Infact, get everyone in the company to have a blog and link back to the main site.
SEO: Keep your copy orginal. Gologle doesn't like copycats. So don't duplicate your content on your site or across multiple sites.
SEO: Keep your site up to date. If your site content isn't kept up to date then you're conversions can suffer and your SERP positioning.
SEO: Make sure you've submitted your sitemap to the major search engines.
SEO: Post some images on to Flickr of what your company is all about and it's logo, products and services.
SEO: Site Structure is extremely important for SEO. Base it on the keyphrases you want your site to be found for.
SEO: Use Digg and write an INTERESTING article and digg it. Funny beats factual.
SEO: Use H1 tags on your pages and ensure they match the key-phrase that the page is about.
SEO: Use the words that your customers use to search for your products and services not the ones you THINK they use or YOU use.
SEO: Use your keyword in your copy on your page. Try and get between 3-7% of yoru copy the key-phrase.
SEO: Use Youtube for any video clips that have relevance to your business -i.e. if you have a TV commercial.
SEO: Writing a blog? Try and plan ahead. Write consistantly, don't use the default templates, write regularly, it takes TIME.
SOCIAL: Add a Facebook page for your business now. Even if you don't know what you want to do with it get it online.
SOCIAL: Do you have content you can encourage your users to post on Facebook? Is it easy for them to do so?
SOCIAL: Get a Facebook fan page and ask people to "like" you and "become a fan". Ofcourse you can only do this if you provide great service.
SOCIAL: Get a profile on LinkedIn. Stuff it with keywords that relate to your business.
SOCIAL: If you're encouraging users to post content to Facebook do you provide benefits for them doing this?
SOCIAL: Make sure your brand is in the content you post to Facebook?
SEO: 20-30% of traffic goes through the sponsored search ads on a search engine results page. 70-80% goes throught the natural listings.
SEO: Add a glossary of terms. Not only will your users appreciate the explanations but it's great for SEO too!
SEO: Aggregating in content from other sources via RSS CAN keep your content fresh without your input.
SEO: Always have a META Description tag and keep it to two short sentences with the Key-phrase near the start.
SEO: Always include a title tag for each page of your website. Always use the keyword MOST appropriate to the content on that page.
SEO: Always use ALT tags for images on your website. If you don't know how just ask us.
SEO: By increasing your position in the top ten search results by just one place can increase your traffic by 100%.
SEO: Create white papers and "10 tips for" and "How to" articles and submit them to your blog and website.
SEO: Do include links to other sites that hold relevant information - as long as they're not competitors ofcourse. Google likey.
SEO: Don't host multiple sites on the same hosting if you're competeing with yourself.
SEO: Don't use more than three keywords in you META Keywords.
SEO: If you have a service or product that is available locally, always have your complete address in the footer of the page.
SEO: If you've got any learnings you willing to share, add them to slideshare, and create videos - submit these to Youtube. Google owns it!
SEO: Keep a company blog separate from your website. Infact, get everyone in the company to have a blog and link back to the main site.
SEO: Keep your copy orginal. Gologle doesn't like copycats. So don't duplicate your content on your site or across multiple sites.
SEO: Keep your site up to date. If your site content isn't kept up to date then you're conversions can suffer and your SERP positioning.
SEO: Make sure you've submitted your sitemap to the major search engines.
SEO: Post some images on to Flickr of what your company is all about and it's logo, products and services.
SEO: Site Structure is extremely important for SEO. Base it on the keyphrases you want your site to be found for.
SEO: Use Digg and write an INTERESTING article and digg it. Funny beats factual.
SEO: Use H1 tags on your pages and ensure they match the key-phrase that the page is about.
SEO: Use the words that your customers use to search for your products and services not the ones you THINK they use or YOU use.
SEO: Use your keyword in your copy on your page. Try and get between 3-7% of yoru copy the key-phrase.
SEO: Use Youtube for any video clips that have relevance to your business -i.e. if you have a TV commercial.
SEO: Writing a blog? Try and plan ahead. Write consistantly, don't use the default templates, write regularly, it takes TIME.
SOCIAL: Add a Facebook page for your business now. Even if you don't know what you want to do with it get it online.
SOCIAL: Do you have content you can encourage your users to post on Facebook? Is it easy for them to do so?
SOCIAL: Get a Facebook fan page and ask people to "like" you and "become a fan". Ofcourse you can only do this if you provide great service.
SOCIAL: Get a profile on LinkedIn. Stuff it with keywords that relate to your business.
SOCIAL: If you're encouraging users to post content to Facebook do you provide benefits for them doing this?
SOCIAL: Make sure your brand is in the content you post to Facebook?
